Franchise News
The Baltimore Sun: Checkers & Rally's Hopes to Open Over 40 Locations in Baltimore
Baltimore is a strong market for the fast-food chain and the brand hopes to open as many as 41 locations in the next decade.
Checkers & Rally's is looking to significantly ramp up development in the Baltimore area over the next 10 years, with room to add 41 locations.
According to The Baltimore Sun, the brand is selective in the process of choosing development markets, and due to the consistent success Checkers & Rally's has observed in Baltimore over the years it has been deemed a top area for growth.
"When we look to grow and where we’re going to expand, we’re very careful where we do it," Checkers & Rally's Director of Franchise Development, John Palumbo told The Baltimore Sun.
Motivated franchisees largely contribute to the decision to develop in a market, and Checkers & Rally's has two Baltimore area locations that broke the $2 million in sales mark this past year.
"I’m very encouraged by what I’ve seen in Baltimore over the last couple of months," Checkers & Rally's Franchisee, Phil Dorsey told The Baltimore Sun. "I think the city’s sending a very strong message that it’s open for business."
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
