Franchise Deep Dive: SafeSplash Franchise Costs, Fees, Profit and Data

LAST UPDATED: September 2024

FRANCHISE WEBSITE: https://www.safesplash-franchising.com/

NUMBER OF LOCATIONS: 148

REPORTED COST TO GET IN: $47,500 - $2,094,500

REPORTED ROI (Item 19): Median EBITDA 2021 — $823,945 (Dual), $420,914 (Dedicated), $101,814 (Hosted)

SafeSplash is a swim school that offers both lessons for beginners and training for advanced swimmers.

How Many SafeSplash Locations Are There?

SafeSplash Swim School was founded in 2005 with a mission to provide high-quality swimming education that emphasizes water safety and skill development for all ages. Recognizing the growing demand for professional swim instruction, the company began offering franchise opportunities in 2014. Since then, SafeSplash has rapidly expanded, boasting over 140 locations across the United States and more than 40 international franchises. The brand has partnerships with renowned entities in the swim industry, including Olympian Missy Franklin, and is affiliated with top fitness clubs. 

What Is SafeSplash’s Business Model?

SafeSplash Swim School offers a versatile and innovative franchise model that caters to a wide range of business goals and operates within the Streamline Brands family. The dual school concept, combining SafeSplash's premium learn-to-swim programs with SwimLabs' advanced swim technology, enables franchisees to serve both beginner swimmers and advanced athletes, making the schools a comprehensive community resource. 

The franchise provides three distinct models: the dual SafeSplash + SwimLabs school, a dedicated SafeSplash facility and a hosted SafeSplash model that integrates with existing pools at fitness clubs or community centers. With over 30 years of proven success and millions of lessons taught, franchisees benefit from robust support systems, including a fully staffed call center, proprietary software and expert marketing resources.

How Much Can SafeSplash Franchise Owners Make?

According to SafeSplash’s 2022 Franchise Disclosure Document (FDD), the median EBITDA for locations open for the entirety of FY 2021 was $101,814 for hosted locations, $420,914 for dedicated locations and $823,945 for dual brand locations.

How Much Does It Cost To Open a SafeSplash?

The total initial investment necessary to begin operation of a SafeSplash franchise depends on the model chosen:

• Hosted locations range from $47,500 to $90,000.
• Dedicated locations range from $872,750 to $1,638,000.
• Dual brand locations range from $1,266,500 to $2,094,500.

What Is the Franchise Fee for SafeSplash?

The franchise fee required to begin operation of a SafeSplash franchise is $35,000 for a hosted location, $50,000 for a dedicated location and $60,000 for a dual brand location.

Who’s On SafeSplash’s Leadership Team?

• Chris Harkness — President of Streamline Brands

What Helpful Articles Can I Read to Learn More About SafeSplash?

• Streamline Brands Taps Chris Harkness as President
• She Competed On The U.S. Olympic Swim Team Before Becoming This Brand's Top Franchisee. Here's Her Winning Business Strategy.
• Swim School Franchise Acquires High-Tech Competitor

Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves. 

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