1851

McDonald’s franchisees may have to raise prices on the brand’s famous Happy Meals amid a growing feud with the corporate office, according to <a href="https://www.wsj.com/articles/some-mcdonalds-franchisees-plan-higher-happy-meal-prices-11607456510?utm_source=1851franchise.com&utm_medium=article&utm_campaign=unhappy-with-happy-meals-pricing-mcdonalds-franchisees-butt-heads-with-corporate-2714453" target="_blank" rel="nofollow">a Wall Street Journal report.</a>McDonald’s corporate office announced that in January it would end a $300 a month rebate for its 14,000 franchisees that covered the cost of the toys included in Happy Meals. The meals sell for an average of $3.76 across the country, and the corporate office said franchisees were free to raise prices, according to the report.&nbsp;But the Happy Meal issue represents just the latest chapter in <a href="https://1851franchise.com/big-brand-franchisors-franchisees-publicly-fight-as-covid-19-creates-industry-chaos-2714393#editorials">a rocky 2020 for the brand’s franchisor-franchisee relationships</a>. A <a href="https://www.wsj.com/articles/the-franchise-relationship-that-powers-small-business-is-fraying-11606750990?mod=hp_lead_pos5&utm_source=1851franchise.com&utm_medium=article&utm_campaign=unhappy-with-happy-meals-pricing-mcdonalds-franchisees-butt-heads-with-corporate-2714453" target="_blank" rel="nofollow">previous report</a> in the Journal detailed how franchisees had become angry about receiving a lack of support through the pandemic. McDonald’s corporate argued that it had supported the stores with a $100 million marketing spend, but the franchisees were looking for help on rent and royalty deferrals.McDonald’s, like other brands, has looked to technology to help it survive the pandemic. Now, in addition to dropping the rebate for toys, the brand will look to collect $423 in monthly fees for technology investments starting in March, according to the Journal.<a href="https://www.wsj.com/articles/some-mcdonalds-franchisees-plan-higher-happy-meal-prices-11607456510?utm_source=1851franchise.com&utm_medium=article&utm_campaign=unhappy-with-happy-meals-pricing-mcdonalds-franchisees-butt-heads-with-corporate-2714453" target="_blank" rel="nofollow">Read the full report here.&nbsp;</a>

Unhappy With Happy Meals Pricing, McDonald’s Franchisees Butt Heads with Corporate

1851 Franchise

McDonald’s franchisees are not toying around when they say they have to raise Happy Meal prices. 

unhappy-with-happy-meals-pricing-mcdonalds-franchisees-butt-heads-with-corporate

Fresh Coat

Fresh Coat West Greensboro - Fresh Coat Cares - Red Cross

Fresh Coat Cares Partners With the Red Cross to Refresh Community Conference Space

fresh-coat-cares-partners-with-the-red-cross-to-refresh-community-conference-space

Voodoo Brewing Co.

What’s in the 2025 FDD? A Closer Look for Voodoo Brewing Co. Franchise Buyers

whats-in-the-2025-fdd-a-closer-look-for-voodoo-brewing-co-franchise-buyers

United Water Restoration Group

Master Marketer, Community Builder: How Rodney Washington Turned Local Visibility Into Success

Master Marketer, Community Builder: How Rodney Washington Turned Local Visibility Into Franchise Success

master-marketer-community-builder-how-rodney-washington-turned-local-visibility-into-franchise-success

Preservan

How to Read the Preservan 2025 Franchise Disclosure Document

how-to-read-the-preservan-2025-franchise-disclosure-document

Woodhouse Spas

Why Woodhouse Spas Is in a Class of Its Own: Comparing the Franchise Opportunity Across the Wellness Industry

why-woodhouse-spas-is-in-a-class-of-its-own-comparing-the-franchise-opportunity-across-the-wellness-industry

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Dave’s Hot Chicken Sold to Roark Capital in $1 Billion Deal to Fuel Global Expansion

daves-hot-chicken-sold-to-roark-capital-in-1-billion-deal-to-fuel-global-expansion

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises - 1851 Franchise

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises

homebuyers-keep-buying-and-thats-good-news-for-home-service-franchises

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers - 1851 Franchise

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers

ai-unemployment-impact-white-collar-job-loss

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

The Ultimate Guide To Selling Franchises — How To Build Webinars

how-franchisors-can-build-effective-webinars-to-reach-prospective-franchisees

The Ultimate Guide To Selling Franchises: How To Budget Properly

how-franchises-can-budget-their-finances-properly

The Top 20 Handyman Franchises To Invest in for 2025

top-handyman-franchises-to-invest-in

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition

The Ultimate Guide to Selling Franchises: How to Position Your Value Proposition — Point of Differentiation

how-to-position-your-value-proposition-with-a-point-of-differentiation

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

paris-baguette-franchise-rockaway-new-jersey-vishal-junjea

Unhappy With Happy Meals Pricing, McDonald’s Franchisees Butt Heads with Corporate

MORE STORIES LIKE THIS