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When Pioneering a Market, Amazing Lash Studio® Has Mastered the ‘Get Open and Grow’ Model

Thanks to a heavy investment in its development process, the eyelash extension brand gives franchisees in new markets everything they need.

By Cassidy McAloonSenior Writer
SPONSORED 5:17PM 09/12/19

With more than 225 current locations across the nation and counting, the Amazing Lash Studio® brand is currently seeking qualified franchisees to help build on the brand’s momentum and continue meeting the national demand for its patented beautiful, semi-permanent eyelash extension services.

Territories are moving quickly, and with the support of the experienced Amazing Lash Studio executive team, new franchisees are pioneering their markets. . The Amazing Lash Studio brand has invested heavily in its development process to master the “get open and grow” model, ensuring owners can open their doors as soon as possible and begin seeing clients—and revenue—immediately.

“The Amazing Lash Studio brand takes great pride in fine-tuning its processes to help franchisees thrive from Day One,” said Matt Stanton, Amazing Lash Franchise, LLC’s chief development officer. “The brand is only as successful as its individual owners across the country, so we take it upon ourselves to provide the necessary training, resources and tools they need to hit the ground running.”

The Amazing Lash Studio franchise model recommends franchisees to select qualified managers to handle the day-to-day operations for their studios and teams of stylists.  This helps allow franchisees to focus on the higher-level aspects of business ownership and get the most out of their investment. The Amazing Lash Studio operational processes and targeted key performance indicators (KPIs) help offer franchisees flexibility and work-life balance while ensuring that their studios are running professionally and smoothly day-in and day-out.

Moreover, the brand’s membership model can help franchisees set themselves up for recurring revenue streams. After their initial service, clients revisit their local Amazing Lash Studio every few weeks for eyelash extension refills, lending the potential for financial stability to their business and attracting new guests through incentivized referrals. The Amazing Lash Studio brand helps new franchisees start running their studio’s membership specials before their doors are open.

“Like other franchises with recurring revenue models, the Amazing Lash Studio brand’s membership model is what make us iconic,” said Stanton. “This is a win-win model: franchisees and their staff members are satisfied, while guests continuously feel beautiful, confident and ready to conquer the world.”

The Amazing Lash Studio brand puts a particular focus on its hands-on training and ongoing operational support for franchisees. When new franchisees are first to their market, the brand provides marketing assistance by helping drum up local awareness and demand for its leading beauty services.

Further, the brand’s real estate strategy sets franchisees up for plenty of foot traffic and walk-in appointments. The brand looks at each market individually and takes a hands-on, funneled approach, starting at the macro-level before diving into submarkets and consumer makeups. The team analyzes demographic information such as age, marital status, spending habits and income levels to pinpoint the perfect location for the market’s new studio.

With smaller square footage requirements and its unique model with individual rooms, the Amazing Lash Studio brand is uniquely positioned to thrive in a wider variety of locations, from high-end malls to daily-life centers that integrate eyelash extensions into clients’ regular routines. Through this approach, the brand remains open-minded to meet the specific needs of a community and client base. With consumer habits varying across different parts of this large and diverse country, this flexibility is a key differentiator for the brand.

With all this strategic support and more, Amazing Lash Studio franchisees are given support and resources throughout the development process and beyond.

The investment range for an Amazing Lash Studio franchise is $224,659 to $482,528*. For more information on franchise opportunities, visit https://franchising.amazinglashstudio.com.

*As per the March 13, 2019, as amended June 28, 2019, Federal Disclosure Document.

Amazing Lash Franchise, LLC. 9780 Meridian Blvd, Suite 400 Englewood, CO 80112 This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. MN File No. F-8741. This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.  Each Amazing Lash Studio® is independently owned and operated.  Amazing Lash Studio® is a registered trademark of Amazing Lash Franchise, LLC.

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