Dan McMurtry's career spanned several industries before he discovered a love for remodeling and contracting. After buying and completely renovating his own home, he operated a small contracting business for nearly a decade. As he got older, he realized he couldn't keep up with the physical labor. It was then that he stumbled upon TruBlue Total House Care, the over 85-unit handyman and home maintenance franchise aimed at providing comprehensive handyman services to busy families and aging-in-place solutions to the senior community. As a seasoned entrepreneur, McMurtry was immediately attracted to the brand's robust franchise support system and business model.

"After owning my own business for so long, I really wanted a support system behind me for this new venture," said McMurtry. "The franchise offers marketing materials, technology software and a network of other owners around the country who can help you. That really interested me."

When it comes to TruBlue in particular, the low cost of entry, a rapidly increasing senior population and his experience in the home service industry made the franchise an attractive opportunity for him. TruBlue allows franchisees like McMurtry to start their business without the need for a brick-and-mortar location or expensive overhead costs, ensuring they can ramp up quickly and start offering in-demand handyman and home maintenance services to the communities they serve. 

In spring of 2016, McMurtry officially signed on with TruBlue, embarking on a seven-year journey that has been an overwhelmingly positive experience. "Over the past three to four years, we've seen an incredible growth curve year-over-year," McMurtry shared. "The COVID-19 pandemic proved to be a boon for us as people spent more time at home and considered taking up various projects. The demand hasn't slowed down since."

This year, McMurtry's outstanding performance led him to win the TruBlue Franchisee of the Year Award. His accomplishments have resulted from a combination of excellent revenue and the dedicated work of his team of eight full-time staff members.

"My team has been an integral part of this success, and I couldn't have done it without them," McMurtry expressed, highlighting the importance of his team's hard work.

McMurtry's relationship with the TruBlue team continues to strengthen as the franchise grows, with each new facet they introduce providing an exciting opportunity to develop new skills, McMurtry says. His long-term vision for the franchise includes continued growth and operational expansion, all while nurturing a team dedicated to the growth of the business.

"TruBlue is more than just a business. It's a way to provide valuable services to a population that really needs them," McMurtry noted, emphasizing the purpose-driven nature of his work. "Our services range from general repairs to aging-in-place solutions, and we are committed to making homes safer for seniors who wish to continue living where they are most comfortable."

For entrepreneurs considering starting their own business, McMurtry's advice mirrors his own path: "Identify what you enjoy, what you are good at and what's important to you. Choose a company that supports your passion and goals. For me, TruBlue has checked all those boxes and I am excited to continue growing with the brand."

To find out more information on costs to buy this franchise, please visit: https://1851franchise.com/trubluehousecare/info