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Whether it&rsquo;s an emerging concept or a legacy brand, every franchise has to deal with insurance. That&rsquo;s because a company&rsquo;s Franchise Disclosure Document requires that all franchises have coverage&mdash;if they don&rsquo;t, it puts both the franchisee and the brand at risk of litigation.

Unfortunately, franchisors, like many businesses, don&rsquo;t think about insurance until they need it. And by then, it&rsquo;s usually too late. To help avoid problems before they start, companies like&nbsp;<a href="http://www.certmgmt.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-ez-cert-became-the-certificate-tracking-solution-for-franchise-brands-11694" target="_blank" rel="nofollow" target="_blank">EZ CERT</a>&nbsp;are making it easier than ever before for brands to ensure that their franchisees are in compliance with their FDD. Whether it&rsquo;s coverages, limits, additional endorsements or any other insurance requirement,&nbsp;<a href="http://ezcertmgmt.1851franchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-ez-cert-became-the-certificate-tracking-solution-for-franchise-brands-11694" target="_blank" rel="nofollow" target="_blank">EZ CERT</a>&nbsp;helps franchises navigate this complicated landscape.

&ldquo;Every brand has an FDD that is typically hundreds of pages long. And in that FDD, there are some sort of insurance requirements that a franchisee must carry to operate a location. This can make things complicated&mdash;a brand is focused on what it does for living, be it smoothies, haircuts or American fare. They aren&rsquo;t insurance experts, and they shouldn&rsquo;t have to be. That&rsquo;s where EZ CERT comes in to help,&rdquo; said Doug Groves, principal at EZ CERT. &ldquo;EZ CERT is an easy way to track, manage and protect your franchise&rsquo;s insurance compliance with efficiency and effectiveness.&nbsp;

Founded in 2014, the EZ CERT has a team with a combined 50-plus years of insurance experience&mdash;including insurance customer service representatives, insurance consultants, insurance agents and multi-franchise area developers. Together, EZ CERT&rsquo;s team helps brands maintain insurance coverage for every location and compiles reports to effectively track compliance whenever it&rsquo;s needed. EZ CERT also monitors each location for potential coverage errors and works ahead of the calendar to inform each franchise locations when it&rsquo;s time to renew.

&ldquo;Insurance renews for a franchisee every single year. They are free to buy from any agent, and as a result, brands can get overloaded when a franchisee uses multiple agents for the four to five different coverages required,&rdquo; Groves said. &ldquo;It&rsquo;s a lot to keep track of. We&rsquo;re essentially an extension of the brand, taking care of this often over-looked and misunderstood task.&rdquo;

Groves added that most franchises aren&rsquo;t capable of, or would spend capital on, the logging, reading and interpretation of the paperwork. EZ CERT provides a summary report, and they&rsquo;re able to understand the insurance certificate to correctly interpret the information. The company also knows the requirements of each brand&rsquo;s FDD, and they&rsquo;re able to log if a franchisee isn&rsquo;t meeting the guidelines put in place and outline exactly where they&rsquo;re falling short. This helps to protect each brand, Groves said, and eliminates risk by ensuring the proper coverage is in place.

&ldquo;This is a non-revenue generating task for a franchise, but it&rsquo;s a task that has to be done. EZ CERT exists to act as that safety net and support system&mdash;we have the brand&rsquo;s best interest at heart,&rdquo; Groves said. &ldquo;EZ CERT takes this often neglected job and takes care of all the dirty work. This means better, proactive compliance at the hands of dedicated insurance experts.&rdquo; &nbsp;&nbsp;

How EZ CERT Became the Certificate Tracking Solution for Franchise Brands

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EZ CERT’s team helps brands maintain insurance coverage for every location and compiles reports to effectively track compliance whenever it’s needed. 

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