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LAST UPDATED: August 2024FRANCHISE WEBSITE:&nbsp;<a href="https://waxcenter.com/pages/ewc-franchise-page?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">https://waxcenter.com/pages/ewc-franchise-page</a>&nbsp;NUMBER OF LOCATIONS:&nbsp;1,000+REPORTED COST TO GET IN:&nbsp;$396,600 - $554,950REPORTED ROI (Item 19):&nbsp;Not publicly available<a href="https://waxcenter.com/pages/ewc-franchise-page?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">European Wax Center</a> is a major player in the wellness and beauty space, and it is making waves in the waxing franchise space. With a wide-reaching network of locations and millions of services provided per year, the brand is building an incredibly strong name for itself among consumers and franchisees alike.<h3>How Many European Wax Center Locations Are There?</h3>European Wax Center has over 1,000 locations. The brand notes that 65% of its franchisees own multiple units, and because it is “the largest business in a fast-growing, highly fragmented market,” local franchise owners can enjoy strong brand awareness among customers.As consumers’ interest in wellness and beauty continues to grow, European Wax Center is positioned to continue growing alongside it.<h3>What Is the European Wax Center Business Model?</h3>European Wax Center offers all the standard waxing services plus men’s waxing, brow tint and laser hair removal. The brand also has a Wax Pass that customers can buy to save up to 25% compared to single-session wax purchases. Whether they use Wax Pass or not, 80% of European Wax Center visitors are repeat customers, and 50% say they have been using the brand for three or more years, demonstrating strong retention and the possibility for predictable repeat revenue.<h3>How Much Can European Wax Center Franchise Owners Make?</h3>European Wax Center does not make any financial representations and does not authorize employees or representatives to make any representations.<h3>How Much Does It Cost To Open a European Wax Center?</h3>The total initial investment according to the brand’s 2023 Franchise Disclosure Document ranges from $396,600 to $554,950. These costs include:<ul><li>Franchise Fee:&nbsp;$45,000</li><li>Start-up Package:&nbsp;$18,000 - $21,000</li><li>IT Platform Set-up Fee:&nbsp;$0 - $350</li><li>Start-up Marketing Package:&nbsp;$3,500 - $4,000</li><li>Real Estate/Rent:&nbsp;$6,700 - $10,000</li><li>Utility Deposits:&nbsp;$0 - $500</li><li>Leasehold Improvements:&nbsp;$169,000 - $220,000</li><li>Architectural and Engineering Fees:&nbsp;$8,000 - $13,000</li><li>Furniture, Fixtures and Equipment:&nbsp;$42,000 - $53,000</li><li>POS System, Other Computer, Telephone and Surveillance Camera Systems and Installation:&nbsp;$22,000 - $31,000</li><li>Insurance:&nbsp;$5,000 - $10,000</li><li>Office:&nbsp;$400 - $600</li><li>Additional Equipment and Supplies:&nbsp;$5,000 - $10,000</li><li>Training Expenses:&nbsp;$5,000 - $7,500</li><li>Signage and Digital Displays:&nbsp;$12,000 - $15,000</li><li>Grand Opening Advertising:&nbsp;$12,000 - $25,000</li><li>Licenses and Permits:&nbsp;$1,000 - $2,000</li><li>Legal and Accounting:&nbsp;$6,000 - $12,000</li><li>Additional Funds (3 Months):&nbsp;$45,000 - $75,000</li></ul><h3>What Is the Franchise Fee for European Wax Center?</h3>European Wax Center assesses a $45,000 franchise fee. The franchise fee for a second location and beyond is decreased to $36,000.<h3>Who Is the Leadership of European Wax Center?</h3><ul><li><a href="https://www.linkedin.com/in/david-berg-39a9a31/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">David Berg — Executive Chair</a></li><li><a href="https://www.linkedin.com/in/david-willis-002a7a55/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">David Willis — Chief Executive Officer</a></li><li><a href="https://www.linkedin.com/in/stacie-shirley-9956b15/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Stacie Shirley — Chief Financial Officer</a></li><li><a href="https://www.linkedin.com/in/cindy-thomassee-2798159a/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Cindy Thomassee — Chief Accounting Officer</a></li><li><a href="https://www.linkedin.com/in/mibreeze/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Michael Breeze — Chief Information Officer</a></li><li><a href="https://www.linkedin.com/in/gavin-o-connor-2a11a030/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Gavin O’Connor — Chief Administrative Officer, General Counsel, Corporate Secretary</a></li><li><a href="https://www.linkedin.com/in/joel-larkin-03a64a3/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Joel Larkin — Chief Franchise and Development Officer</a></li></ul><h3>What Helpful Articles Can I Read To Learn More?</h3><ul><li><a href="https://finance.yahoo.com/news/european-wax-center-ewcz-q2-131507345.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">European Wax Center (EWCZ) Q2 Earnings Preview: What You Should Know Beyond Headline Estimates</a></li><li><a href="https://www.prnewswire.com/news-releases/european-wax-center-debuts-highly-anticipated-brow-tint-service-302212506.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">European Wax Center Debuts Highly Anticipated Brow Tint Service</a></li><li><a href="https://www.prnewswire.com/news-releases/european-wax-center-recognized-by-entrepreneur-and-featured-in-julyaugust-issue-as-a-top-franchise-for-multi-unit-owners-and-best-of-the-best-franchise-302174955.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">European Wax Center Recognized by Entrepreneur and Featured in July/August Issue as a Top Franchise for Multi-Unit Owners and Best of the Best Franchise</a></li></ul>Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our&nbsp;<a href="https://1851franchise.com/power-rankings">Power Rankings</a> to read more on brands making moves.&nbsp;Check out these three 1851 brands:<a href="https://1851franchise.com/uni-k-wax/info">Uni K Wax</a><ul><li><a href="https://unikwaxfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Franchise Development Page</a></li><li>Number of Open Locations (as of August 2024):&nbsp;34</li><li>Investment Range: $327,943 - $558,766</li></ul><a href="https://1851franchise.com/squeezemassage/info">Squeeze Massage</a><ul><li><a href="https://www.squeezemassage.com/franchising?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Franchise Development Page</a></li><li>Number of Open Locations (as of August 2024): 17</li><li>Investment Range: $543,645 - $889,521</li></ul><a href="https://1851franchise.com/greatclips/info">Great Clips</a><ul><li><a href="https://franchise.greatclips.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">Franchise Development Page</a></li><li>Number of Open Locations (as of August 2024):&nbsp;4,530+&nbsp;</li><li>Investment Range: $178,400 - $376,900</li></ul>Every great franchisee had help buying a franchise. Want to learn more about how 1851 helps franchisees find the right franchise opportunity? Visit&nbsp;<a href="http://www.1851growthclub.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-european-wax-center-franchise-costs-fees-profit-and-data-2727007" target="_blank" rel="nofollow">www.1851growthclub.com</a> and start your journey.Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.&nbsp;All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

European Wax Center Franchise Deep Dive: Units, Costs and Earnings

1851 Franchise

The waxing franchise, which has now been in business for two decades and franchising for over 13 years, is quickly growing with partners across the country.

Franchise Deep Dive: European Wax Center Franchise Costs, Fees, Profit and Data

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