Franchisor Stories
Franchise Opportunity Deep Dive: Conserva Irrigation is a leading provider of eco-friendly irrigation solutions, specializing in water-efficient systems for residential and commercial properties.
Conserva Irrigation is a leading irrigation services franchise dedicated to water conservation and efficient irrigation solutions. The brand provides residential and commercial customers with professional, environmentally responsible irrigation system installation, maintenance and repair.
Conserva Irrigation was founded in 2010 by Russ Jundt, a passionate advocate for water conservation, to address the excessive water waste in traditional irrigation systems. The brand emerged with a mission to provide smart irrigation solutions that maximize efficiency while maintaining lush, healthy landscapes. As part of Empower Brands, Conserva Irrigation has grown into a nationally recognized franchise with strong franchisee support and a proven business model.
Mission: Conserva Irrigation is committed to transforming the irrigation industry through environmentally responsible practices. The company’s mission is to conserve water while delivering high-quality irrigation solutions that enhance landscapes and improve efficiency.
Vision: Conserva Irrigation envisions a future where sustainable water use is the industry standard. By integrating cutting-edge technology and industry best practices, the brand aims to lead the irrigation sector in conservation, innovation, and customer satisfaction.
Conserva Irrigation is actively expanding across the United States, with prime franchise opportunities in key markets, including:
For a full list of available markets, visit Conserva Irrigation's website.
Initial Costs: The initial investment for a Conserva Irrigation franchise ranges from $84,800 to $110,000. These costs break down as follows:
| Type of Expenditure | Min | Max |
| Initial Franchise Fee | $49,500 | $49,500 |
| Travel & Living Expenses While Training | $2,000 | $3,000 |
| Tools & Equipment | $2,000 | $5,000 |
| Computer Hardware & Software | $800 | $2,000 |
| Inventory | $5,000 | $7,500 |
| Trade Show Booth | $2,500 | $2,500 |
| Storage Facility for Inventory & Equipment | $0 | $500 |
| Vehicle | $3,000 | $10,000 |
| Vehicle Signage & Outfitting | $2,500 | $5,000 |
| Initial Marketing Expenses | $10,000 | $15,000 |
| Additional Funds (3 Months) | $7,500 | $10,000 |
Initial Franchise Fee: The franchise fee for a Conserva Irrigation territory of 300,000 people or less is $49,500. For territories exceeding 300,000 people, there is a charge of $0.165 for each additional person. The franchise fee is payable in full upon signing the franchise agreement.
Ongoing Fees: Conserva Irrigation franchisees are responsible for the following ongoing payments and fees:
| Type of Fee | Amount | Due Date |
| Monthly Branding Royalty | For a period of 24 months beginning on the Operational Start Date of your Irrigation Business (as defined in the Franchise Agreement) you must pay us a Monthly Branding Royalty based on calendar year-to-date Gross Revenue equal to: $0 - $499,999: 8% $500,000 - $999,999: 7% $1,000,000 - $1,499,999: 6% $1,500,000+: 5% Beginning on the 24-month anniversary of the Operational Start Date, the Monthly Branding Royalty payable will be equal to the greater of: (a) the amount described in the info above, or $1,000 | Payable by EFT monthly on or before the 10th of each month |
| Individual Advertising Investment | Minimum $40,000 per calendar year for one Territory; minimum $60,000 if you are granted two contiguous Territories. A minimum of $20,000 for each additional contiguous territory. | Payable to third parties at times set by you |
| National Branding & Marketing Fee | 1.5% on the first $1,500,000 of Gross Revenues in any calendar year. No National Branding & Marketing Fee is due on Gross Revenues over $1,500,000 in any calendar year | Payable by EFT monthly on or before the 10th of each month |
| Digital Marketing Fee | $300 | Monthly |
ROI Potential: According to Conserva Irrigation’s 2024 Franchise Disclosure Document (FDD), franchisees operating for the entirety of FY 2023 reported the following revenue:
| Revenue | Min | Max | Average | Median |
| More Than $1,000,000 (13) | $1,014,154 | $3,805,289 | $1,548,421 | $1,548,421 |
| $500,000 - $1,000,000 (11) | $508,665 | $934,002 | $659,727 | $659,727 |
| $250,000 - $500,000 (21) | $251,611 | $473,898 | $352,471 | $352,471 |
| Less Than $250,000 (14) | $21,499 | $237,183 | $167,009 | $167,009 |
| Total (59) | $21,499 | $3,805,289 | $629,262 | $629,262 |
Conserva Irrigation provides an extensive training program that equips franchisees with everything they need to operate successfully, including:
Franchisees receive dedicated support to streamline operations and drive growth, including:
Conserva Irrigation provides advanced software and tools to optimize franchise operations, including:
"While exploring different business opportunities, irrigation was last on our list of potential industries -- as I'm sure it is for most people. But becoming a franchisee of Conserva ended up being the best business decision we ever made. The success we've experienced in just three years has far surpassed all of our expectations, and we're more excited than ever to see what the next three years can bring. The support we've seen from both the growing network of franchisees and the corporate team at Outdoor Living Brands is truly unmatched. We've been provided with invaluable resources, insight from experienced industry professionals and best practices from the very beginning. You can't ask for a better "business in a box" than Conserva Irrigation."
- Juan and Ellie Lamonica
“Conserva is great for a number of reasons. I enjoy facing the daily challenges of business ownership knowing I have an amazing team as well as outstanding support from the Franchisor. Getting out of an office to troubleshoot, problem-solve and interact with our awesome customer base is so much better than being parked behind a desk all day! We’re also in an industry that’s growing organically so I’m very excited about the long-term potential to build a significant business.”
“We love what Conserva Irrigation stands for, and we couldn't be happier to be part of it. The corporate support and camaraderie among the franchisees are by far the best in its class and most important, Conserva Irrigation is helping to eliminate the water waste issue that our planet deals with every day. We are saving our clients money and we're using eco-friendly, water-saving techniques to help our clientele enjoy their beautiful landscape. It's a win for all parties involved, from an environmental and economic standpoint.”
You can find more testimonials from Conserva Irrigation franchisees here.
The irrigation industry has grown at a 0.9% CAGR over the past five years, reaching $99.9 billion in 2024. While high interest rates previously slowed residential demand, recent reductions have boosted growth.
Conserva Irrigation stands out in the irrigation industry due to its exclusive focus on water conservation and sustainability. Key competitors include:
The five steps to owning a Conserva Irrigation franchise include:
For more information or to get started, you can fill out the online contact form on Conserva Irrigation’s website.
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