Planning for long-term care is one of the most important — and often most overwhelming — decisions families face. Each journey looks different, but one truth remains: having a guide matters. For more than 40 years, Griswold has been that guide, helping families find peace of mind and seniors maintain dignity, independence and comfort at home.

National Long-Term Care Planning Month is a reminder to take proactive steps in preparing for the future. Griswold’s Path to Care is designed to make that planning easier, turning a complex process into a clear roadmap for families.

The Griswold Path to Care

Griswold’s Path to Care outlines a straightforward, compassionate approach to long-term care:

1. Contact Us: Families can call or fill out a form to share their situation and schedule a visit.
2. Meet You: Griswold provides a complimentary, in-home visit to assess needs, answer questions and offer guidance.
3. Create Your Care Plan: Together, families and the Griswold team design a personalized plan that balances support with independence.
4. Take Care of Business: Griswold walks families through paperwork, payment options and next steps to ease stress.
5. Begin Care: It’s time to get started! We’ll connect you with a Caregiver, ensuring loved ones can safely age in place.

This framework allows families to move at their own pace, collaborate with loved ones, and think through their options before beginning care.

Aging in Place: A Compassionate Option

Every Griswold franchisee understands the profound emotional and logistical challenges families face when coordinating long-term care for their loved ones. Many have personally experienced the complexities and heartaches involved.

“My grandmother got very sick, very quickly, back in 2009, and we had to send her to a hospice facility,” said Griswold franchisee Nolan Chandler. “She was in New Mexico and the distance was such a challenging factor. She, of course, didn’t know anyone before she arrived at the facility and that can be so uncomfortable. When I learned about Griswold, I thought about this experience with my grandmother. For those who have a choice, being able to stay at home and age in their own environment with family visiting, and having the opportunity to continue living their normal life with the care they need is a great option.”

And for many, long-term care decisions stir strong emotions.

“I come from a big family, and those kinds of conversations — about nursing homes and assisted living — are a hot-button issue,” said Griswold franchisee Merne Asplund. “Being able to help people stay at home and maintain their independence — that really struck a chord with me. It helps people stay connected with their families, even at the end of life. It was touching. It’s a growing opportunity, and it just felt like the right time to jump in.”

As the demand for long-term care grows, Griswold franchisees are expanding their role as trusted partners in care coordination. 

“My long-term goal is to create a concierge service for our clients,” said franchisee Ted McKinney. “I want to be that one person families can call to help coordinate all their needs. Having spent the last two years running around to support our parents, I know how overwhelming it can be. If we can provide that peace of mind for others, it’ll be incredibly rewarding. With 90% of seniors wishing to age in place, our mission is to provide compassionate, reliable care that allows them to remain safely in their homes for as long as possible.”

A Time To Plan

National Long-Term Care Planning Month is all about creating peace of mind. Griswold’s mission is to empower families with compassionate guidance and reliable support so they can focus on what matters most: quality time together.

Whether you’re preparing for the future or facing an immediate need, Griswold’s Path to Care is here to help families navigate the road ahead with confidence.

For more information, visit: https://www.griswoldcare.com/.