How CBD- and THC-Infused Drinks Company Cann Is Challenging Boozy Beverages
Could cannabis-infused drinks soon be the new favorite bar beverage?
Cann is making a name for itself as the company debuts its CBD- and THC-infused drinks on Eaze and in California, according to TechCrunch.
The flowery and herbaceous beverages have recently started to sell on Eaze, a marijuana delivery service, and are sold in packs of six for $30. Cann’s website states that these drinks contain 4 milligrams of CBD and 2 milligrams of THC. The article explains that while “combining low doses of THC and CBD isn’t a new concept,” Cann’s beverages aren’t your typical fruit-flavored, sparkling drink.
“We’re really proud of it being an innovative flavor profile and really interesting with the microdose [of] THC,” said Cann’s co-founder Luke Anderson, according to the article.
Until Cann, Eaze hadn’t typically sold cannabis-infused beverages, the article said. According to the article, Cann co-founder Jake Bullock believes that selling booze-free drinks on the site can act as an opening for “cannabis users that [the brand] hasn’t accessed yet.”
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Photo courtesy of Cann on Instagram.