Handyman Pro Targets Raleigh for Franchise Growth

Intriguing may not be the first word that comes to mind when you think of a handyman franchise opportunity, but maybe a $1 billion industry grabs your attention. It has certainly captured  the attention of a growing number of savvy franchise entrepreneurs who are turning to Handyman Pro, one of the newest additions to the portfolio of home-service brands by Premium Service Brands.

Four in five homeowners have home projects to tackle on their list, and Handyman Pro comes in right down the middle between the small DIY projects and the big, expensive projects that require a general contractor. Helping busy homeowners cross these items off their list has created a lucrative business opportunity for Handyman Pro franchise owners. The home repair service business is a $500 billion industry that has seen an annual growth of 3.5% over the last five years.

Handyman Pro won’t likely have any trouble making a name in the Raleigh area. With over 188,000 households, Raleigh found itself in the top ten of fastest growing metros this year according to US Census Bureau data over a five year period. More than that, the state is frequently mentioned on lists such as New & World Reports Best Places to Live.

The Triangle area (Raleigh, Durham and Chapel Hill) is known for its roots in research and technology, which has created ample job growth, luring new residents every year. But it's the beautiful green spaces, family-friendly museums and lower-than-average cost of living that keeps families in the area long-term. In many ways, Raleigh is the perfect market for a business that specializes in maintaining homes.

“Raleigh is the ideal market for Handyman Pro. It is an area that continues to show growth with the abundance of jobs and family-friendly neighborhoods,” said Luke Schulte, senior vice president of development for Premium Service Brands. “It also has an abundance of homeowners who have spent the past year spending more time than ever in their houses, and they also have busy work schedules, are coordinating remote learning for their kids and they’re strapped for time. We’re here to ensure their free time isn’t spent completing projects around the house.”

If the city of Raleigh provides the perfect market and setting, it’s Handyman Pro that provides the most lucrative opportunity for entrepreneurs in the market. The brand offers a low-investment, low-overhead opportunity that helps business owners close the gap between revenue and profit. And that, says Schulte, is what makes the opportunity stand apart.

“Most businesses will brag about top-level revenue, but that doesn’t mean much,” he said. “Maybe you run a business that does $5 million in revenue each year, but how much are you actually taking home?”

Under the umbrella of Premium Service Brands, franchisees have access to a robust suite of services, including marketing, technology, routing and scheduling software and a contact center, among other resources. These operational systems are the very things most candidates look for when they’re researching a franchise opportunity. “They want to go into business, but they don’t want to reinvent the wheel or spend time and money building these processes,” Schulte said.

“One of the big things that jumped out at me is the support I get from the corporate team,” says Gerald Thompson, a Handyman Pro owner in Kansas City, MO. “We meet weekly to discuss business plans, and the discussions vary from numbers to recruiting, or even bookkeeping. That’s the level of support I needed and wanted when I decided on franchising. I welcome the challenge and expertise.”

Handyman Pro is actively seeking franchisee candidates in the Raleigh market. The brand is looking for savvy business people who want to run a business without the risks and difficulties of starting one on their own.

The initial investment to open a Handyman Pro ranges from $99,125 to $139,500, including $60,000 that must be paid to the franchisor or affiliate. The brand is actively seeking franchise owners in suburban markets nationwide, including Dallas, Houston, Chicago, Phoenix, San Antonio, Boston, Raleigh and more. For more information on franchising with Handyman Pro, please visit https://www.premiumservicebrands.com/handyman-pro/.

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