The brand offered half off triple Topperstix on the menu item's holiday to give back to the devoted customers
Toppers Pizza is offering half off all triple Topperstix on 4/20 starting at 4:20 p.m. -- a day where the brand sees a big increase in business; the location on the campus of University of Wisconsin - Whitewater is no exception.
“We pull in a crazy amount of sales,” Toppers Pizza employee Lena Janczak told The Royal Purple. “It’s [April 20] one of the busiest days of the year, it’s right up there with Spring Splash and Homecoming.”
The promotion to offer half off orders of Topperstix started back in 2012, and last year, the brand sold around 21,000 orders Topperstix on 4/20.
“We wanted to reward our fanatics, because it’s one of our biggest sales days each year,” Scott Iverson, vice president of marketing for Toppers Pizza, told The Royal Purple. “We wanted to pick a date that was easily remembered.”
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