Franchise News

Dayton Business Journal: Exclusive: Moving franchise plans aggressive growth in Dayton
TWO MEN AND A TRUCK grows in The Buckeye State.

Franchise News

TWO MEN AND A TRUCK grows in The Buckeye State.

Mike Lally and Robert Wallace have one goal as the new Dayton North franchisees: to grow TWO MEN AND A TRUCK*Ⓡ. Recently, Lally and Wallace acquired the Huber Heights franchise of moving company Two Men and a Truck in Dayton North. Currently, Mike Lally operates six different locations in the greater Cincinnati and Louisville areas.
"It's a good fit for a location with our larger northern Kentucky and Cincinnati presence," Lally said.
According to Wallace, the local franchise currently has about 19 employees and five trucks. The new owners anticipate to grow the business by 15 percent to 20 percent per year as it adds additional people and trucks.
Randy Shacka, president of Lansing, Mich.-based TWO MEN AND A TRUCKkⓇ, explained the expansion is being supported by the corporate headquarters, which is in the midst of a five-year plan to dramatically increase its reach.
"We've aimed to keep this company grassroots, and we've found that's the best kind of marketing," he said. "But people sometimes don't realize how far our reach is."
The company has grown for 67 consecutive months and has 330 locations across the U.S. and three other countries. Its large reach has allowed it to work in residential moving, business relocation and city-to-city long-distance moving, he said. Ohio is its third largest state by number of locations and revenue.
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.