The Business Report of North Central Florida: Checkers in Gainesville Debuts New Look

The Checkers* restaurant adjacent to UF's campus was chosen to be the first restaurant to undergo a remodel to reflect the brand's recently launched Model 4.0.

UF Alum and Checkers & Rally's CDO Jennifer Durham said the choice was easy based on the store sales and team the store has, as well as her personal connection to the community.

“We have great confidence in putting our dollars into this location as it performs well and has a team that was in a great place operationally. It’s a highly visited, highly visible location for both visitors headed into Gainesville as well as students and other residents,” said Durham to the publication.

After a short closing and some construction work, the restaurant is reopening this month to serve hungry students and residents alike featuring one less drive-thru and many more updates.

“We are really excited about our new design prototype and about the Gainesville location, and I just know this will be an even greater performing store going forward,” Durham added to the reporter.

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