1851

Like many a <a href="https://franchise.wbu.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=feederscaping-program-brings-major-customer-satisfaction-and-revenue-opportunities-for-wild-birds-unlimited-franchisees-2709940" target="_blank" rel="nofollow" target="_blank">Wild Birds Unlimited</a> franchisee, Brian Bidwell is willing to go above and beyond the call of duty to make sure his customers have everything they need to connect with nature.

This is why he&rsquo;s so glad <a href="https://1851franchise.com/wildbirdsunlimited/" target="_blank">Wild Birds Unlimited</a> officially rolled out its new <a href="https://jacksonville.wbu.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=feederscaping-program-brings-major-customer-satisfaction-and-revenue-opportunities-for-wild-birds-unlimited-franchisees-2709940" target="_blank" rel="nofollow" target="_blank">FeederScaping services</a> in early March. Wild Birds Unlimited first introduced FeederScaping at the brand&rsquo;s annual conference in June 2018.

When the pilot program began to roll out at select stores in August 2018, Bidwell&rsquo;s Jacksonville Beach, Florida Wild Birds Unlimited location was one of the stores involved. The pilot program involved monthly reporting as well as video conferences to discuss what was working and not working, Bidwell said.

Bidwell has helped about a handful of customers every year in their backyards. He and many other Wild Birds Unlimited franchisees have had times when they&rsquo;ve happily and willingly gone out to customers&rsquo; homes, and helped them set up their bird feeders. This is how seriously Wild Birds Unlimited franchisees take what they do.

FeederScaping <a href="https://1851franchise.com/wildbirdsunlimited/wild-birds-unlimited-franchisees-participate-in-community-initiatives-and-get-major-business-boost-2709260" target="_blank">allows franchisees to help their valued customers</a> in the comfort of their homes. After franchisees identified a common customer need, they worked with the brand to create a vetted procedure that can be replicated across the system. Customers now can have Wild Birds Unlimited install beautiful custom feeding stations in the proper location to ensure they attract the most birds to their yard, getting more joy from their hobby.

&ldquo;When Wild Birds Unlimited rolled out its FeederScaping services, the brand wanted to give everyone the opportunity to have our expertise in their homes,&rdquo; Bidwell said. &ldquo;This is better than just going out to a customer&rsquo;s home and putting in feeder systems without a vetted procedure behind you. The brand has done a really good job of making sure we provide the customer with a high-quality experience that is still personal and enhances their in-store visits.&rdquo;

The program is already proving to be a major revenue booster.

&ldquo;I&rsquo;ve had customers spend $250 during a FeederScaping visit, and within a month or two they are visiting our store more frequently to build upon their feeding station, exploring the great variety of feeders and food,&rdquo; Bidwell said. &ldquo;As far as FeederScaping numbers are concerned, our average ticket is three to five times what it would be for an in-store visit.&rdquo;

By helping customers start their bird feeding ventures properly and providing friendly and professional customer service, franchisees have a major chance to not only increase their store&rsquo;s revenue, but to also build strong relationships with their customer base. Bidwell noted the importance of setting up bird feeding equipment within view of a customer&rsquo;s favorite chair so they can easily observe the birds that come to their feeders.

&ldquo;It&rsquo;s amazing how many times after I&#39;ve gone out to somebody&rsquo;s home that they come into the store week after week after week,&rdquo; he said. &ldquo;They come in with big smiles on their faces and they&rsquo;re able to learn from us about <a href="https://1851franchise.com/wildbirdsunlimited/the-lasting-benefits-of-wild-birds-unlimited-s-new-product-line-2709065" target="_blank">all of the different and new products we carry</a>.&rdquo;

Bidwell is thrilled with FeederScaping and with Wild Birds Unlimited. In August 2018, <a href="https://1851franchise.com/wildbirdsunlimited/wild-birds-unlimited-franchisees-have-second-stores-in-the-works-2709205" target="_blank">he and his wife purchased a second store in St. Johns, Florida</a>, and are already looking at opening a third store.

&ldquo;The franchise gives us a lot of assistance and keeps us on track, which is really good because when it comes to a lot of the things a typical owner might have to worry about, Wild Birds Unlimited does a good job of providing guidance and coaching along the way,&rdquo; Bidwell said.

The startup costs for a Wild Birds Unlimited franchise range from $150,837 to $260,991, which includes the franchise fee. The franchise fee is $30,000 per location. To learn more about franchising with Wild Birds Unlimited, visit <a href="https://franchise.wbu.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=feederscaping-program-brings-major-customer-satisfaction-and-revenue-opportunities-for-wild-birds-unlimited-franchisees-2709940" target="_blank" rel="nofollow" target="_blank">https://franchise.wbu.com/</a>.

FeederScaping Program Brings Major Customer Satisfaction and Revenue Opportunities for Wild Birds Unlimited Franchisees

1851 Franchise

The program was piloted in August 2018 and is now offered nationwide. 

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

feederscaping-program-brings-major-customer-satisfaction-and-revenue-opportunities-for-wild-birds-unlimited-franchisees

Lawn Doctor

Design with photo of John Perry and Lawn Doctor logo

How a 20-Year Industry Veteran Tripled His Sales With a Lawn Doctor Franchise

lawn-doctor-franchise-success-story-john-perry

Fitness Premier

The Secret to Fitness Franchise Success? It's Not Just the Workouts

fitness-premier-franchise-marketing-support

Fresh Coat

Photo of Fresh Coat vehicle with ladders on top

The Rise of Home Improvement Franchises: Why Now Is the Time to Invest

why-invest-home-improvement-franchise-fresh-coat

HomeTeam Inspection Service

Photo of HomeTeam inspector in red polo and khaki pants, walking by branded vehicle

Real Estate Today: Behind the Drywall: The Truth About Home Inspections

purpose-of-home-inspection

Dog Training Elite

Dog Training Elite Franchise - DTE - National Service Dog Month - 1851 Franchise

Celebrating Service Dogs: Why Proper Training Changes Lives — And How Dog Training Elite Is Leading the Way

dog-training-elite-national-service-dog-month

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Design with American and Federal Reserve flags against light blue background

Federal Reserve Expected To Cut Rates by Quarter Point, a Move That Could Boost Franchise Growth

fed-rate-cut-boosts-franchise-growth

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Multi-Unit Wendy’s Operator Signs 12-Unit Deal With Layne’s Chicken Fingers

ricki-oberoi-laynes-chicken-fingers-growth

graphic image of an 1851 franchisee spotlight brayden and johnny steven of teriyaki madness

Father-and-Daughter Team Bring Teriyaki Madness to Wichita, Kansas, With Big Expansion Plans

johnny-brayden-steven-teriyaki-madness-wichita

photo-of-laynes-chicken-fingers-dalton-dennis-southern-oregon

23-Year-Old Entrepreneur Brings Soon to Be Famous Chicken™ to Southern Oregon With 3-Unit Layne’s Chicken Fingers Franchise Signing

laynes-chicken-fingers-dalton-dennis-southern-oregon

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

DevHub - Meet the Supplier - 1851 Franchise

DevHub: Scalable Digital Marketing for Franchises and Multi-Location Brands

devhub-meet-the-supplier

1851 Franchise Deep Dive graphic with Sparkle Squad logo

Sparkle Squad Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-sparkle-squad-franchise-costs-fees-profit-and-data

Design with school-aged child standing on pencil with text "Education Franchises" and "<$500K"

FeederScaping Program Brings Major Customer Satisfaction and Revenue Opportunities for Wild Birds Unlimited Franchisees

MORE STORIES LIKE THIS