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McDonald&rsquo;s is on the rebound and its focus is the customer.&nbsp;

The fast food chain announced strong first quarter results and things are looking up. McDonald&rsquo;s reported that its sales increased 1.7 percent in its U.S. market and global sales rose 4 percent. Its first quarter performance benefited from changes to its menu such as all-day breakfast and the promotion of the &ldquo;Grand Mac&rdquo; and &ldquo;Mac Jr.&rdquo;&nbsp;

&quot;Our efforts to build a better McDonald&#39;s are yielding meaningful results with continued positive momentum and a strong start to 2017 that includes positive comparable sales across all segments, higher global guest counts and enhanced profitability,&quot; said McDonald&#39;s president and chief executive officer Steve Easterbrook.

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Woman eating a Big Mac and fries at McDonald's

QSR Magazine: All-Day Breakfast, Big Macs Fuel Strong 1Q for McDonald's

1851 Franchise

Sales for the fast food chain are up globally as the restaurant focuses on retaining existing customers and building a more personalized visit.



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QSR Magazine: All-Day Breakfast, Big Macs Fuel Strong 1Q for McDonald's

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