Wings and Rings

<a href="https://ownwingsandrings.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wings-and-rings-launches-new-and-improved-consumer-facing-website-2722314" target="_blank" rel="nofollow">Wings and Rings</a>, the 85-unit, Cincinnati-based sports restaurant and bar franchise, has introduced a new consumer-facing website as it seeks to gain greater visibility for individual locations in local searches, and make the process of ordering wings easier for customers.&nbsp;“We wanted to make it as easy as possible for guests to be able to place an order, whether it’s for pickup or delivery, and to make it easier for guests to find their nearest location,” said<a href="https://www.linkedin.com/in/lcase/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wings-and-rings-launches-new-and-improved-consumer-facing-website-2722314" target="_blank" rel="nofollow">&nbsp;Linsey Case</a>, the associate vice president of marketing at Wings and Rings.According to Case, the<a href="https://1851franchise.com/wingsandrings">&nbsp;Wings and Rings</a> marketing team realized there was an opportunity to enhance the overall user experience on the front end. To match the needs of their customers, they decided to overhaul the website and the mobile experience as a whole. Case says the team put a heavy focus on updating its mobile site because roughly 80% of its customers access the Wings and Rings online page from their mobile devices.“We focused on streamlining user navigation,” Case said. “Most users are coming to our site to find locations or to place an order, and we want to make sure we’re doing everything we can to make that a simple process for them.”Case said the brand’s old site was in need of an upgrade. She suggests the previous version of the Wings and Rings’ main page featured too many details and, from a consumer perspective, just wasn’t necessary. The new site, however, is more streamlined and easier to use on mobile devices.“Our consumers don’t want to read a complicated story or a bunch of details about chicken wings,” she said. “They want to quickly be able to find the information they’re searching for, and take action.”While developing the new site with their partner agency DAC, Case says the team really wanted to make sure they were doing everything they could to make the process of ordering wings as simple and efficient for the consumer. This also included updating all their store location webpages and business listings information to ensure that customers can find their nearest location with ease, and menu options are always up to date by location. Looking forward, Case says the brand has plans to update the website as needed. They are also looking to make some unannounced changes and updates to the Wings and Rings proprietary app, which is currently available for download now on both the App Store and the Google Play store.ABOUT WINGS AND RINGSEstablished in 1984 in Cincinnati, Ohio, Wings and Rings is the club-level sports restaurant and bar with crave-worthy Wings and Rings, My Place Service and a Club-Level Ambiance, all to encourage social connections. Whether it’s enjoying a bit of banter, catching up over the game, finding new craft beer favorites or celebrating a big win, Wings and Rings is the place where everyone can kick back, enjoy life and champion everyday moments. With 85 units across the globe, Wings and Rings is changing the sports restaurant category, making elevated food and beverage experiences accessible to all fans. For more information, please visit&nbsp;<a href="http://www.wingsandrings.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wings-and-rings-launches-new-and-improved-consumer-facing-website-2722314" target="_blank" rel="nofollow">WingsandRings.com</a> and&nbsp;<a href="http://www.ownwingsandrings.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=wings-and-rings-launches-new-and-improved-consumer-facing-website-2722314" target="_blank" rel="nofollow">OwnWingsandRings.com</a>.ABOUT DAC&nbsp;DAC is a leading international marketing agency helping brands connect with customers from the enterprise level right down to hyper-local moments. Recognized by Forrester as one of the world's most significant performance marketing agencies, DAC is passionate about helping businesses build, maintain, and optimize their online presence, leveraging internal expertise in everything from content strategy, UX, and creative storytelling to paid media, SEO, and analytic insight to drive performance and nurture loyalty. DAC's mission is to drive transformational client growth by amplifying brands to audiences on their digital customer journeys, no matter where they are. &nbsp;

Wings and Rings Launches New and Improved Consumer-Facing Website

1851 Franchise

The updated Wings and Rings website enhances the user experience, and makes ordering delicious food simple and efficient.

This brand page has been paid for by WINGS AND RINGS. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Wings and Rings Rolls Out New Seasonal Sips, Menu Items and Holiday Gift Card Bonuses for Winter Limited-Time Offer

Wings and Rings Brings Back Sam Adams Beer Cheese for Big Game Flavor and a Free Wings Giveaway

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CINCINNATI, Ohio —&nbsp;With the Big Game right around the corner,&nbsp;<a href="https://www.wingsandrings.com/">Wings and Rings</a>, the club-level sports restaurant and bar franchise with 85 locations worldwide, is giving guests even more reasons to gather with the return of Sam Adams beer cheese as part of its Crafted Classics menu. Guests who have downloaded the Wings and Rings app can score five free wings through the&nbsp;<a href="https://www.wingsandrings.com/super-offer">Big Game giveaway</a> when the Big Game kicks off (February 8), redeemable in-restaurant from February 9–13, a winning play without ever leaving the couch.Available January 28 through April 26, 2026, the Crafted Classics menu delivers generous portions and craveable, comfort-forward flavors made for watching the Big Game, sharing with friends or enjoying a relaxed family meal.A longtime guest favorite, Sam Adams beer cheese is back across the Crafted Classics menu, bringing bold, familiar flavor to the dishes guests already love. The lineup leans into familiar favorites that pair easily with wings, burgers and cold drinks, just in time for football’s biggest moments. Pricing stays in line with Wings and Rings’ everyday offerings, with portion options that make it easy to order for groups or individuals.“Sam Adams beer cheese is comfort food with personality,” said&nbsp;<a href="https://www.linkedin.com/in/dan-admire-cec-195b2066/">Dan Admire</a>, Corporate Executive Chef and culinary innovator for Wings and Rings. “It’s bold, shareable and made for moments when the table’s full, the game’s on and everyone wants something they’ll keep coming back for.”The Crafted Classics menu includes:<ul><li>Sam’s Beer Cheese Loaded Fries or Chips: Fries or Saratoga chips topped with house-made Sam Adams beer cheese, bacon, scallions and bleu cheese crumbles.</li><li>Beer Cheese Chicken Sandwich: A crispy, beer-battered chicken breast with smoked bacon, Sam Adams beer cheese, caramelized onions, lettuce and tomato on a brioche bun, served with a choice of side.</li><li>Beer Cheese Jumbo Tenders: Beer-battered chicken tenders served with beer cheese dipping sauce and fries, available in three and four-piece options.</li></ul>From the bar, guests can enjoy drinks that pair perfectly with game-day food, including Sam Adams Boston Lager, along with the Sunday Sunrise Sangria and Red Berry Sangria.With craveable flavors, shareable portions, and the&nbsp;<a href="https://www.wingsandrings.com/super-offer">Big Game giveaway</a>, Wings and Rings makes it easy for fans to celebrate every touchdown, cheer with friends, and enjoy the ultimate game-day experience.To find a Wings and Rings near you, visit:&nbsp;<a href="https://www.wingsandrings.com">https://www.wingsandrings.com</a>.ABOUT WINGS AND RINGSEstablished in 1984 in Cincinnati, Ohio, Wings and Rings is THE club-level sports restaurant and bar with Craveworthy Wings and Rings, My Place Service and a Club-Level Ambiance, all to encourage social connections. Whether it’s enjoying a bit of banter, catching up over the game, finding new craft beer favorites, or celebrating a big win, Wings and Rings is the place where everyone can kick back, enjoy life, and champion everyday moments. With 85 units across the globe, Wings and Rings is changing the sports restaurant category, making elevated food and beverage experiences accessible to all fans. For more information, please visit&nbsp;<a href="http://www.wingsandrings.com">www.WingsandRings.com</a> and&nbsp;<a href="http://www.ownwingsandrings.com">www.OwnWingsandRings.com</a>.&nbsp;

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Wings and Rings Launches All-New Daily Value Lineup Packed with Big Flavors and Big Savings

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Wings and Rings Celebrates 40 Years of Wings and Growth: Thriving Q3 Highlights Customer Engagement, Menu Innovations, and Exciting Future Plans

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Wings and Rings Launches New and Improved Consumer-Facing Website

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