Franchise News
Chipotle's New Incentive Program Makes Employees Go "Cha-Ching!"
More money more problems? Not for the hardworking employees at Chipotle!
Chipotle is not willing to let good burrito-bowl-making behavior go unnoticed or unrewarded. The Mexican grill is on a mission to stay relevant and gain new employees through its new cash bonus incentive program, according to Nation’s Restaurant News.
Employees working at one of the 135 participating locations will qualify for Chipotle’s new quarterly cash incentive program. In exchange for helping the fast casual chain meet sales goals, employees will be rewarded with an extra week’s worth of pay. According to NRN, Chipotle has paid a whopping amount of $700,000 to more than 2,600 hourly workers.
“The all-crew bonus reinforced the sense of pride and passion for what we do and how we do it,” Chipotle general manager Angel Zuniga said in the article. “From mashing avocados to servicing the line, everyone is focused on working together to provide the best possible guest experience.”
This incentive was brought about in Chipotle’s strategy to improve turnover. According to the restaurant’s Sustainability Report, Chipotle’s annual turnover rate in 2018 was 144.9%, which is a 15.8% decrease from 2017. So, the quick service chain hopes this incentive will further improve its numbers and result in a even less turnover in 2019.
If this new cash bonus incentive doesn’t rake in more diligent and kickass employees for Chipotle, then who knows what will?!
To view the full article, click here.
Chipotle is not willing to let good burrito-bowl-making behavior go unnoticed or unrewarded. The Mexican grill is on a mission to stay relevant and gain new employees through its new cash bonus incentive program, according to Nation’s Restaurant News.
Employees working at one of the 135 participating locations will qualify for Chipotle’s new quarterly cash incentive program. In exchange for helping the fast casual chain meet sales goals, employees will be rewarded with an extra week’s worth of pay. According to NRN, Chipotle has paid a whopping amount of $700,000 to more than 2,600 hourly workers.
“The all-crew bonus reinforced the sense of pride and passion for what we do and how we do it,” Chipotle general manager Angel Zuniga said in the article. “From mashing avocados to servicing the line, everyone is focused on working together to provide the best possible guest experience.”
This incentive was brought about in Chipotle’s strategy to improve turnover. According to the restaurant’s Sustainability Report, Chipotle’s annual turnover rate in 2018 was 144.9%, which is a 15.8% decrease from 2017. So, the quick service chain hopes this incentive will further improve its numbers and result in a even less turnover in 2019.
If this new cash bonus incentive doesn’t rake in more diligent and kickass employees for Chipotle, then who knows what will?!
To view the full article, click here.
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About the Author
Nick Powills
FollowNick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.
