Growing a Franchise
Apple introduces diverse human emojis
Apple released beta OS X to developers for its new operating system. Just click and hold down to change skin tone.
Still in the beta version of its new operating system, Apple has introduced new, racially diverse emojis. The website 9tp5mac released screenshots to readers. Now, all users need to do is click and hold down a human emoji to change the skin tone.
According to the Unicode Consortium, the governing body of technical standards, "Unicode Version 8.0 is adding 5 symbol modifier characters that provide for a range of skin tones for human emoji. These characters are based on the six tones of the Fitzpatrick scale, a recognized standard for dermatology. The exact shades may vary between implementations."
Additionally, there are new country flags added, the watch emoji is now an Apple Watch, and the phone emoji is now an updated iPhone 6 image.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
