Franchise News

Lamorinda Weekly: Togo's Continues Bay Area Expansion
Togo's eyes Lafayette for future location as part of bigger development plan

Franchise News

Togo's eyes Lafayette for future location as part of bigger development plan

Togo's is continuing to expand throughout the Bay Area, and the Lamorinda Weekly spoke with Chief Development Officer Todd Peterson about the brand's expansion plans in Lafayette.
The article details Togo's presence in the nearby area, and mentions that the brand sees Lafayette as a distinct and important growth market. The piece also discusses how Togo's franchisees tend to be fans of the brand who do not necessarily come in to the system with restaurant experience.
Peterson told the Lamorinda Weekly that Lafayette is a "great consumer market" and that the brand has looked at several locations there over the years.
You can view the entire article here.
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About the Author
Nick Powills, CFE, founded No Limit Agency in 2008 and serves as Chief Brand Strategist for the Chicago-based firm. No Limit is a full-service communications agency that establishes and elevates brands by bridging Public Relations, Social Media, Marketing, Advertising, Digital, and a lot of creativity, to best strategize well-rounded and successful campaigns for 50+ global franchise brands. By presenting visionary ideas and building real relationships, No Limit is able to create effective media branding strategies to help companies grow. Nick currently leads a staff of writers, media strategists, designers, social media experts and digital producers in an office think-tank where brands are humanized for strong, compelling media stories. Prior to starting No Limit at the age of 27, Nick spent four years working at a franchise PR agency where he mastered the art of building rapport with media outlets and creating newsworthy pitches for earned media placements. He holds a Bachelor of Journalism from Drake University in Iowa.