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FranX | You’re Cheating on Your Franchise Funnel

If you are a franchisor, franchising your business to franchisees, you better get your franchise development marketing right.

By Nick Powills1851 Franchise Publisher
Updated 8:08AM 02/02/21

Franchisees, franchisors and suppliers -- make sure you join the FranX mastermind (private Facebook group) to get the inside scoop. 

The Next McDonalds (Big Idea)

What Will Your Business Look Like 6 Months From Now?

We all have a tendency to over-index to the last crisis. We assume that tomorrow will be like today and tomorrow's challenges will be similar to todays.

So many are planning, adjusting, and reconfiguring their businesses for a future consumed by Zoom, online shopping, online classes, take-out … 

But something else is happening and the future may be an opportunity for personal reconnection...shopping at the local bike shops, and community ultra gatherings...

Like you, we’re not sure either. But now is a great time to work with your team to evaluate and consider what your business may look like 6 months from now… and we’ve got the perfect planning tool (free) that can help get you there - thanks to our good friend and poker champion Annie Duke.

What will your business look like 6 months from now?

What are those chances of luck that may or may not go your way?

What hedges will you be putting in place to maximize success?

What are the sign posts and warning signs that you need to be looking for?

You can download the free planning guide here...for more insights, you can watch the Annie Duke mastermind video, here.

News You Can Actually Use 

Guy Fieri Raised $21.5 Million For Struggling Restaurant Workers, And It's A Major Lesson For Brands

https://1851franchise.com/guy-fieri-raised-215-million-for-struggling-restaurant-workers-and-its-a-major-lesson-for-brands-2714424#home

McDonald’s Franchisees “Blindsided” by new charges for 2021

https://www.restaurantbusinessonline.com/financing/mcdonalds-franchisees-blindsided-new-charges-2021

Pizza Factory Employee Becomes Franchisee

https://www.qsrmagazine.com/news/pizza-factory-employee-joins-franchisee

If you don’t know these brands, you may feel dumb (until now)

Shuckin’ Shack: https://1851franchise.com/shuckinshack

Shuckin' Shack Oyster Bar grew out of a vision for a local establishment that would appeal to families of all ages. A place where friends and family can enjoy fresh, delicious meals and creative cocktails in an environment that exudes relaxation. Shuckin' Shack offers its guests a "lifestyle experience" in addition to exceptional seafood. The brand started as a 900-square-foot shack in Carolina Beach, North Carolina, in 2007 and began franchising in 2014. 

Franchisees Kicking Ass: The Franchisee is King

https://1851franchise.com/the-great-franchisee-chris-perez-pool-scouts-atlanta-2714417

Until recently, 24-year-old Chris Perez says he’d never thought much about franchising. But after being laid off from Delta Airlines in March of 2020 due to COVID-19, owning his own business became an enticing prospect. 

With the help of Atlanta-based FranBridge Capital, a private equity firm specializing in home services brands, Perez recently made the decision to sign on with pool repair and maintenance franchise Pool Scouts** as the general manager of four territories in the Atlanta market.

With the number of people staying home and using their pools on an incline, Perez expects business to grow rather quickly. The young entrepreneur will be hands-on with his business servicing pools, meeting with customers and spreading brand awareness. 

Yo Broker, Sell My Franchise

If you see Jania Bailey, CEO of Frannet, at a franchise conference, she has this advice for convincing her and her team to move your franchise forward.

“XXXXXXXXX XXXX XXXX XXXX XXXX XXX.”

Come on. By this time, you have to know, we are not going to give you the secret. Watch the video Xers. 

The Bottom Thoughts.

The current crisis is not only accelerating the future… but also creating gaps connecting us to the past. Are drive-in movie theaters, board games, home-made bread baking making a comeback?

Back to the big idea (above) - don’t over-index your business to the current crisis...you may be missing the next big opportunity for your business and brand!

*This brand is a paid partner of 1851 Franchise. For more information on paid partnerships please click here.

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