CHARLOTTESVILLE, Va. — DoodyCalls, America’s leading pet waste removal franchise, is entering 2026 with strong systemwide momentum, celebrating reaching 100 franchisees and double-digit growth across the brand. Now, the brand’s forward-looking strategy, centered on its “Scale to Success” theme, emphasizes sustainable growth, operational consistency and deeper investment in franchisee performance. 

“Hitting 100 franchisees is an exciting milestone, but what matters most is how we continue to support those owners as they grow,” said Larry Amos, brand president of DoodyCalls. “As we look toward 2026, our focus is on scaling the right way — investing in systems, technology and shared resources that help franchisees build strong, sustainable businesses in their local markets.”

As part of its “Scale to Success” approach, DoodyCalls is making targeted investments across technology, operations and financial performance to create a more efficient and data-driven franchise system.

The brand is leaning into its technology stack, mixing in AI tools to help with everything from marketing to call center workflows. 

DoodyCalls is also pulling back the curtain on financial performance, giving owners better tools to see exactly how their businesses are doing. Through new reporting and hands-on workshops, franchisees can feel confident about their numbers, helping them plan for the future with a clear picture of their goals.

“We’re giving franchisees more clarity,” Amos said. “When owners understand their numbers and have access to the right tools, they can make smarter decisions that lead to more predictable growth.”

DoodyCalls is leaning into better training and shared wisdom to help owners work smarter and keep the experience consistent for every customer. This includes deeper onboarding and hands-on workshops that tackle the real-world side of the business, such as mastering marketing and getting comfortable with the financials. Plus, being part of Authority Brands means franchisees can tap into a massive network of shared resources and learn from other business owners across different industries.

That teamwork shows up in how owners talk to one another, too. Through the Franchise Advisory Council and regular roundtables, franchisees have a dedicated space to solve problems and share what’s actually working on the ground.

For franchisees like Jason Heimburg, that support has been a key driver of success. “There was already a strong foundation in place — from the call center to the marketing systems,” he said. “That allows you to focus on growing your business instead of building everything from scratch.”

Newer owners are seeing similar benefits. Suzanne Fowler, a franchisee based in Indiana, said the model's structure and scalability made it an attractive opportunity. “A lot of what we needed to get started was already there,” she said. “It gave us a clear path to grow.”

As the brand continues to expand, DoodyCalls also remains focused on celebrating the franchisees who are driving its success at the local level. Recent recognition across the system includes:

With over 20 years of franchising experience, 100 franchisees systemwide and a clear roadmap for 2026, DoodyCalls is well-positioned to continue expanding in high-demand markets. 

ABOUT DOODYCALLS: 

DoodyCalls was founded in 2000 by Jacob and Susan D'Aniello in the Northern Virginia suburbs of Washington, D.C. In 2004, the company began franchising its pet waste removal business nationwide and established corporate headquarters in Charlottesville, Virginia. DoodyCalls provides pet waste removal services for residential and commercial customers in 26 states and the District of Columbia. For more information about DoodyCalls, visit www.doodycalls.com.

CHARLOTTESVILLE, Va. — DoodyCalls, America’s leading pet waste removal franchise, is entering 2026 with strong systemwide momentum, celebrating reaching 100 franchisees and double-digit growth across the brand. Now, the brand’s forward-looking strategy, centered on its “Scale to Success” theme, emphasizes sustainable growth, operational consistency and deeper investment in franchisee performance. 

“Hitting 100 franchisees is an exciting milestone, but what matters most is how we continue to support those owners as they grow,” said Larry Amos, brand president of DoodyCalls. “As we look toward 2026, our focus is on scaling the right way — investing in systems, technology and shared resources that help franchisees build strong, sustainable businesses in their local markets.”

As part of its “Scale to Success” approach, DoodyCalls is making targeted investments across technology, operations and financial performance to create a more efficient and data-driven franchise system.

The brand is leaning into its technology stack, mixing in AI tools to help with everything from marketing to call center workflows. 

DoodyCalls is also pulling back the curtain on financial performance, giving owners better tools to see exactly how their businesses are doing. Through new reporting and hands-on workshops, franchisees can feel confident about their numbers, helping them plan for the future with a clear picture of their goals.

“We’re giving franchisees more clarity,” Amos said. “When owners understand their numbers and have access to the right tools, they can make smarter decisions that lead to more predictable growth.”

DoodyCalls is leaning into better training and shared wisdom to help owners work smarter and keep the experience consistent for every customer. This includes deeper onboarding and hands-on workshops that tackle the real-world side of the business, such as mastering marketing and getting comfortable with the financials. Plus, being part of Authority Brands means franchisees can tap into a massive network of shared resources and learn from other business owners across different industries.

That teamwork shows up in how owners talk to one another, too. Through the Franchise Advisory Council and regular roundtables, franchisees have a dedicated space to solve problems and share what’s actually working on the ground.

For franchisees like Jason Heimburg, that support has been a key driver of success. “There was already a strong foundation in place — from the call center to the marketing systems,” he said. “That allows you to focus on growing your business instead of building everything from scratch.”

Newer owners are seeing similar benefits. Suzanne Fowler, a franchisee based in Indiana, said the model's structure and scalability made it an attractive opportunity. “A lot of what we needed to get started was already there,” she said. “It gave us a clear path to grow.”

As the brand continues to expand, DoodyCalls also remains focused on celebrating the franchisees who are driving its success at the local level. Recent recognition across the system includes:

  • 2025 Franchisee of the Year: Brandon Fritz (Baltimore-Harford)
  • 2025 Rookie of the Year: Suzanne Fowler (North Indy)
  • 2025 Customer Service Excellence Award: Michael and Sabrina Northcutt (Mobile, Alabama)

With over 20 years of franchising experience, 100 franchisees systemwide and a clear roadmap for 2026, DoodyCalls is well-positioned to continue expanding in high-demand markets. 

ABOUT DOODYCALLS: 

DoodyCalls was founded in 2000 by Jacob and Susan D'Aniello in the Northern Virginia suburbs of Washington, D.C. In 2004, the company began franchising its pet waste removal business nationwide and established corporate headquarters in Charlottesville, Virginia. DoodyCalls provides pet waste removal services for residential and commercial customers in 26 states and the District of Columbia. For more information about DoodyCalls, visit www.doodycalls.com.

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Luca Piacentini

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Luca Piacentini

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