Franchise News
SPONSORED
WellBiz Brands, Inc. Acquires Amazing Lash Studio and Franchise Times 2019 Dealmakers Award As a Result
Wellness, fitness and beauty brand franchisor WellBiz Brands added Amazing Lash to its portfolio last fall.
WellBiz Brands, Inc. has acquired Amazing Lash Studio, a “category leader in the eyelash extension space,” according to an article on Franchising.com.
According to the article, WellBiz Brands was “recently awarded the Dealmakers Award from Franchise Times in connection with the September 2018 acquisition of the Amazing Lash Studio brand. The award recognizes the boldest players driving mergers and acquisitions in franchising. The award was given during the Franchise Times Finance and Growth Conference awards gala on May 7 in Las Vegas.
Heather Elrod, CEO of Amazing Lash Studio, said that “by becoming part of the WellBiz Brands portfolio, we’re even better prepared to maintain our market-leading position in the beauty category by launching a series of new products and services, and providing enhanced franchise services like technology optimization, real estate analytics and strategic marketing support,” the article said.
For the full article, click here.
Image Source: Amazing Lash Studio
Don’t Miss the Next Big Franchise Story
Sign up for the 1851 Franchise newsletter to get our biggest stories before everyone else
By signing up, you agree to our user agreement (including class action waiver and arbitration provisions), and acknowledge our privacy policy.
About the Author
Katie LaTour
FollowKatie LaTour is a staff writer for 1851 Franchise and Estatenvy. She has experience in copywriting, editing and translation, and has written content for brands including Coca-Cola, Ivivva and Ray Ban's. She holds a Master of Arts in Writing and Publishing from DePaul University and a B.A. in English and Spanish from the University of Dayton. Presently, Katie is working on a poetry collection and building a platform for Chicago creative professionals to share best practices.
