1851

<a href="https://buffalowildwingsfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-teams-up-with-nfl-star-jason-kelce-in-new-football-themed-campaign-2727202" target="_blank" rel="nofollow">Buffalo Wild Wings</a> is launching a new ad campaign, “Built for Football,” just in time for the NFL season, featuring former Philadelphia Eagles center Jason Kelce. The campaign, which plays off Kelce’s recent retirement, pairs him with the chain’s CGI buffalo mascot, Hank,&nbsp;<a href="https://www.restaurantdive.com/news/buffalo-wild-wings-jason-kelce-NFL-football-advertising/725360/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-teams-up-with-nfl-star-jason-kelce-in-new-football-themed-campaign-2727202" target="_blank" rel="nofollow">Restaurant Dive recently reported</a>.&nbsp;The main 30-second ad, “You Up?,” humorously shows Kelce struggling with retirement before Hank takes him to Buffalo Wild Wings, reigniting his love for football through wings, beer and game day viewing. Another ad highlights Kelce’s relationship with his brother, Travis, who currently plays tight end for the Kansas City Chiefs.&nbsp;<figure class="media"><div data-oembed-url="https://www.youtube.com/watch?v=PHhe1_GegCA"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DPHhe1_GegCA" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure>Kelce, a known fan of bacon and wings, has curated his favorite menu picks at Buffalo Wild Wings, and the chain is selling a special T-shirt to honor the bond between the athlete and Hank. Proceeds from the shirt sales will benefit&nbsp;<a href="https://bephilly.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-teams-up-with-nfl-star-jason-kelce-in-new-football-themed-campaign-2727202" target="_blank" rel="nofollow">(Be)Philly</a>, a nonprofit foundation with the mission of investing in the youth of Philadelphia.The campaign continues Buffalo Wild Wings’ focus on its mascot Hank, who debuted last year.&nbsp;Kelce and his brother have become marketing darlings, recently securing a $100 million deal with Amazon’s Wondery network for their&nbsp;<a href="https://wondery.com/shows/new-heights-with-jason-and-travis-kelce/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-teams-up-with-nfl-star-jason-kelce-in-new-football-themed-campaign-2727202" target="_blank" rel="nofollow">“New Heights” podcast</a>. This campaign reinforces the brand’s connection to football, leveraging Kelce’s star power and the brothers’ cultural influence.Buffalo Wild Wings’ “Built for Football” campaign goes beyond just ads, aiming to deeply connect with football fans and capitalize on Kelce’s ongoing popularity. The ads will run across TV, OTT channels, radio and social media, ensuring wide visibility. By featuring Kelce, the campaign taps into the emotional journey of a beloved NFL figure, making it relatable to fans who share his passion for the game.&nbsp;Additionally, the partnership highlights Buffalo Wild Wings’ strategy of blending sports culture with its dining experience, solidifying its position as the go-to sports bar during the NFL season.Read the full article&nbsp;<a href="https://www.restaurantdive.com/news/buffalo-wild-wings-jason-kelce-NFL-football-advertising/725360/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=buffalo-wild-wings-teams-up-with-nfl-star-jason-kelce-in-new-football-themed-campaign-2727202" target="_blank" rel="nofollow">here</a>.To learn more about recent restaurant franchise news, check out these related articles:<ul><li><a href="https://1851franchise.com/chick-fil-a-unveils-revolutionary-elevated-drive-thru-concept-in-atlanta-2727187#franchise-news">Chick-fil-A Unveils Revolutionary Elevated Drive-Thru Concept in Atlanta</a></li><li><a href="https://1851franchise.com/walmart-and-burger-king-partner-to-benefit-customers-boost-traffic-2727163#franchise-news">Walmart and Burger King Partner to Benefit Customers, Boost Traffic</a></li><li><a href="https://1851franchise.com/flynn-group-expands-wendys-holdings-with-acquisition-of-83-new-locations-strengthening-its-position-as-major-franchisee-2727115#franchise-news">Flynn Group Expands Wendy’s Holdings with Acquisition of 83 New Locations, Strengthening Its Position as Major Franchisee</a></li></ul>

Buffalo Wild Wings Teams Up with NFL Star Jason Kelce in New Football-Themed Campaign

Buffalo Wild Wings Teams Up with NFL Star Jason Kelce in New Campaign

1851 Franchise

The franchise’s latest celebrity partnership taps into Kelce’s retirement and love for wings, as the brand looks to be a go-to sports bar during the NFL season.

buffalo-wild-wings-teams-up-with-nfl-star-jason-kelce-in-new-football-themed-campaign

Crust Pizza Co.

Crust Pizza Co. Spreading Through the Southwest - 1851 Franchise

Crust Pizza Co. Targets Southeast U.S. for Expansion

crust-pizza-co-southeast-expansion

Seniors Helping Seniors®

Nathan Peterson Turns Passion for Helping Others into a Purpose-Driven Business with Seniors Helping Seniors Franchise

seniors-helping-seniors-franchise-caldwell-nathan-peterson

Famous Dave's

Famous Dave’s Fires Up Third Annual All-Star BBQ Series This May, Leading Up to the 2025 World Food Championships

famous-daves-fires-up-third-annual-all-star-bbq-series-this-may-leading-up-to-the-2025-world-food-championships

HomeTeam Inspection Service

From Air Force Veteran to Entrepreneur: Danny Hemchand Builds a Thriving Home Inspection Business

air-force-veteran-danny-hemchand-home-inspection-business

HomeTeam Inspection Service Reports Record-Breaking Performance in Q1, Continues National Expansion

hometeam-inspection-q1-2025-growth-expansion

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Eli Lilly GLP-1 Lawsuits - Mounjaro - Zepbound - 1851 Franchise Agg

Eli Lilly Sues Telehealth Startups Over GLP-1 Knockoffs, Escalating Legal Battle

eli-lilly-glp-1-lawsuits

The Future of Franchising: Trends and Predictions for 2025 and Beyond

the-future-of-franchising-trends-and-predictions-for-2025-and-beyond

Restaurant Business: Crumbl Cools Its Expansion, Refocuses on Profitability

restaurant-business-crumbl-cools-its-expansion-refocuses-on-profitability

Franchise Face-Lifts: Why Major Restaurant Brands Are Betting Big on Remodels

franchise-face-lifts-why-major-restaurant-brands-are-betting-big-on-remodels

How New Tariffs Are Causing Price Hikes and Surcharges for U.S. Businesses and Franchises - 1851

Tariffs Prompt Price Hikes, Surcharges as Businesses (and Franchises) Brace for Rising Costs 

tariffs-prompt-price-hikes-surcharges

Layoffs Surge to Pandemic-Era Highs, Opening Doors for Franchise Growth

layoffs-surge-to-pandemic-era-highs-opening-doors-for-franchise-growth

&pizza - Fast-Casual Pizza Chain Begins Franchising - 1851 Franchise

&pizza Embraces Franchising To Fuel Bold New Growth Strategy

andpizza-franchising-ceo-mike-burns

CFOs See Recession as Likely in ’25; Why Now Is the Time To Water the Franchise Buyer Seeds

cfos-see-recession-as-likely-in-25-why-now-is-the-time-to-water-the-franchise-buyer-seeds

Franchisee spotlight image with Randy and Sandy Craft, Children's Lighthouse logo on blue background

The Crafts’ Successful Journey from New Parents to Children’s Lighthouse Franchisees

the-crafts-successful-journey-from-new-parents-to-childrens-lighthouse-franchisees

Most Profitable Restaurant Franchises To Own in 2025 - 1851 Franchise

The Most Profitable Restaurant Franchises to Own in 2025

most-profitable-restaurant-franchises-to-own

Franchise Success Stories: Inspiring Tales from the Front Lines

franchise-success-stories

Image of building outline hovering over person's hand

How To Choose the Right Franchise: A Step-by-Step Guide to Success

how-to-choose-the-right-franchise-step-by-step

Amateur Bodybuilder and Business Partner Bring Passion for Fitness to World Gym Franchise in Fulton, New York

amateur-bodybuilder-and-business-partner-bring-passion-for-fitness-to-world-gym-franchise-in-fulton-new-york

DonutNV Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-donutnv-franchise-costs-fees-profit-and-data

Buffalo Wild Wings Teams Up with NFL Star Jason Kelce in New Football-Themed Campaign

MORE STORIES LIKE THIS