The holiday season means drop everything and shop!

Holiday shopping this year is expected to increase a solid 3.6 percent, which is significantly higher than the 10-year average of 2.5 percent according to the National Retail Feferation (NRF).

"As America's big box stores get even bigger, it's more important than ever to recognize the power of small business ownership," Brian Mattingly, CEO of Welcomemat Services told The Champion reporter.

Big box stores tend to be the focus of Black Friday, the day after Thanksigiving when many use time off from work to start their holiday shopping. The day after Black Friday has been designated Small Business Saturday, where consumers are encouraged to shop at locally owned retail stores.

Welcomemat Services recently compiled a list of America's Top 25 Neighborhoods for Small Business and Decatur, GA ranked #2 on the list. Second to only Lakewood Ranch in Florida.

Neighborhoods were ranked based on various factors like community vibe to shop local, popularity of the neighborhood, sense of community belonging and additional factors.

"We're a data driven company," Mattingly told the reporter. "We look at a lot of facts and figures."

You can view the entire article here.

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.