With the state of the Canadian economy being one of the most important topics in the country’s political and social sphere, job creation and business investment is at the forefront of the discussion.

FranNet, a leader in Canada for matching individuals with franchise opportunities through a free and extensive educational and coaching process, already has an effective plan in place to help bolster the country’s workforce. With consultant offices spread across Canada, FranNet has supported the addition of 450 jobs in the first three quarters of 2012 alone.

“With the current unemployment rate at 7.3 percent in Canada, this economy has shaken up a lot of people’s careers, dreams and business ambitions,” said Jania Bailey, FranNet’s president and COO. “We implement plans everyday to help more people find their way as business owners in their local communities through the power of franchising. Because we are able to carefully coach them toward the next step of their career, our success rate has out-performed national averages.”

Through a free educational process that includes a personal franchise assessment, FranNet consultants determine which potential franchisors fit that individual’s needs, passions and business goals. The accuracy of the FranNet process is in the numbers. FranNet surveyed nearly 1,300 franchisee placements the company made between 2006 and 2010. Of those, nearly 92 percent were in business after two years, and 85 percent were still in business after 5 years.

“A part of our job is to also educate the prospect on the franchising industry, as well as identify which franchisors meet all of the candidate’s needs and desires based on the extensive assessment and consultation we provide,” said Bailey. “A lot of the new franchisees we place comment that they never imagined themselves buying into the particular business they end up choosing, but we open their eyes to new opportunities.”

FranNet also pays close attention to the segments of the industry seeing the greatest growth, ensuring not only the right fit for each candidate, but also one that has the greatest potential for future success.

With a pulse on the economy and the job market, FranNet expects to place another 150 franchisees and add another 1,500 jobs throughout Canada and the U.S. before the year’s end.

“Our consultants use a vetting process that produces very real business opportunities for both the candidate and the franchisors we work with,” said Bailey. “Whether it’s with other companies or themselves, the only way the economy is going to improve is if more people are employed. At FranNet, we are committed to contributing to that growth.”

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Nick Powills

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Nick Powills

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Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.