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Franchises Look To Visa Program To Lock in Foreign Investors

Franchises Look To Visa Program To Lock in Foreign Investors

1851 Project: News of the Moment Franchises Look To Visa Program To Lock in Foreign Investors The Wall Street Journal reports on the increasingly popular EB-5 program, which allows foreign investors to obtain permanent residency by investing in U.S. business.  As franchises struggle to find.....

1851 Project: News of the Moment Franchises Look To Visa Program To Lock in Foreign Investors The Wall Street Journal reports on the increasingly popular EB-5 program, which allows foreign investors to obtain permanent residency by investing in U.S. business.  As franchises struggle to find buyers who can secure financing, a handful are turning to a group of budding owners with cash in hand: wealthy immigrants looking for a green card. Chains such as YoBlendz, Elements Therapeutic Massage and Battery Giant have begun pitching themselves to well-heeled foreign buyers using so-called EB-5 visas as a selling point. The federal program, launched in 1990, gives foreign nationals the chance to obtain permanent residency by investing a minimum of $500,000 in a U.S. business. The catch: The investment must create at least 10 new jobs within two years, or the foreign investor is sent back home. Despite the risk, franchisers see it as a chance to lure buyers who are set up to seal a deal quickly. And for foreign applicants who lack the entrepreneurial chops to launch a venture from scratch, franchises offer a ready-made business model with a proven record, says Stephen Caldeira, president of the International Franchise Association, a franchising trade group. “We’re seeing growing demand from franchisers for well-capitalized investors, and EB-5 applicants see franchising as a safer bet, in terms of an investment,” Mr. Caldeira says. Last year, 6,343 foreign nationals applied to the EB-5 program, up from 6,040 in 2012, and just 470 in 2006, according to the latest data from U.S. Citizenship and Immigration Services. The agency estimates that as of September 2013, the program has raised more than $8.6 billion and has created some 57,300 jobs. Interest in the program has skyrocketed since the financial crisis, as traditional forms of financing dried up, immigration lawyers say. Several big companies have tapped the once-dormant program to fund huge projects through hundreds of foreign investors, including Marriott International Inc., Sony Pictures Entertainment, and the developers of the Barclays Center, home of the National Basketball Association’s Brooklyn Nets. Read more by clicking: http://online.wsj.com/news/articles/SB10001424052702303465004579324104108839042?KEYWORDS=franchises&mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424052702303465004579324104108839042.html%3FKEYWORDS%3Dfranchises

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.