1851

<p><span style="Arial&quot;,&quot;sans-serif&quot;"><a href="toppersfranchise.com" target="_blank" rel="nofollow" target="_blank">Toppers Pizza</a> has never been shy about making one of its ambitions known to the rest of the world: stealing the spotlight from some of the key players in the industry. Thanks to steadfast growth plans, enhanced technology and a drive to never settle, the innovative pizza chain has been suiting itself up to compete head-to-head with the largest pizza chains in the U.S. This tenacity is paying off in a big way&#8212;in 2015, 73% of all stores boasted record sales, boosting overall system-wide sales up 22.5% from 2014. <a href="http://topperspizza.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=backed-by-strong-franchise-system-toppers-plans-industry-domination-3594" target="_blank" rel="nofollow" target="_blank">Toppers&#8217;</a> impressive sales growth led to being ranked second on <a href="http://www.pmq.com/December-2014/Pizza-PowerThe-2015-Pizza-Power-Report/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=backed-by-strong-franchise-system-toppers-plans-industry-domination-3594" target="_blank" rel="nofollow" target="_blank">PMQ/Technomic 2015 Pizza Power Report</a> of sales percentage increases of the top 50 chains, with <a href="http://www.papajohns.com/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=backed-by-strong-franchise-system-toppers-plans-industry-domination-3594" target="_blank" rel="nofollow" target="_blank">Papa John&#8217;s</a>, <a href="https://biz.dominos.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=backed-by-strong-franchise-system-toppers-plans-industry-domination-3594" target="_blank" rel="nofollow" target="_blank">Domino&#8217;s</a> and <a href="http://www.pizzahutfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=backed-by-strong-franchise-system-toppers-plans-industry-domination-3594" target="_blank" rel="nofollow" target="_blank">Pizza Hut</a> not even cracking the top five. Now, as Toppers closes out its record-breaking year and sets its sights on 2016, the brand&#8217;s goal is to gain an even bigger piece of the market share pie. </span></p>    <p><span style="Arial&quot;,&quot;sans-serif&quot;">Competing with the big boys is no small order. But after growing from 46 restaurants to 73 in the past two years, the brand has yet to see a ceiling in any of their markets. One example from this year is a mature two-store market in Wisconsin with less than 40,000 households generated $2.56 million in revenue in 2015 versus $1.48 million in 2010, a $1.08 million increase in sales over five years. According to Toppers Founder and President Scott Gittrich, those numbers are no accident&#8212;it&#8217;s all part of the brand&#8217;s well-oiled plan to conquer the pizza industry.</span></p>    <p><span style="Arial&quot;,&quot;sans-serif&quot;">&#8220;Simply put, our franchisee stole these sales from their local competitors by executing the Toppers system at a high level,&#8221; said Gittrich. &#8220;There wasn&#8217;t an additional $1.08 million in pizza being sold in that market &#8211; we stole it from our competitors. And that&#8217;s just one example. In the past five years, the number of stores in the system has tripled, and the average unit volume has increased by about 8 percent. This is an extremely encouraging statistic, because it proves that Toppers can thrive in any market and put up a good fight against the bigger chains.&#8221; </span></p>    <p><span style="Arial&quot;,&quot;sans-serif&quot;">Gittrich credits much of Toppers&#8217; success to the brand&#8217;s focus on recruiting franchisees with demonstrated multi-unit restaurant backgrounds to open a minimum of three to five stores in a reasonable time frame. Since that plan was enacted in 2015, three strong new franchisee groups representing 14 restaurants came on board. That&#8217;s why this year&#8217;s growth tactic continues to rely heavily on that proven strategy, and Toppers will continue expanding with existing franchisees and by recruiting only the most experienced restaurant operators. </span></p>    <p><span style="Arial&quot;,&quot;sans-serif&quot;">With a strong expansion plan in place, Toppers&#8217; next move in becoming an industry leader was to step up their technology game. In an era where online food ordering is set to overtake traditional telephone orders for the first time, a new and improved toppers.com was launched as an e-commerce site. Enhancements were made to simplify the online ordering process, and a new responsive design allowed customers to have a pizza delivered to their door with the touch of button on their smartphones&#8212;all designed with Toppers&#8217; characteristic &#8220;Never Settle&#8221; aesthetic in mind. Since the new website was unveiled in August 2015, Toppers has already seen a noticeable spike in traffic, with nearly 40% of system-wide orders now being placed online&#8212;a 33% jump from 2014. </span></p>    <p><span style="Arial&quot;,&quot;sans-serif&quot;">With forecasts predicting an even more competitive industry in 2016, Gittrich believes that all of these accomplishments in 2015 will put the brand one step closer to dominating the competition&#8212;and they still have more cards to play in the years to come.  </span></p>    <div><span style="Arial&quot;,&quot;sans-serif&quot;; &quot;Times New Roman&quot;;EN-US;EN-US;AR-SA">&#8220;Everyone that works for Toppers Pizza, whether it&#8217;s a delivery driver, store manager or corporate employee shares the same drive to &#8216;Never Settle&#8217; and we aren&#8217;t messing around when we say that,&#8221; said Gittrich. &#8220;The growth we have seen, the changes we have made to the way we recruit franchisees and the improvements we&#8217;ve imparted in our operations are all strategic moves to stay 10 steps ahead of the game. So many of the bigger companies out there are playing not to lose&#8212;meanwhile, we&#8217;re here and not afraid to shake things up and we&#8217;re playing to win. In the end, I think that truly gives Toppers the leading edge and will allow us to keep stealing market share from the bigger corporate chains.&#8221;</span></div><div>&nbsp;</div><div><a href="http://topperspizza.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=backed-by-strong-franchise-system-toppers-plans-industry-domination-3594" target="_blank" rel="nofollow" target="_blank">Click here to learn more about Toppers Pizza.</a> &nbsp;</div>

1851 Franchise

The fast-growing better-pizza franchise aims to partner with experienced restaurant operators and successful multi-unit franchisees to fuel growth in 2016. 

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Backed by Strong Franchise System, Toppers Plans Industry Domination

backed-by-strong-franchise-system-toppers-plans-industry-domination

Onigilly Japanese Kitchen

Unlocking the Potential: How Much Can You Earn as an Onigilly Franchisee?

unlocking-the-potential-how-much-can-you-earn-as-an-onigilly-franchisee

Filta Environmental Kitchen Solutions

DeWitts Ignite New Chapter for Filta Environmental Kitchen Solutions in Reno 

Grease, Grit, and Growth: DeWitts Ignite New Chapter for Filta Environmental Kitchen Solutions in Reno, Nevada

grease-grit-and-growth-dewitts-ignite-new-chapter-for-filta-environmental-kitchen-solutions-in-reno-nevada

Layne's Chicken Fingers

Layne's Chicken Fingers-50 Unit-Wendy's-Franchisee-June-2025

Why This 50 Unit Wendy’s Franchisee Is Betting on Layne’s for His Next Big Move

wendys-franchisee-expands-with-laynes-chicken-fingers-texas

CapitalSpring

CapitalSpring’s Jim Balis Talks Growth, ROI and the Future of Fast Casual on “Rock My Restaurant”

capitalsprings-jim-balis-talks-growth-roi-and-the-future-of-fast-casual-on-rock-my-restaurant

Children's Lighthouse

Children’s Lighthouse Ramps Up Growth in First Half of 2025 With Strategic Expansions, Franchise Signings, and New Headquarters

childrens-lighthouse-ramps-up-growth-in-first-half-of-2025-with-strategic-expansions-franchise-signings-and-new-headquarters

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising

rising-jobless-claims-affect-franchising

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

paris-baguette-franchise-rockaway-new-jersey-vishal-junjea

petbar Franchise Costs, Fees, Profit and Data for 2025

petbar-franchise-deep-dive

Design with outline of three houses and people working on laptops within them

Top 10 Low-Cost Home-Based or Mobile Franchises for 2025

low-cost-home-based-mobile-franchises

Franchisee spotlight graphic with photo of Juan & Whitney Fernandez & family, BIGGBY COFFEE logo

From Chiropractic to Coffee: These BIGGBY® COFFEE Franchisees Are Brewing Something New in Troy, Ohio 

biggby-coffee-franchise-coming-to-troy-ohio

Backed by Strong Franchise System, Toppers Plans Industry Domination

MORE STORIES LIKE THIS