1851

Hybrid work arrangements might just be a valuable traffic source for quick-service franchises, according to a&nbsp;<a href="https://www.qsrmagazine.com/story/could-hybrid-workers-prove-a-traffic-source-for-fast-food-restaurants/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=could-hybrid-workers-boost-fast-food-traffic-2727651" target="_blank" rel="nofollow">recent article from QSR Magazine</a>. Recent data from&nbsp;<a href="https://www.revenuemanage.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=could-hybrid-workers-boost-fast-food-traffic-2727651" target="_blank" rel="nofollow">Revenue Management Solutions</a> shows fast-food traffic generally remained soft in Q3, declining 1.2% year-over-year as consumers pulled back in response to inflation. But there's a notable exception: hybrid workers. These part-time office commuters are showing up at fast-food restaurants more frequently than remote workers, with 22% reporting an increase in visits. They also spend more, up 8%, compared to a sharp 21% decline among remote employees.For franchised brands, this trend highlights a unique opportunity. As hybrid work gains traction, with companies planning more in-office days by year-end, quick-service restaurants can target this segment with tailored promotions and convenient dining options. Lunch and breakfast, two dayparts particularly impacted by remote work, may see new life as hybrid workers look for quick meals during their commute.Moreover, younger generations — especially Gen Z — are increasingly turning to counter-service options, suggesting that franchises offering value-driven menus can attract this demographic. Data shows that dinner traffic rose slightly, while breakfast and lunch saw smaller declines, emphasizing that the value-focused approach resonates well with budget-conscious consumers.Franchises have a chance to capture these hybrid workers by focusing on convenient options like drive-thru and delivery, which saw strong gains over the past year. As the hybrid workforce grows, franchisors can leverage this shift to boost traffic and drive revenue.For more franchise news, check out these related 1851 Franchise articles:<ul><li><a href="https://1851franchise.com/home-services-franchises-trends-2725984#franchise-news">Market Trends and Opportunities for Home Services Franchises</a></li><li><a href="https://1851franchise.com/with-inflation-cooling-many-businesses-are-in-a-good-position-ending-the-year-2727611#franchise-news">With Overall Inflation Cooling, Many Businesses Are in a Good Position Ending the Year</a></li><li><a href="https://1851franchise.com/qsr-franchises-rally-to-provide-aid-and-meals-to-communities-devastated-by-hurricane-helene-2727602#franchise-news">QSR Franchises Rally to Provide Aid and Meals to Communities Devastated by Hurricane Helene</a></li></ul>

Could Hybrid Workers Boost Fast-Food Traffic?

Hybrid Workers and Their Impact on Fast-Food Franchises

1851 Franchise

As hybrid work arrangements continue to grow, franchised quick-service restaurants have a unique opportunity to capture this emerging customer base.  

Could Hybrid Workers Help Boost Fast-Food Traffic?

could-hybrid-workers-boost-fast-food-traffic

Caring Transitions

Caring Transitions: A Recession-Resistant Franchise Opportunity for Entrepreneurs

caring-transitions-a-recession-resistant-franchise-opportunity-for-entrepreneurs

Minuteman Press International

L-R: Bob Titus (CEO), Eric Shank (Catonsville, MD), Bob Heimbuch (RVP), and Nick Titus (President).

Minuteman Press Franchise Owner Eric Shank Recognized at World Expo

minuteman-press-franchise-owner-eric-shank-earns-standing-ovation-at-world-expo-for-growth-in-catonsville-md

Melting Pot

Melting Pot Expands Its Flavor Story With Seasonal Menus and Retail Line

seasonal-menu-retail-innovation

Griswold

How Griswold Honors Veterans Through Care, Employment Opportunities and Franchise Ownership

how-griswold-honors-veterans-through-care-employment-opportunities-and-franchise-ownership

Sola Salons

Photo of exterior of Sola Salons location with brick front and blue sign

Why This Former Silicon Valley Engineer Invested in Sola Salons

silicon-valley-engineer-franchisee

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Crunch Fitness Franchise - Sixth Street Minority Stake - CR Fitness - 1851 Franchise

Sixth Street Takes Minority Stake in CR Fitness, the Largest Crunch Fitness Franchisee

cr-fitness-crunch-fitness-sixth-street-investment

houses, Why Top Franchises of 2025 Outperform Independent Businesses

Why the Top Franchises of 2025 Outperform Independent Businesses

how-franchises-outperform-independent-business-2025-tech-data

Photo of Happinest Brands teams standing together in front of branded vehicles

Happinest Brands Continues Strong 2025 Trajectory With Major Q3 Growth and Strategic Wins

happinest-brands-q3-franchise-growth

Franchise Owners Step Up To Support Communities During Government Shutdown - 1851 Franchise

Franchise Owners Step Up To Support Communities During Government Shutdown

franchise-community-support-shutdown

Slim Chickens Opens R&D Center at World Headquarters To Drive Menu Innovation

slim-chickens-rd-center-fayetteville

Senior Entrepreneurship - Franchising - 1851 Franchise

Senior Entrepreneurship Is Rising — And Franchising Is a Key Outlet

senior-entrepreneurship-franchising-silver-startups

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

Could Hybrid Workers Help Boost Fast-Food Traffic?

MORE STORIES LIKE THIS