Fast Casual: Pieology, Slim Chickens, Fazoli's among brands taking marketing to the cloud

Punchh, a digital engagement loyalty program operating within the cloud, is gaining traction with many franchise brands. According to a recent article in Fast Casual, the platform will soon be bringing on brands ranging from Slim Chickens to Pieology.

"By using our platform to invest in their customers, our clients see massive return in the form of deeper engagement, increased orders, higher average spend and more frequent visits, providing a universally better experience," said Punchh CEO Shyam Rao.

The value of the platform lies in its ability to help brands identify and predict consumer behavior and implement targeted campaigns while tracking the results in real time. In order to boost engagement from fans, the company offers targeted promotions based on unique customer behaviors.

Punchh allows brands to build relationships with their consumer base by creating a personalized approach to each individual. As brands take strides to find new ways to reach their audiences, the platform will offer a streamlined venue for exploring the possibilities.

Read the full article here.