1851

Franchise businesses looking to engineer an uptick in sales may want to take note of Starbucks&rsquo; cold beverage strategy. The company recently reported that its sales rose 3% thanks to a 3% average ticket increase in the second quarter of the year&mdash;and nearly half of that ticket growth was a result of more expensive drinks like cold coffees, according to <a href="https://www.cnbc.com/2019/04/29/starbucks-rolls-out-its-summer-menu-as-cold-drinks-drive-sales-growth.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=frappe-all-day-starbucks-credits-sales-growth-to-cold-drinks-rolls-out-summer-menu-2709821" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">CNBC</a>. 
 
Starbucks says its cold drinks are bringing in customers at all hours of the day, with last quarter&#39;s afternoon performance its best in three years. &ldquo;We have seen when we introduce more of our cold beverage innovation, it&rsquo;s improving afternoons and our nonmembers [of Starbucks Rewards] tend to shop with us in the afternoons,&rdquo; CNBC quotes Starbucks COO Roz Brewer. 
 
CNBC notes that after the surprise success of the limited-time Unicorn Frappuccino in 2017, other LTO versions have failed to capture the attention of Instagram in the same way, so this summer, Starbucks is bringing back three previously popular Frappuccinos to meet existing demand: S&rsquo;mores, Mocha Cookie Crumble and Caramel Ribbon Crunch. 
 
Starbucks&rsquo; summer lineup also includes the new Dragon Drink, an electric pink blend of Mango Dragonfruit Refresher and coconut milk; a Cold Brew with Salted Cream Cold Foam, a fresh year-round addition; and a Crispy Grilled Cheese Sandwich, Baja Black Bean Veggie Wrap and Frosted Doughnut Cake Pop. 
 
Read the full CNBC piece <a href="https://www.cnbc.com/2019/04/29/starbucks-rolls-out-its-summer-menu-as-cold-drinks-drive-sales-growth.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=frappe-all-day-starbucks-credits-sales-growth-to-cold-drinks-rolls-out-summer-menu-2709821" target="_blank" rel="nofollow" style="text-decoration-line:none" target="_blank">here</a>.

Frappé All Day: Starbucks Credits Sales Growth to Cold Drinks, Rolls Out Summer Menu

1851 Franchise

The coffee giant says its cold beverages drive sales at all operating hours, far past the morning rush.

frappe-all-day-starbucks-credits-sales-growth-to-cold-drinks-rolls-out-summer-menu

Children's Lighthouse

Children’s Lighthouse Ramps Up Growth in First Half of 2025 With Strategic Expansions, Franchise Signings, and New Headquarters

childrens-lighthouse-ramps-up-growth-in-first-half-of-2025-with-strategic-expansions-franchise-signings-and-new-headquarters

Right at Home

Right at Home® Named a 2025 Top Franchise Brand for Multi-Unit Owners by Entrepreneur Magazine

right-at-home-named-a-2025-top-franchise-brand-for-multi-unit-owners-by-entrepreneur-magazine

Dog Training Elite

Dog Training Elite -Tips-to-Ease-Dog Anxiety-for-4th of July- July-2025

Dog Training Elite Shares Tips To Ease Dog Anxiety for 4th of July

tips-to-ease-dog-anxiety-fireworks-4th-of-july

Melting Pot

Photo of interior of Melting Pot restaurant

Lexington Herald Leader: This Restaurant Chain Eyes a Return to Lexington After 10 Years

melting-pot-return-to-lexington

Keke's Breakfast Cafe

Keke's Breakfast Cafe - John and Kimberly Ehrhard - 1851 Franchise

Empowering Leadership, One Pancake at a Time: How John and Kimberly Ehrhard Are Building a Franchise Legacy with Keke’s Breakfast Cafe

john-kimberly-ehrhard-kekes-franchise

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising

rising-jobless-claims-affect-franchising

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

Frappé All Day: Starbucks Credits Sales Growth to Cold Drinks, Rolls Out Summer Menu

MORE STORIES LIKE THIS