1851

A veteran of more than 25 years in the finance industry,&nbsp;<a href="https://www.linkedin.com/in/bridgetteobr/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=from-finance-veteran-to-franchising-booxkeeping-owner-brings-brand-to-frisco-texas-2726219" target="_blank" rel="nofollow">Bridgette Obr</a> started her own bookkeeping business in 2015 and a second business in 2020, providing personal finance services, and later adding business coaching. Obr specialized in offering other entrepreneurs advice on their own startups. Through her own experience in providing bookkeeping services over the years, she often worked with franchisees and learned that a proven business model can be a huge benefit — but only if you select the right franchise with a supportive corporate team and the right culture.&nbsp;When she decided to expand her services, she reached out to&nbsp;<a href="https://www.booxkeepingfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=from-finance-veteran-to-franchising-booxkeeping-owner-brings-brand-to-frisco-texas-2726219" target="_blank" rel="nofollow">BooXkeeping</a>, the emerging bookkeeping franchise that offers online services to small and medium-sized businesses, and found that the support and culture offered by the brand really resonated with her.“I really connected with them and the brand,” Obr said. “I like their hashtag: #coolbeancounters. I like that they are bringing personality into something that people typically think of as boring. That really connected with me.”Obr looks forward to taking on a more active role within her community by offering her new business’ services in Frisco, McKinney, Prosper and Celina, Texas.&nbsp;1851 Franchise spoke with Obr about her journey into franchising with&nbsp;<a href="https://1851franchise.com/booxkeeping/info">BooXkeeping</a> and her plans for the future.1851 Franchise: Frame your personal story for us.&nbsp;What did you do before franchising, and how did you decide franchising made sense for you?Obr:&nbsp;I've been in finance for over 25 years. I started in corporate finance and then launched my bookkeeping business in 2015. Two years ago, I expanded into business coaching, becoming a Business Made Simple Certified Coach and a StoryBrand Certified Guide. This allows me to help small business owners develop financial, operational and marketing strategies to optimize their business growth. About a year ago, I decided to grow my bookkeeping business further. After meeting with the BooXkeeping corporate team, I was impressed by their offerings and felt a strong sense of community and family. I thought it over for about a year and then revisited the idea a few months ago, ultimately deciding to move forward.1851: What was your perception of franchising prior to becoming a franchisee, and what do you want people to know about franchising now that you are in it?Obr:&nbsp;Franchising has its pros and cons. In my bookkeeping work, I've seen the good, the bad and the ugly with other franchises and franchisees. It really depends on the franchise. However, franchising offers a proven business model, removing much of the guesswork in starting a business from scratch. Having built my coaching business from the ground up, I know how challenging it is to get all the moving parts in place and functioning properly.1851:&nbsp;What made you pick this brand? What excites you most about this company?Obr:&nbsp;Initially, I was looking for white-label bookkeeping support. However, after meeting the BooXkeeping team, I strongly connected with them and their brand. I love their hashtag, #coolbeancounters, and how they bring personality to a field that's often seen as boring. That really resonates with me.Additionally, BooXkeeping is all about growth — both personal and business. They encourage stepping out of your comfort zone, which I find very inspiring.1851:&nbsp;What do you hope to achieve with your business? What are your plans for growth?&nbsp;Obr:&nbsp;I have big growth plans! I aim to create a self-managing business that allows me to focus on high-level strategy. To achieve this, I need the right team in place. I also love our Frisco community and want to become an active part of it.1851:&nbsp;What is the one thing about your story you want us to know?Obr:&nbsp;I understand the challenges of juggling business ownership while raising a family, even with years of homeschooling. Balancing personal life, family, travel and work is something I’ve experienced firsthand.If you're doing something you like, it's worth it. But if you're doing something you truly love, time flies and it feels great to wake up and go to the office every day.&nbsp;1851:&nbsp;What advice do you have for other people thinking about becoming a franchise owner?Obr:&nbsp;Do your research to ensure that the franchise you're considering is something you genuinely want to do. It will make the investment worthwhile.&nbsp;ABOUT BOOXKEEPING:BooXkeeping is a bookkeeping franchise that combines professional expertise with genuine human connection to provide cutting-edge bookkeeping services for small and medium-sized businesses, franchisees, franchisors, CPA firms and more.&nbsp;Founded by Max and Elena Emma, two entrepreneurial immigrants with in-depth experience in finance and accounting, the brand’s journey spans over 20 years. Today, with nine franchise locations across the country and one corporate location, BooXkeeping has emerged as a unique player in the bookkeeping industry, emphasizing a human-driven approach and personalized service.

BooXkeeping Franchisee Bridgette Ob is a Finance Veteran

1851 Franchise

Obr has her own business coaching company and provides bookkeeping services. In looking for white label opportunities, she came across BooXkeeping and was so impressed, she decided to become a franchisee.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

From Finance Veteran to Franchising: BooXkeeping Owner Brings Brand to Frisco, Texas

from-finance-veteran-to-franchising-booxkeeping-owner-brings-brand-to-frisco-texas

Image Studios

IMAGE Studios Expands in Atlanta: Redefining Salon Suites in a Fast-Growing Market

image-studios-atlanta-expansion

Comfort Keepers

Carolinas-Based Comfort Keepers Owners® Add New Territory Amid Growing Demand for Senior Care

comfort-keepers-carolinas-franchise-expansion-rock-hill

SweatHouz

SweatHouz Expands Nationwide, Opening Two New Wellness Franchise Locations Each Week Through the End of 2025

sweathouz-franchise-expansion-2025

HomeTeam Inspection Service

Image of Home Team Inspection Service Franchise working in tandem with the real estate market

How HomeTeam Inspection Service Navigates a Shifting Real Estate Market

real-estate-market-shifts

Ben Little, Benton Little, SweatHouz franchise owner, SWTHZ

SweatHouz Gave These Zaxby’s Operators a Second Brand — and a Bigger Mission in Health and Wellness

franchise-journey-ben-little-richard-gower-sweathouz

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

How AI Is Transforming Restaurant Operations and Franchises

ai-impact-restaurants-franchises-human-centric-technology

Round Table Pizza Franchisees Take FAT Brands to Court Over Marketing Fund Mismanagement

round-table-pizza-franchisees-take-fat-brands-to-court-over-marketing-fund-mismanagement

FAT Brands Nears Bankruptcy as Creditors Demand Repayment of $1.3 Billion Debt

fat-brands-nears-bankruptcy-as-creditors-demand-repayment-of-13-billion-debt

Callaway Sells Majority Stake in Topgolf to Private Equity for $770 Million

callaway-sells-majority-stake-in-topgolf-to-private-equity-for-770-million

Keith Sizemore headshot, Radiance Holdings

Radiance Holdings Names Keith Sizemore Chief Development Officer

keith-sizemore-radiance-holdings-cdo

image of jerome hanway from right at home Las Cruces, New Mexico 1851 franchise franchisee spotlight

Jerome Hanway Is Building His Right at Home Franchise Around His Mission To Serve

right-at-home-franchise-las-cruces-jerome-hanway

1851 Franchisee Spotlight graphic with photo of Eli Cohen, Layne's Chicken Fingers logo

C5 Restaurants Grows its Texas Footprint with 40 Layne’s Chicken Fingers Locations Planned Statewide

eli-cohen-laynes-chicken-fingers-texas

image of stephen westerman and matthew westerman, owners Fort Walton Beach Two men and a junk truck

Twin Brothers Move From Managers to Owners with New TWO MEN AND A JUNK TRUCK Franchise on the Gulf Coast

twin-brothers-two-men-and-a-junk-truck-fort-walton-beach

image of manar landis and maha zirn kashoor from griswold franchise in oklahoma city

Sisters Channel Humanitarian Experience Into New Griswold Franchise Serving Oklahoma City Families

griswold-franchise-oklahoma-city-north-manar-landis-maha-zirn-kashoor

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

Photo of group of dogs standing together in day care facility

Top Pet Boarding and Day Care Franchise Opportunities for 2025

top-pet-boarding-daycare-franchises

AI-related job cuts, October U.S. job cuts, American job cut record

AI-Fueled Layoffs Reshape the U.S. Job Market — And Highlight Franchising’s Resilience

From Finance Veteran to Franchising: BooXkeeping Owner Brings Brand to Frisco, Texas

MORE STORIES LIKE THIS