The Coffee Bean & Tea Leaf

<a href="https://www.coffeebean.com/pages/franchising?utm_source=1851franchise.com&utm_medium=article&utm_campaign=multi-unit-franchising-conference-2026-2731659" target="_blank" rel="nofollow">The Coffee Bean &amp; Tea Leaf</a> will exhibit at the 2026 Multi-Unit Franchising Conference in Las Vegas, March 24-27, showcasing its premium coffee and tea model and 60-year heritage. With a loyal fan base, institutional backing and a steady growth trajectory in the U.S.,&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf/info">The Coffee Bean &amp; Tea Leaf</a> is uniquely positioned to appeal to high-performing multi-unit owners.“The Coffee Bean &amp; Tea Leaf has stayed strong because people keep coming back to the brand — and because we’ve been deliberate about where we grow and who we grow with,” said&nbsp;<a href="https://www.linkedin.com/in/peter-vavra-8b60b82b?utm_source=1851franchise.com&utm_medium=article&utm_campaign=multi-unit-franchising-conference-2026-2731659" target="_blank" rel="nofollow">Peter Vavra</a>, director of franchise development. “MUFC is a great place to show how our 60-year heritage supports a model that can scale, especially for multi-unit owners looking to build in high-growth markets.”<h2>The Potential for Growth With The Coffee Bean &amp; Tea Leaf</h2>While many legacy brands have reached saturation in prime markets, The Coffee Bean &amp; Tea Leaf still has whitespace available for seasoned operators to build out entire regions. Its expansion strategy, which prioritizes operational excellence and the protection of its 60-year legacy, has supported a healthy franchise system with thriving cafés in a range of models, including drive-thru, inline and non-traditional locations.Currently, the brand has cafe development in&nbsp;New Mexico and Central California, as well as thoughtful expansion in non-traditional spaces.“What makes this a special moment for developers is the sheer amount of whitespace available for a brand with this level of global recognition,” Vavra said. “Multi-unit operators who join The Coffee Bean &amp; Tea Leaf at this stage have an opportunity to anchor a premium coffee and tea presence in their markets and lead growth in key territories.”The brand’s presence at MUFC 2026 follows a strategic push to identify high-potential growth markets where demand for specialty café experiences is growing. With sophisticated market mapping and demographic analysis, The Coffee Bean &amp; Tea Leaf has pinpointed top development markets and can provide future developers with a clear roadmap for café density and long-term scalability across new locations.<h2>A Culture Built for Operators</h2>The Coffee Bean &amp; Tea Leaf’s success is largely driven by its FROTH values — friendliness, respect, ownership, teamwork and honesty — which extend to the franchisor-franchisee relationship. With these at the heart of the growth plan, The Coffee Bean &amp; Tea Leaf maintains open lines of communication and supports multi-unit owners with the resources, training and executive support necessary to successfully launch and operate multiple cafés throughout their markets.“As we continue to prioritize growth with entrepreneurs who are aligned with our culture and vision, we’re looking forward to meeting with potential developers at MUFC to discuss the opportunity and learn more about them and their markets,” Vavra said.To learn more about available territories and The Coffee Bean &amp; Tea Leaf’s development roadmap, visit the team at&nbsp;booth&nbsp;#1934 at MUFC. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf/info">https://1851franchise.com/the-coffee-bean-and-tea-leaf/info</a>.&nbsp;

Multi-Unit Franchising Conference, The Coffee Bean & Tea Leaf, Booth 1934

The Coffee Bean & Tea Leaf®: Multi-Unit Franchise Growth at MUFC 2026

1851 Franchise

With prime territories still available and a strong global reputation, the specialty coffee and tea leader offers a rare whitespace opportunity for multi-unit developers.

This brand page has been paid for by THE COFFEE BEAN & TEA LEAF. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

The Coffee Bean & Tea Leaf to Meet with Multi-Unit Candidates at MUFC 2026

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Become a Franchise Owner with  THE COFFEE BEAN & TEA LEAF®

<a href="https://www.coffeebean.com/pages/franchising">The Coffee Bean &amp; Tea Leaf</a> has added a new airport café at the Dallas-Fort Worth International Airport as it continues to expand into airports and other nontraditional spaces nationwide. Since opening in Terminal D in November 2025, the café has seen an encouraging response from both existing fans of the brand and new guests.“This location has done very well. Terminal D is international, so it’s visible to people from all over the country and beyond,” said Macy Farr, project manager at&nbsp;<a href="https://www.starcons.com/">Star Concessions</a>, the group that operates the DFW café. “The performance is particularly notable because we’re close to two other coffee concepts, and I think one of the reasons we’ve done so well is because it’s a beautiful, well-lit space. It’s almost a spectacle. It’s maintained strong traffic, especially in the mornings.”<img src="https://1851-prod.s3.amazonaws.com/story/editor/1778692629_image.jpeg">Inside the new DFW caféAirport travelers are already seeking coffee, tea and quick bites, but bringing&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf/info">The Coffee Bean &amp; Tea Leaf</a> to DFW was even more impactful due to the brand’s unique market position.“People on the West Coast love Coffee Bean, and they’re excited to see it elsewhere,” Farr said. “But for a guest who has never had it before, it’s a fun novelty to try as part of the travel experience.”The Coffee Bean &amp; Tea Leaf has consistently prioritized nontraditional spaces for growth, giving local operators more real estate flexibility while expanding into places where guests are already looking for convenient food and beverage options. In airports, cafés are visible both to international travelers who already love the brand and new guests who turn into fans after experiencing the quality authenticity of the Coffee Bean experience.<a href="https://www.bambuzagroup.com/">Bambuza Hospitality Group</a> has operated Coffee Bean locations in the Santa Ana and Salt Lake City airports for years, giving a good sense of what airport growth can look like when an operator stays closely aligned with the brand.“We’re strong airport operators who believe in providing what our partners need and being a great fit,” said&nbsp;<a href="https://www.linkedin.com/in/erin-miner-frank">Erin Frank</a>, director of brand growth and communications for Bambuza. “In some airports, it’s very important that we have a locally recognized brand that people are familiar with. For airports in larger hubs for multi-regional and international travelers, you don’t have to rely as much on people being familiar with the brand. In fact, it can be a real treat for people who have moved for life or work to see a beloved brand in a new area. It’s like a familiar face at the airport.”Bambuza’s airport operations recently earned national recognition. At the&nbsp;<a href="https://www.airportxnews.com/axc-awards/">Airport Experience Conference</a>, the company won Best Local Concessions Management Team in the medium/small airports category for its work at John Wayne Airport in Orange County.From strong early traffic at DFW to national recognition for longstanding operators, The Coffee Bean &amp; Tea Leaf consistently sees strong performance in airport locations.&nbsp;To build on this momentum, the brand is focused on continued expansion in airports, targeting multiple RFP’s in the&nbsp;next three years across the country.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf/info.">https://1851franchise.com/the-coffee-bean-and-tea-leaf/info.</a>&nbsp;

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Strong performance at DFW and recent industry recognition for a California operator are reinforcing the premium coffee and tea franchise’s push into high-visibility, nontraditional locations.

The Coffee Bean & Tea Leaf Opens Dallas-Fort Worth Airport Café as It Expands Airport Development Nationwide

the-coffee-bean-tea-leaf-opens-dallas-fort-worth-airport-cafe-as-it-expands-airport-development-nationwide

<a href="https://www.coffeebean.com/pages/franchising">The Coffee Bean &amp; Tea Leaf</a> will exhibit at the 2026 Multi-Unit Franchising Conference in Las Vegas, March 24-27, showcasing its premium coffee and tea model and 60-year heritage. With a loyal fan base, institutional backing and a steady growth trajectory in the U.S.,&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf/info">The Coffee Bean &amp; Tea Leaf</a> is uniquely positioned to appeal to high-performing multi-unit owners.“The Coffee Bean &amp; Tea Leaf has stayed strong because people keep coming back to the brand — and because we’ve been deliberate about where we grow and who we grow with,” said&nbsp;<a href="https://www.linkedin.com/in/peter-vavra-8b60b82b">Peter Vavra</a>, director of franchise development. “MUFC is a great place to show how our 60-year heritage supports a model that can scale, especially for multi-unit owners looking to build in high-growth markets.”<h2>The Potential for Growth With The Coffee Bean &amp; Tea Leaf</h2>While many legacy brands have reached saturation in prime markets, The Coffee Bean &amp; Tea Leaf still has whitespace available for seasoned operators to build out entire regions. Its expansion strategy, which prioritizes operational excellence and the protection of its 60-year legacy, has supported a healthy franchise system with thriving cafés in a range of models, including drive-thru, inline and non-traditional locations.Currently, the brand has cafe development in&nbsp;New Mexico and Central California, as well as thoughtful expansion in non-traditional spaces.“What makes this a special moment for developers is the sheer amount of whitespace available for a brand with this level of global recognition,” Vavra said. “Multi-unit operators who join The Coffee Bean &amp; Tea Leaf at this stage have an opportunity to anchor a premium coffee and tea presence in their markets and lead growth in key territories.”The brand’s presence at MUFC 2026 follows a strategic push to identify high-potential growth markets where demand for specialty café experiences is growing. With sophisticated market mapping and demographic analysis, The Coffee Bean &amp; Tea Leaf has pinpointed top development markets and can provide future developers with a clear roadmap for café density and long-term scalability across new locations.<h2>A Culture Built for Operators</h2>The Coffee Bean &amp; Tea Leaf’s success is largely driven by its FROTH values — friendliness, respect, ownership, teamwork and honesty — which extend to the franchisor-franchisee relationship. With these at the heart of the growth plan, The Coffee Bean &amp; Tea Leaf maintains open lines of communication and supports multi-unit owners with the resources, training and executive support necessary to successfully launch and operate multiple cafés throughout their markets.“As we continue to prioritize growth with entrepreneurs who are aligned with our culture and vision, we’re looking forward to meeting with potential developers at MUFC to discuss the opportunity and learn more about them and their markets,” Vavra said.To learn more about available territories and The Coffee Bean &amp; Tea Leaf’s development roadmap, visit the team at&nbsp;booth&nbsp;#1934 at MUFC. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf/info">https://1851franchise.com/the-coffee-bean-and-tea-leaf/info</a>.&nbsp;

Investing in&nbsp;<a href="https://www.coffeebean.com/pages/franchising">The Coffee Bean &amp; Tea Leaf</a>® franchise means joining with a brand that blends iconic heritage with modern sales and growth momentum. For more than six decades, The brand has been a trusted global leader in premium coffee and tea beverages, known for innovation like creating the first to market Ice Blended® and Cold Brew Coffee ahead of competitors, a loyal fan base of customers, and local cafe experiences that feel both elevated and welcoming.&nbsp;&nbsp;Today, the brand is focused on sales and unit growth that offers franchisees a compelling combination of new product innovation leadership, operational support, and multi-unit expansion potential, making it a smart, scalable investment for entrepreneurial area developers seeking a proven concept to expand in new U.S. markets to thrive in today’s competitive beverage landscape. Our distinctive and relevant new beverage line up for 2026 promotions are crafted to surprise and delight our guests with crave-worthy, indulgent, beneficial, and flavorful experiences.&nbsp;“We have a loyal fan following that’s been untapped for quite some time,” said&nbsp;<a href="https://www.linkedin.com/in/peter-vavra-8b60b82b">Peter Vavra</a>, director of franchise development. “This brand is a representation of the SoCal vibe that many people aspire to, and markets nationwide are primed for our growth.”Here are five reasons to invest in&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf">The Coffee Bean &amp; Tea Leaf®</a>.<h2>1. Ground-Floor Opportunity With a Loyal Fan&nbsp;Following:&nbsp;</h2>There is a rare opportunity with The Coffee Bean &amp; Tea Leaf®. Currently, the brand has plenty of white space nationwide, but it also has a devoted fan following and strong brand identity. This built-in demand lowers the barrier to entry and brand awareness in new territories nationwide, giving franchisees a boost among guests.“Californians, especially, are obsessed with the brand because of our SoCal roots, but The Coffee Bean &amp; Tea Leaf has a wide-reaching&nbsp;devoted&nbsp;following among first-timers-turned-loyalists, too,” Vavra said. “There is a deep nostalgia for the brand that we haven’t fully tapped into yet. As fans across the U.S. hear that The Coffee Bean &amp; Tea Leaf® is coming, they get excited.”<h2>2. 60+ Years of Experience and Proven Resilience</h2>Founded in 1963, The Coffee Bean &amp; Tea Leaf® has navigated many different market changes over its decades of existence. Because of this, franchisees are investing in a playbook refined through 60+ years of experience. From a sophisticated farm-to-cup supply chain to a support team that applies a “franchise lens” to its day-to-day work, The Coffee Bean &amp; Tea Leaf® has a franchise infrastructure built for long-term success.<h2>3. A Purpose-Driven, ‘FROTH’ Culture</h2>Rather than treating franchisees like a number, The Coffee Bean &amp; Tea Leaf® leadership team prides itself on a personalized approach and commitment to the organization’s FROTH values — friendliness, respect, ownership, teamwork and honesty.“We are still small enough to care about the individual business owner and entity,” Vavra said. “Everyone in this office is familiar with the franchisees, and we support them on an individual basis.”<h2>4. Real Estate Flexibility and Non-Traditional Success</h2>The Coffee Bean &amp; Tea Leaf has multiple prototype options, allowing franchisees to choose the model that best aligns with the demands of their unique communities. From drive-thru locations to self-order kiosks and non-traditional spaces like airports and universities, The Coffee Bean &amp; Tea Leaf® embraces flexibility and empowers area developers to maximize their footprints by establishing the right formats in the right locations.<h2>5. Strategic Growth With Area Development Agreements&nbsp;</h2>The Coffee Bean &amp; Tea Leaf® is currently focused on strategic growth, looking for the right franchisees rather than forcing a presence in a given market. In line with this, the brand is awarding area development agreements that grant franchisees designated territories and the opportunity for growth through the years.“We review all opportunities that are presented to us,” Vavra said. “Once we connect with a potential developer, the first step is to ensure that our core values are aligned and the Brand is a good fit for our prospective franchisees. Should we proceed, we then undertake Market Mapping to determine the number of trade areas and cafe density potential. From there, we go back to the area developer to discuss how many cafes the market can support, and we begin discussing the minimum number of cafes to develop.”Franchisees who invest in The Coffee Bean &amp; Tea Leaf® are joining a 60-year legacy of quality and culture, and they’ll be able to leverage a business model designed for modern scalability. With a focus on multi-unit development agreements, designated territories and a culture that treats franchise partners like family, the brand offers a unique alternative to “big box” coffee concepts and a pathway for long-term growth. To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf">https://1851franchise.com/the-coffee-bean-and-tea-leaf</a>.

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Explore five reasons to invest in a Coffee Bean & Tea Leaf® franchise, from its cult-like following and SoCal roots to its strategic area development model.

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For over 60 years,&nbsp;<a href="https://www.coffeebean.com/pages/franchising">The Coffee Bean &amp; Tea Leaf</a>® has been a leader in the specialty coffee space, building a global following through its Southern California roots. For franchisees looking to invest, having a thorough understanding of the opportunity, requirements and support available is crucial.Here are questions frequently asked about&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf">The Coffee Bean &amp; Tea Leaf</a>® franchising.<h2>What is the franchise opportunity and model?</h2>The Coffee Bean &amp; Tea Leaf focuses on a multi-unit area development agreement model rather than single-unit franchise agreements. Through this strategy, the brand engages with area developers capable of managing multiple locations within a specific territory.<h2>What experience do I need?</h2>The ideal candidate has previous multi-unit business and hospitality experience. Strong leadership and management skills are crucial, especially for franchisees as they scale. For prospective owners who do not have previous hospitality experience, they must possess a willingness to bring in experienced food and beverage operators who can guide the hospitality side of the business as it grows.<h2>What kind of support will I receive?</h2>The Coffee Bean &amp; Tea Leaf franchise team applies a “franchise lens” to its operations to ensure the model remains collaborative and responsive to franchisees’ needs. Franchisees receive support from site mapping to real estate development along with buying into a premium coffee &amp; team beverage Brand that constantly innovates to market trends.<h2>What are the minimum financial requirements?</h2>Franchise candidates must have a net worth of at least $1 million and $250,000 in liquidity per cafe they plan to commit to. Franchisees should also ensure they have access to additional capital to support early operations as they work toward becoming profitable.<h2>What is the average size of The Coffee Bean &amp; Tea Leaf&nbsp;®&nbsp;location?</h2>The Coffee Bean &amp; Tea Leaf has a range of prototypes, starting as small as 250 square feet (the kiosk) but generally ranging between 800 and 2,000 square feet.<h2>Where does The Coffee Bean &amp; Tea Leaf® have a presence?</h2>The brand has a global presence with a loyal fan following largely concentrated in Southern California. Domestically, The Coffee Bean &amp; Tea Leaf also has a&nbsp; strong presence in Hawaii and Las Vegas, with its latest market opening in New Mexico the later part of&nbsp; 2026.&nbsp; Across the Americas, Panama is also a top-performing market.<h2>How does The Coffee Bean &amp; Tea Leaf support supply chain and sourcing?</h2>The Coffee Bean &amp; Tea Leaf manages a complete farm-to-cup supply chain, utilizing its own roasting facility in Camarillo, California. The company works directly with growers to source high-quality coffee and tea and maintain the elevated flavor profiles guests crave.<h2>How long does it typically take to open a Coffee Bean &amp; Tea Leaf franchise?</h2>It generally takes 12 to 18 months from signing to grand opening. This timeline includes the initial territory mapping, site analysis, construction and training.<h2>Are there any company-owned units?</h2>Yes. The Coffee Bean &amp; Tea Leaf maintains a robust corporate presence, currently operating over 100 cafes in California and Arizona. These locations serve as the primary testing ground for new operating systems and product innovations. The corporate Operations Excellence team also uses insights gained from these operations to ensure franchisees have the tools they need to maintain brand standards.Joining The Coffee Bean &amp; Tea Leaf is an opportunity to become part of a brand that values franchisee-franchisor relationships, a great guest experience and healthy long-term growth. With a focus on FROTH values — friendliness, respect, ownership, teamwork and honesty — the organization prioritizes a culture where every franchisee is known on an individual level. As the brand continues to address the growing demand for gourmet coffee and tea experiences, new developers can leverage a world-class model refined over six decades.&nbsp; To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/the-coffee-bean-and-tea-leaf">https://1851franchise.com/the-coffee-bean-and-tea-leaf</a>.

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From franchisee requirements to ongoing support structures, here are answers to 10 of the most frequently asked questions about the coffee and tea franchise.

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The Coffee Bean & Tea Leaf to Meet with Multi-Unit Candidates at MUFC 2026

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