How Does Money Pages Support Its Franchisees?
Chris Sexton, Money Pages’ VP of Franchising, explains how the multi-media franchise supports its franchise partners by fostering relationships and offering thorough training and ongoing support.
Money Pages, the multi-media marketing franchise that helps local businesses reach their target audiences through direct mail, has supported local communities since 2012 through franchisees’ monthly publications. However, to make each publication the best possible and promote each franchisee’s success, Money Pages has also been focused on providing top-notch support to its franchise partners. The success of this supportive relationship was made obvious in 2021, when the brand wrapped up the year having added three new units to its system and grown its presence to over 13 million magazines.
Money Pages Is a Relationship Business
“At our core, we are a relationship-based business,” said Chris Sexton, Money Pages’ VP of Franchising. “Even though we grew to 39 markets and 13 million magazines last year, our franchise owners continue to have direct lines of communication with our founder. We routinely do events that include all of our franchise owners, and oftentimes, their spouses and families, and franchise owners will additionally network with each other to share ideas and strategies.”
Sexton elaborated how Money Pages provides a built-in network of support for franchise owners. They know who to reach out to when, and don’t have to search for names and numbers and locations. For example, the corporate team holds a “franchise roundtable” at least quarterly where owners discuss challenges, wins, tips and techniques.
The Brand Offers Comprehensive Training and Ongoing Support
York County, South Carolina, franchisees Heather and Ryan Zabinsky shared that from the time they first expressed interest in franchising with the brand to publishing their first magazine with Money Pages and beyond, they’ve received incredible, ongoing support.
“They brought us down to Jacksonville for week-long training, but that wasn’t the end of the support,” said Heather. “During the launch of the first magazine — we had three months — they came to South Carolina three times for support. For three weeks, we had someone here helping us, guiding us, answering questions and telling us various ways of doing things. Now, we can call them at any time during the day and ask for help and know that we’re going to get a prompt reply — and that’s amazing.”
Sexton says at the beginning of prospective franchisee’s journey with the brand, they have the opportunity to talk with the leading team members of Money Pages — including CEO Alan Worley — over video conference. The potential franchisee gets an overview of the sales operations, design and digital assets. From that point, the leadership team will award the franchise and the new partner, with the support from corporate, and begin to prepare for the publication’s launch. With the Money Pages team and the franchisee collectively working to bring the new publication into a new market, the typical publication date is 90–120 days from the franchise award.
“Money Pages is unique in that it has a fast ramp-up time from inquiry to ownership,” said Sexton. “We also have the benefit of having low-cost ownership: It’s an affordable investment with little-to-no inventory, labor, overhead, real estate or equipment. It’s a great opportunity to enter a local market, impact a community and be a part of a growing company where you know you’re constantly supported at all stages.”
The investment to open a Money Pages franchise starts at $107,500. For more information, visit https://moneypagesfranchising.com/
About Money Pages Franchising
Money Pages Franchising was launched in 2012 in response to ever-growing interest to bring the flagship Money Pages magazine founded in 2001 to cities across the country. The system has since grown to more than seven states and over 13 million magazines in circulation annually. Our franchise owners come from a wide cross-section of backgrounds and experiences who share a common interest being a part of their local business communities and helping readers save money. Entrepreneur Magazine ranked Money Pages #1 for advertising services on the 2022 Franchise 500 and recognized it as a Top Low Cost Franchise. Money Pages is the perfect franchise model for motivated entrepreneurs to bring an industry leading local publication to their city! Call 888.417.2552 for more information.
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