Franchise News
The Business Report of North Central Florida: Checkers in Gainesville Debuts New Look
Location is the first for the brand to undergo new renovations and updates.
The Checkers restaurant adjacent to UF's campus was chosen to be the first restaurant to undergo a remodel to reflect the brand's recently launched Model 4.0.
UF Alum and Checkers & Rally's CDO Jennifer Durham said the choice was easy based on the store sales and team the store has, as well as her personal connection to the community.
“We have great confidence in putting our dollars into this location as it performs well and has a team that was in a great place operationally. It’s a highly visited, highly visible location for both visitors headed into Gainesville as well as students and other residents,” said Durham to the publication.
After a short closing and some construction work, the restaurant is reopening this month to serve hungry students and residents alike featuring one less drive-thru and many more updates.
“We are really excited about our new design prototype and about the Gainesville location, and I just know this will be an even greater performing store going forward,” Durham added to the reporter.
Click here to read the full piece.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
