What's To Come for The Economy and Franchising in 2025

Following the election, stocks surged to record highs with investors expecting lower taxes and deregulation under the new administration. Then, just six days later, Wall Street indexes dipped as some people became concerned about the possibility of the administration further driving inflation.

While there appears to be a markedly varied response from the public, some experts remain hopeful.

According to Franchise Times, Dr. Pippa Malmgren, an economist and a former adviser to President George W. Bush gave an encouraging perspective at this year’s Restaurant Finance & Development Conference.

“With President-elect Donald Trump taking office in January, Malmgren said she has a positive outlook for the U.S. economy looking into 2025,” Emilee Wentland wrote for Franchise Times. “She said the world is on a trajectory to resolve wars, which would save the United States a lot of money — cash that could be spent on boosting the economy.”

This, combined with an ongoing push toward innovation, could position the economy — and franchise businesses — for a favorable future.

Malmgren points out that, while innovation is already a priority, it will be especially important for those concerned about inflation. “It’s a race between inflation and innovation,” she said, “because the more you innovate, the more it holds down inflationary pressures.”

Things like supercomputers and artificial intelligence are already top of mind for many entrepreneurs, but Malmgren encouraged people to look further, saying that outer space is the next frontier. As a source of energy and connectivity to drive growth, Malmgren said the combination of innovative ideas and the potential that exists in space is “a recipe for growth for the future.”

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