Icebox Cryotherapy Joins Forces with P.E. Firm Impact Brands to Support Continued Franchise Growth

In a significant stride towards nationwide expansion, Icebox Cryotherapy Studios, a pioneering franchise in retail cryotherapy wellness, has proudly announced its strategic partnership with Impact Brands, a private investment company focused on supporting emerging founder-led companies. This collaboration marks a new era of growth and enhanced consumer experience for the cryotherapy franchise, currently operating 22 locations across 10 states.

“Impact Brands is a world-class and trusted partner that aligns with our core values and brings extensive experience in optimizing and expanding consumer retail franchise concepts,” said Icebox Founder and CEO Alia Alston. “We are thrilled to be partnering with Impact to deliver best-in-class support for our studio owners, promote unparalleled customer experiences and expand our retail presence so that we can spread the life-changing health benefits of cryotherapy to as many communities as possible.”

For over a decade, Icebox Cryotherapy Studios has been at the forefront of the cryotherapy wellness industry, now valued at $6 billion, improving thousands of lives through the power of cold treatments. After a life-altering car accident and a personal healing experience with cryotherapy, Alston was inspired to make this revolutionary treatment accessible to all. Icebox offers a range of cryo-based wellness services in a spa-like retail environment. From managing pain to enhancing athletic performance and skin health, Icebox has continually set the bar high in the industry.

With a strong brand reputation, a culture of innovation and dedicated franchisee support, Icebox presents an exciting franchise opportunity within the wellness sector. Icebox is looking for both single-unit and multi-unit franchisees to help the brand achieve its goal of opening Icebox studios in markets all across the country. Target markets include Alabama, Arizona, Colorado, Florida, Georgia, Nevada, New Jersey, North Carolina, Ohio, South Carolina, Tennessee and Texas.

And now, Icebox has a little more help thanks to Impact Brands, which specializes in nurturing early-stage and emerging founder-led consumer retail brands. With a unique approach of providing active capital, Impact Brands offers high-touch mentorship and strategic guidance, aiding founders and leadership teams in their pursuit of excellence and sustainable growth. Their structured roadmap and holistic platform are tailored to enhance enterprise scalability and market impact. 

“We couldn’t be more excited to partner with Alia and her incredible team at Icebox,” said Ben Noland, Operating Partner at Impact Brands. “We believe Icebox can be a nationwide household name, and we are excited to help Alia and her team bring the Icebox cryotherapy experience to more markets around the country.”

As Icebox prepares for accelerated franchise growth, the partnership with Impact Brands is a strategic move that promises to further expand their reach and deepen their impact in the communities it serves. 

“This is an opportunity to help people and create jobs in your community in a healthy, fun and creative environment,” said Alston. “For people who have always dreamed of opening up their own businesses and building wealth, the time has never been better to join the cryotherapy wellness movement with Icebox, the number one brand leader in the industry.”

Learn more about the costs to open an Icebox franchise, here: https://1851franchise.com/iceboxtherapy