1851

<a href="https://handandstonefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19-2715586" target="_blank" rel="nofollow">Hand &amp; Stone Massage and Facial Spa</a>, a 475-plus-unit massage and spa franchise, is committed to bringing massages to the middle market and making them more affordable for the masses. <a href="https://www.linkedin.com/in/nicole-alburger-b2b42155/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19-2715586" target="_blank" rel="nofollow">Nicole Alburger</a>, the brand’s senior director of franchise development, told <a href="https://businessradiox.com/podcast/franchisemarketingradio/handandstone/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19-2715586" target="_blank" rel="nofollow">Business RadioX®</a> that the company has a goal to revolutionize the way people think about self-care and position it as a necessity rather than a luxury. The spas are conveniently located in strip malls next to coffee shops, restaurants and grocery stores, where customers would likely already be.Alburger told Business Radio’s <a href="https://www.linkedin.com/in/leekantor/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19-2715586" target="_blank" rel="nofollow">Lee Kantor,</a> “We keep that [customer-first approach] in focus in the forefront for our brand. Let's be innovative with all of our offerings, but, you know, keep it convenient and affordable.”This customer-centric approach is one of the reasons why the franchise survived the global COVID-19 pandemic. Alburger noted that CEO <a href="https://www.linkedin.com/in/todd-leff-a0273120/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19-2715586" target="_blank" rel="nofollow">Todd Leff</a> preferred spaces where there could be a sink in every room, making it easy for masseuses to stay as clean as possible when dealing with patients. They also implemented online filing and asked customers to stay in their car until their room was ready.Listen to the full broadcast <a href="https://businessradiox.com/podcast/franchisemarketingradio/handandstone/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19-2715586" target="_blank" rel="nofollow">here</a>.

Business RadioX®: Hand & Stone Massage and Facial Spas Plans for Franchise Expansion and How the Brand Successfully Navigated COVID-19

1851 Franchise

Nicole Alburger, senior director of franchise development, sat down with Business RadioX®’s Lee Kantor to discuss how Hand & Stone CEO Todd Leff’s forward thinking prepared the brand for the pandemic.

business-radiox-hand-stone-massage-and-facial-spas-plans-for-franchise-expansion-and-how-the-brand-successfully-navigated-covid-19

HomeTeam Inspection Service

Photo of HomeTeam inspector in red polo and khaki pants, walking by branded vehicle

Real Estate Today: Behind the Drywall: The Truth About Home Inspections

purpose-of-home-inspection

Dog Training Elite

Dog Training Elite Franchise - DTE - National Service Dog Month - 1851 Franchise

Celebrating Service Dogs: Why Proper Training Changes Lives — And How Dog Training Elite Is Leading the Way

dog-training-elite-national-service-dog-month

Senior Care Authority

How This Senior Care Authority Franchisee Turned Love for His Grandparents Into a Lifelong Calling

how-this-senior-care-authority-franchisee-turned-love-for-his-grandparents-into-a-lifelong-calling

Hometown News: Like Father, Like Son — Family-Run Inspection Business Blends Generations of Expertise and a Keen Eye for Detail

father-son-home-inspection-franchise-florida

KLA Schools

KLA Schools of Beachwalk Hosts Admissions Kick-Off Celebration

kla-schools-of-beachwalk-hosts-admissions-kick-off-celebration

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

1851 Franchise Deep Dive graphic with Sparkle Squad logo

Sparkle Squad Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-sparkle-squad-franchise-costs-fees-profit-and-data

graphic image of a financial deep dive of americas swimming pools co.

America’s Swimming Pool Company Franchise Costs, Fees, Profit and Data for 2025

americas-swimming-pool-asp-franchise-deep-dive

image of The Cleaning Authority Franchise Deep Dive Article financial investment details

The Cleaning Authority Franchise Costs, Fees, Profit and Data for 2025

the-cleaning-authority-franchise-deep-dive

Jollibee -Launch-Story-Brand-Page-Deep-Dive-2025

Jollibee Franchise Costs, Fees, Profit and Data for 2025

jollibee-franchise-costs-fees-profit-and-data-for-2025

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

DevHub - Meet the Supplier - 1851 Franchise

DevHub: Scalable Digital Marketing for Franchises and Multi-Location Brands

devhub-meet-the-supplier

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Multi-Unit Wendy’s Operator Signs 12-Unit Deal With Layne’s Chicken Fingers

ricki-oberoi-laynes-chicken-fingers-growth

Design with school-aged child standing on pencil with text "Education Franchises" and "<$500K"

Top Education Franchises Under $500K To Explore in 2025

top-education-franchises-under-500k

Business RadioX®: Hand & Stone Massage and Facial Spas Plans for Franchise Expansion and How the Brand Successfully Navigated COVID-19

MORE STORIES LIKE THIS