Budget Blinds Celebrates Record Growth in 2020, Enters 2021 with the Same Momentum

Since 1992, Budget Blinds has been unmatched in the custom window covering space. The innovative, shop-at-home service brand has grown to over 1,300 locations throughout the U.S. and Canada, and Mexico since it started franchising in 1994.

Even amid a pandemic, Budget Blinds celebrated a record year in terms of business growth, seeing 100 franchise territory exchanges and inching toward an impressive 1,300 territory milestone.

“We were able to eclipse a very aggressive growth goal last year,” said Jonathan Thiessen, chief development officer of Home Franchise Concepts, parent company to Budget Blinds. “Budget Blinds had 100 franchise territory exchanges last year, and now we’re coming in at 1,300 franchises. We’re not quite there yet, but we’re headed in that direction.”

According to Thiessen, requests for services have been at an all-time high. Since the onset of the pandemic, consumers have been spending more of their time — and their money — at home, and for Budget Blinds that interest has kept momentum strong.

“The results that our franchisees have had have been incredible. We’re hearing of record sales on a regular basis,” said Thiessen. “We’ve been focusing on their profitability and helping them with their individual businesses.”

With growing interest in its products and services, Budget Blinds’ main focus in 2020 was ensuring that its new and existing franchisees felt supported. That’s why the brand made a commitment to growing its internal support staff.

“We hired 30 new support people on the operations side,” Thiessen continued. “We needed higher levels of support in order to invest heavily in the great people who have helped grow the business. To do that, we needed regional feet on the street.”

In 2021, Budget Blinds is continuing to lean into growth, and with the addition of new franchise partners to its family, the brand is motivated to continue to optimize its business model.

“We’re just continuing to focus on the growth of the network as a whole. We want to fill in the map, if you will, and we’re asking how we can help franchisees become more profitable and get there faster.”

As a kickoff to another successful new year, Budget Blinds is showing its continued commitment to its franchise owners. To ensure its franchisees feel connected and informed about their experience with Budget Blinds, Home Franchise Concepts opened a new learning center in Dallas that will operate as a training headquarters for all of the conglomerate’s brands. The center opened in January, and even features a single-story home where franchisees will have the opportunity to engage with their products in a hands-on learning environment.

“It’s been in the works for a while, but the training center is going to be a great asset to the company,” said Thiessen. “It’s an exciting way to start the new year.”

For more information on franchising with Budget Blinds, please visit https://franchise.budgetblinds.com/.