A panel of 10 franchise industry experts judged more than 175 franchise development websites to determine the best of the best.
For the latest iteration of its Franchise Development Website Awards, 1851 Franchise did a deep dive into more than 175 websites to determine the brands that stood out from the crowd.
1851’s panel of judges evaluated each franchise development site according to three criteria: quality of site, quality of content and quality of form. Sites were scored on a five-point scale in accordance with these three criteria for a maximum score of 15 total points; the overall website rankings are based on a composite average of these scores.
Over the course of the month of May, we'll be breaking down each of the top 20 franchise development sites as determined by the judges, one by one, to highlight their strengths and what stood out to the experts.
Tied at No. 19 overall with Restoration 1 is N-Hance, its composite score 11.2 out of a maximum 15. The wood refinishing franchise scored a 3.7 in quality of site; a score of 3.8 in quality of content; and a score of 3.7 in quality of form.
1851 Chief Brand Strategist Sean Fitzgerald, who served as a judge for this year’s Franchise Development Website Awards, noted that N-Hance’s site stood out from the pack due to its strong use of video in multiple corners of the site. “This site made great use of video in the hero image, as well as strong and strategic placement of good video testimonials throughout.”