Franchisor Stories

Fosters Freeze Looks to Bring its Proven Business Model to Texas
The fan-favorite burger and ice cream franchise is targeting the Lone Star State for development as it reinvests in its franchise opportunity.

Franchisor Stories

The fan-favorite burger and ice cream franchise is targeting the Lone Star State for development as it reinvests in its franchise opportunity.

Fosters Freeze, the iconic California-based fast-food franchise, has its sights set on Texas.
Launched in 1946, the brand has more than 66 locations and loyal fans across the state of California and is looking to expand its footprint further in the Lone Star State.
“We’re being very strategic with our growth plans, and we’ve identified Texas as a great place for our brand,” says Neal Dahya, president and CEO of Fosters Freeze. We believe Texans will appreciate our made-to-order burgers, french fries and soft serve ice cream treats, and we’re looking for qualified candidates across the state.”
The brand is looking specifically to Texas in its growth journey because of the state’s business-friendly climate, robust infrastructure and predictable regulations. The 9th largest economy in the world, Texas is home to 95 Fortune 500 companies, including recent California transplant Tesla and its founder Elon Musk.
While there’s no more iconic food in Texas than the hamburger — which some say was invented in the state — so far, Texans have been deprived of the nostalgic taste of a Fosters Freeze burger, featuring a quarter-pound patty, a slice of American cheese, tomato, pickles, a crispy lettuce leaf folded on itself and Foster All American Sauce.
While much has changed over the past 70 years, as Fosters Freeze continues to adapt to the needs of its customers, better support its franchisees and achieve success in its growth efforts, some things have stayed the same. Fosters Freeze continues to serve its famous chocolate-dipped soft-serve ice cream, operate small footprint stores with walk-up windows and stay true to its core value: that life’s simple pleasures, like sunshine and ice cream, are the key to happiness.
“We work hard to support our local communities wherever we are in ways consistent with our philosophy,” adds Dahya. “We always aim to provide a taste of that sweet Californian sunshine and put a smile on the face of every customer who drops in.”
The initial investment to begin operation of a single, stand-alone Fosters Freeze restaurant ranges from $611,500 and $1,009,000. The total investment necessary to begin operation of a single confections restaurant is $178,000 to $331,500. The initial investment needed to open a single co-located restaurant is $329,500 to $658,500. For more information on franchising with Fosters Freeze, please visit https://www.fostersfreeze.com/franchise/.
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