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TechCrunch: LinkedIn Revamps Timeline with Trending Storylines: Curated, Algorithmic News Clusters
LinkedIn continues its efforts to keep users on its site for longer with a new feature.
The social network for professionals has been working on getting users to stay on the site longer for quite some time now and its latest announcement is aiming to support that goal. According to a recent TechCrunch article, the company is launching a new feature named Trending Storylines, which are personalized news clusters based on current topics with content from the platform itself as well as from other sources.
Initially, Trending Storylines will be focusing on finance, healthcare and technology and will be curated by a team of 24 editors, machine learning and various algorithms that will learn from each user’s behaviors and interests on the platform.
“We compete with everyone and everything” for your attention, noted Dan Roth, LinkedIn’s editor in chief. “You could be spending your time reading the WSJ and Twitter, or updating your Bitmoji, and we’re trying to provide useful information for to fill that time.”
Click here to read the full article.
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About the Author
Brigit Larson
FollowBrigit Larson is an 1851 contributor and a graduate of the University of Wisconsin-Madison
