1851

<a href="https://www.squeezemassage.com/franchising?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-much-does-it-cost-to-open-a-squeeze-massage-franchise-2723174" target="_blank" rel="nofollow">Squeeze</a>, the remarkably-designed, world-class massage brand from the founders of Drybar, has been disrupting the&nbsp;<a href="https://www.ibisworld.com/industry-statistics/market-size/massage-services-united-states/">$17B massage industry</a> with innovative technology and an elevated guest experience since its launching in 2019. Now, the franchise has big plans to expand across the country and franchisees have the opportunity to join Squeeze at the ground floor as it continues its trajectory towards major success.&nbsp;“We strive to deliver a feel-good experience for our guests, team members and operating partners,” said&nbsp;<a href="https://www.linkedin.com/in/brittany-driscoll-59157a5/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-much-does-it-cost-to-open-a-squeeze-massage-franchise-2723174" target="_blank" rel="nofollow">Brittany Driscoll</a>, Squeeze co-founder &amp; CEO. “By joining our growing brand as we expand nationwide, our operating partners are at the forefront of disrupting an outdated, but highly sought after industry.&nbsp;Before Squeeze came on the scene, the market was limited by mediocre discount establishments and overpriced spas which were unattainable for most people to incorporate into their regular wellness routine. And don’t forget the hard-to-book appointments, awkward checkout counters and massages that were never the right pressure. Unsatisfied with those options, the team behind Squeeze built “A Way Better Massage Experience” that they desired.&nbsp;As Squeeze aims to develop 500 units by 2027, it is looking for driven, passionate and experienced Operating Partners to grow with. If you’re interested in knowing how much it costs to own a Squeeze franchise, read on.&nbsp;<h3>Squeeze Investment Costs</h3>Squeeze’s startup costs range between $543,645 and $889,521, depending on which market the store is located. Other factors such as design, configuration and labor costs also impact the total investment.&nbsp;Here’s how those costs break down:<ul><li>Initial Franchise Fee: $60,000&nbsp;</li><li>Grand Opening Plan: $18,300-$41,300&nbsp;</li><li>Travel and Living Expenses While Training: $200-$2,950</li><li>Leasehold Improvements: $206,545-$347,871&nbsp;</li><li>Architect/Engineer/Permits and Licenses: $31,000-$59,500</li><li>Legal/Professional Fees: $5,000-$10,000&nbsp;</li><li>Project Management Fee: $20,000-$25,000</li><li>Prepaid Rent, Security and Other Deposits: $1,000-$15,000&nbsp;</li><li>Initial Liability Insurance and Workers’ Compensation Deposit: $1,000-$3,500&nbsp;</li><li>Exterior Signage: $11,000-$31,000</li><li>Technology Start-Up Fee: $1,500-$1,500&nbsp;</li><li>Opening Inventory and Supplies Not Otherwise Noted: $19,800-$20,400</li><li>Furniture, Fixtures and Equipment: $65,300-$92,500</li><li>Additional Funds (Initial 3-6 Month Period): $103,000-$179,000</li><li>Total: $543,645-$889,521&nbsp;</li></ul><h3>A Way Better Franchising Experience</h3>Your investment with Squeeze will not only earn you a business in a&nbsp;<a href="https://www.ibisworld.com/industry-statistics/market-size/massage-services-united-states/">booming industry</a>, but it will also include access to a business model designed with Operating Partners in mind. This includes recurring revenue, in-depth real estate support, partner exclusivity and an expert team who offers unmatched support.&nbsp;“As part of our first wave of franchise growth, Squeeze Operating Partners will have direct communication with our seasoned leadership team,” said&nbsp;<a href="https://www.linkedin.com/in/davidrwerner?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-much-does-it-cost-to-open-a-squeeze-massage-franchise-2723174" target="_blank" rel="nofollow">David Werner</a>, Squeeze’s Chief Operating Officer.&nbsp;&nbsp;That support infrastructure, Werner says, includes access to a digital learning management system, in-person training at both the flagship in Studio City and on-site at your newly constructed location, a 550-page operating manual, customized online booking and POS systems, digital and PR marketing assistance, extensive direction from Squeeze's training team and much more.&nbsp;<h3>Getting Started with Squeeze</h3>Squeeze is looking for franchisees who have strong business acumen, a passion for doing good in their community and experience leading and managing teams. Operating Partners will also need to be aligned with the company’s mission, vision and core values, affectionately called “The Feels.”&nbsp;“We are looking for business owners who care about people’s experience and want to actively make a meaningful difference in their communities,” said Driscoll. “When we opened our flagship, I was in the shop every day connecting with both guests and team members for the first year. It’s important that there be this type of hands-on presence from leadership.”Looking ahead, the Squeeze team aims to sign over 100 units by the end of 2024, with the long-term vision of growing to 300-500 units in the next five to seven years.The investment ranges from $543,645 and $889,521 to open a Squeeze franchise, which includes working capital and initial franchise fees of $60,000. For more information on franchising with Squeeze, visit:&nbsp;<a href="https://www.squeezemassage.com/franchising.?utm_source=1851franchise.com&utm_medium=article&utm_campaign=how-much-does-it-cost-to-open-a-squeeze-massage-franchise-2723174" target="_blank" rel="nofollow">https://www.squeezemassage.com/franchising.</a>&nbsp;

How Much Does It Cost to Open a Squeeze Massage Franchise?

1851 Franchise

With plans to develop 500 units by 2027, this massage franchise has become one of the hottest investments in the self-care and wellness space this year.

how-much-does-it-cost-to-open-a-squeeze-massage-franchise

Biscuit Belly Franchising

Biscuit Belly Franchise - End of Year Wrap-Up - 2025 - 1851 Franchise

Biscuit Belly Finishes 2025 Strong and Looks Ahead to a 20-Unit Footprint in 2026

biscuit-belly-20-unit-growth-2026

Wild Bill's Craft Beverage Company

Wild Bill's Soda, Wild Bill's Craft Beverages

Wild Bill’s Caps a Transformational 2025 With Market Expansion, Product Innovation and Franchise Momentum

wild-bills-craft-beverage-2025-wrap-2026-franchise-growth

Express Employment Professionals

Express Employment Professionals - End of Year Wrap 2025 - 1851 Franchise

Express Employment Professionals Celebrates a Year of Growth, Adding 38 New Owners to Its System 

express-employment-professionals-franchise-eoy-2025

Minuteman Press International

Minuteman Press franchise, Lansing, MI. Pictured L-R: Paul, Val, Cary, Lyle, and Greg.

Minuteman Press Franchise in Lansing, MI Passes Torch to New Ownership

minuteman-press-franchise-in-lansing-mi-passes-torch-to-new-ownership

BooXkeeping

Why Sofia Bongard Chose a BooXkeeping Franchise Over Going Solo - 1851 Franchise

Why This San Diego Bookkeeper Chose BooXkeeping, a Bookkeeping Franchise Over Going Solo

booxkeeping-franchise-sofia-bongard

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Hardee's Franchise - ARC Burger Lawsuit - 1851 Franchise

Hardee’s Lawsuit Targets Franchisee as 77 Restaurants Prepare to Shut Down

hardees-franchise-closures-arc-burger-lawsuit

Domino's Franchise - North Pole - Dec 2025 - 1851 Franchise

Domino’s Pizza Brings Delivery Cheer to North Pole, Alaska

dominos-pizza-franchise-north-pole-alaska

California Pizza Kitchen’s Sale Is the Latest in the Era of PE-Backed Turnarounds in Franchising

california-pizza-kitchens-sale-is-the-latest-in-the-era-of-pe-backed-turnarounds-in-franchising

Buying a fitness franchise, people exercising

Boutique vs. Big Box Gym Franchises: Which Offers Best ROI in the $7 Billion Fitness Market?

How Much Does It Cost to Open a Squeeze Massage Franchise?

MORE STORIES LIKE THIS