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Crafting a Fresh Perspective on Healthy Eating: CHOP5's Commitment to Flavorful Nutrition

With chef-driven salads chopped right in front of guests to unlock full flavor, this burgeoning chain offers a vibrant, fresh alternative to the status quo.

By Luca Piacentini1851 Franchise Managing Editor
SPONSOREDUpdated 4:16PM 12/04/23

CHOP5 Salad Kitchen is an emerging brand redefining the healthy eating experience with a delectable array of chop salads, wraps, crave-a-bowls and other health-inspired menu items that balance flavor, fresh ingredients and chef-inspired taste. A 2022 survey found that at least 70% of the respondents said they are looking to be healthier overall, with 50% of consumers, across all age groups, saying healthy eating is a top priority within that. With a vibrant and growing demand for nutritional dining options, CHOP5 stands out with its unique approach to accessible healthy meals. But CHOP5 isn’t just about following a trend — it’s about leading a movement toward better eating without sacrificing taste. 

“We’re on a quest to make the healthy eating segment more dynamic and flavorful,” said CHOP5 Co-founder Brian Mills. “The direction of food trends is unmistakable. While classics like pizza and burgers are here to stay, there's a significant move towards healthier eating. People are seeking healthier options without compromising on taste. A prime example is a simple yet delicious salad.”

Forged from Culinary Expertise and Passion

The story of CHOP5 began with five seasoned restaurateurs whose collective experience spanned more than 400 dining establishments nationwide. Among them is Brian Mills, whose entrepreneurial spirit was fueled by a lifetime in the restaurant industry, observing firsthand the power of a brand that can innovate and appeal to changing consumer tastes.

“My father's entrepreneurial journey taught me about the resilience and innovation needed in the business,” Mills said. “Those lessons, along with my experience in the growth of major restaurant brands, have informed every decision we make at CHOP5.”

The founders noticed a significant shift toward healthier eating but recognized a gap in the market for truly delicious and satisfying options. This led to the creation of CHOP5, with the founding chef Phil Yandolino from BRAVO BRIO Restaurant Group (BBRG) bringing in a wealth of culinary expertise to craft recipes that transform simple salads into extraordinary meals.

“CHOP5 was inspired by the realization that while anyone can mix ingredients in a bowl, the expertise of a chef elevates a simple salad to something extraordinary,” said Mills. “That is why we’ve made sure to work directly with experienced chefs to create our signature salads.”

Experiencing CHOP5’s Freshness Firsthand

Since its flagship store opened in Columbus, Ohio in 2016, CHOP5 has expanded its presence, bringing its signature experience to more health-conscious consumers in Ohio and Florida. What sets CHOP5 apart is its commitment to transparency and quality.

“Unlike competitors, we prepare salads in full view of the guest, ensuring freshness and quality with house-made recipes and dressings,” said Mills. “We emphasize not only healthy options but also flavorful and satisfying meals that appeal to a broader audience.”

The CHOP5 menu offers an impressively diverse assortment of chef-driven signature chopped salads, including the Harvest Chop Salad, Korean Chicken Chop Salad and Kale Quinoa Chop Salad, as well as signature rice bowls such as the Mexican Rice Bowl, Spicy Teriyaki Chicken Rice Bowl and Mediterranean Rice Bowl. The brand also offers limited time, seasonal items like the Pesto Chicken Bowl and Brussels Sprouts Sweet Potato Bowl. 

For those looking to venture out on their own, CHOP5 also appeals to the build-your-own-bowl crowd, with endless combinations of protein, produce, fruits, grains, dressings and drizzles available. Some of CHOP5’s signature in-house dressings include Chipotle Ranch, Pear Thyme Vinaigrette, Strawberry Balsamic Vinaigrette and Avocado Green Goddess.

CHOP5 also offers a robust catering program, where parties can customize their own feast while keeping the options light and fresh. 

A Culture of Respect and Flavor

Today, Mills says CHOP5 is more than a place to eat — it's a community that prides itself on exceptional service.

“Our secret sauce? It's our culture. We’ve brought together the hospitality of a family kitchen with the sophistication of chef-driven cuisine. That's what keeps our guests returning,” Mills said. “We aim to maintain a culture akin to ‘grandma’s kitchen,’ emphasizing manners and respect in their hiring and guest service approach.”

As CHOP5 continues to grow, it’s not just expanding its locations but also its reputation for being at the forefront of the healthy, fast-casual dining revolution. For those seeking a meal that's as nutritious as it is delicious, CHOP5 offers a vibrant, fresh alternative to the status quo.

“It's about embracing the future of food,” Mills said. “We're catering to the discerning tastes of our guests who demand more from their meals — more flavor, more freshness and more nutrition. At CHOP5, we’re excited to be part of your wellness journey, offering meals that not only feed the moment but inspire a healthier lifestyle.”

For more information, visit: https://1851franchise.com/chop5

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