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Jawad Rawra Is Betting on Layne’s Chicken Fingers as His Next Big Growth Play

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Why These University of Wisconsin-La Crosse Alums Bought Into Layne’s Chicken Fingers

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Why This Arby’s Franchisee Diversified With Layne’s Chicken Fingers

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C5 Restaurants Grows its Texas Footprint with 40 Layne’s Chicken Fingers Locations Planned Statewide

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Layne's Opening Blueprint Drives Success From Day One

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Why This University of Texas Alum Invested in Layne’s Chicken Fingers

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Why This Texas A&M Alum Invested in Layne’s, Committing to 10-Plus Restaurants in the Houston Area

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Multi-Unit Huddle House Franchisee Signs 5-Unit Deal to Bring Layne’s Chicken Fingers to Southeast Georgia and Northeast Florida

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Former Real Estate and Beverage Entrepreneur Signs to Develop 8 Layne’s Chicken Fingers Locations in West Texas, Securing One of the Final Major Markets Available in the State

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23-Year-Old Entrepreneur Brings Soon to Be Famous Chicken™ to Southern Oregon With 3-Unit Layne’s Chicken Fingers Franchise Signing

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Mount Pleasant, TX —&nbsp;<a href="https://www.layneschickenfingers.com/">Layne’s Chicken Fingers</a>, the fast-growing, 45+ location chicken finger franchise known for its hand-breaded crispy tenders, crave-worthy sauces and Texas toast–stacked sandwiches, is bringing the crunch to Mount Pleasant on May 26th at 1000 S. Jefferson Ave, Mt Pleasant, TX 75455.The new restaurant marks&nbsp;<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>’ 4th location in East Texas and introduces the community to the chicken finger brand that has built a loyal following and fueled rapid expansion across the U.S. (Fair warning: these tenders may ruin other tenders for you.)Taylor Thomas is a seasoned veteran in the Texas fast-food scene. Before joining Layne’s, Thomas grew up in the Whataburger system, eventually operating 23 locations and managing over 2,000 employees. Now, he’s spearheading a massive 25-unit development deal to bring the cult-favorite chicken brand to East Texas and Oklahoma. This opening follows the openings of Thomas’s location in Nacogdoches, Tyler and Palestine."After years of operating in the Texas fast-food landscape, I knew immediately that Layne's had something special. The quality of the food is incredible and they’ve built a culture that doesn't take itself too seriously," said Thomas. "We’ve seen fantastic receptions with our recent openings in Nacogdoches, Tyler and Palestine, and we are incredibly excited to bring that same high-energy, cult-favorite experience to Mount Pleasant.'"The Mount Pleasant location will serve Layne’s full menu of chicken finger meals, sandwiches and sides, including its signature chicken finger baskets, Texas toast–stacked sandwiches and fan-favorite chicken club topped with brisket bacon and American cheese. Guests can pair their meal with Layne’s lineup of dipping sauces, from the brand’s signature house sauce to jalapeño ranch, honey mustard, BBQ and gravy.The Mount Pleasant opening is the latest milestone in Layne’s continued growth across Texas, following recent openings in Georgia and Arkansas.&nbsp;"Expanding our footprint in East Texas is always a milestone for us, but doing it alongside a seasoned operator like Taylor makes it even better," said Garrett Reed, Chief Executive Officer of Layne’s Chicken Fingers. "Taylor knows exactly what it takes to scale a brand while keeping the guest experience front and center. Mount Pleasant marks another major step forward in our goal of 30+ additional openings this year, and we couldn't be prouder to have Taylor leading the charge as we bring Layne's to more communities across East Texas and beyond."&nbsp;With plans for 30+ additional openings in 2026, Layne’s continues to expand strategically nationwide through strong franchise partnerships and disciplined growth.Let’s just say, Mount Pleasant is about to get hit with warm welcomes and hot chicken.&nbsp;ABOUT LAYNE’S CHICKEN FINGERSFounded in 1994 in College Station, Texas, Layne’s Chicken Fingers built its reputation on hand-breaded crispy tenders, iconic secret sauce and genuine hospitality. What started as a local favorite near Texas A&amp;M University has grown into one of the fastest-rising chicken finger brands in the country, known for its crave-worthy menu, playful personality and loyal fanbase. With more than 40 locations open and rapid expansion underway, Layne’s is bringing its signature chicken finger experience to communities nationwide.For more information, visit<a href="http://www.layneschickenfingers.com"> www.layneschickenfingers.com</a>.

Photo of Layne's Chicken Fingers sandwich

Taylor Thomas opens Layne’s Chicken Fingers in Mount Pleasant as part of the growing brand’s continued expansion in Texas.

Layne’s Chicken Fingers Brings the Crunch to Mount Pleasant on May 26th 

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Kingsland, GA —&nbsp;<a href="https://www.layneschickenfingers.com/">Layne’s Chicken Fingers</a>, the fast-growing, 45+ location chicken finger franchise known for its hand-breaded crispy tenders, crave-worthy sauces and Texas toast–stacked sandwiches, is bringing the crunch to Kingsland with a grand opening celebration on May 30th at 1341 Boone St., Kingsland, GA 31548.To celebrate, the first 50 dine-in guests will receive free Layne’s for a year, giving early visitors a very delicious reason to line up.The new restaurant marks&nbsp;<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>’ third location in Georgia and introduces the community to the chicken finger brand that has built a loyal following and fueled rapid expansion across the U.S. (Fair warning: these tenders may ruin other tenders for you.)Dutch McNeal joins Layne’s Chicken Fingers with more than a decade of entrepreneurial experience, having successfully owned and operated an independent insurance agency for 12 years. McNeal transitioned into the franchise world, drawn to Layne's unique culture and its "Soon to be Famous" reputation. Now spearheading the brand's growth in Southeast Georgia and Northeast Florida, McNeal is committed to bringing high-speed service and a community-focused atmosphere to the Kingsland area."After 12 years in the insurance industry, I wanted to invest in something that was as much about people and culture as it was about a great product," said McNeal. "The food is incredible and the environment is unpretentious. We’re here to give Kingsland a great atmosphere and a team that loves what they do. I’m looking forward to building a team that makes every guest feel like part of the Layne’s family."The Kingsland location will serve Layne’s full menu of chicken finger meals, sandwiches and sides, including its signature chicken finger baskets, Texas toast–stacked sandwiches and fan-favorite chicken club topped with brisket bacon and American cheese. Guests can pair their meal with Layne’s lineup of dipping sauces, from the brand’s signature house sauce to jalapeño ranch, honey mustard, BBQ and gravy.The Kingsland opening is the latest milestone in Layne’s continued growth across Georgia, following recent openings in Texas and Arkansas with additional planned development in&nbsp;“We’re thrilled to continue our growth in Georgia with the Kingsland opening and to have an experienced entrepreneur like Dutch McNeal leading the way. Dutch’s background in building successful businesses and his commitment to people-first leadership make him a great partner. As we march toward our goal of 30+ additional openings this year, it’s partnerships with dedicated local operators like Dutch that allow us to expand while staying true to our Texas roots,” said Garrett Reed, Chief Executive Officer of Layne’s Chicken Fingers.With plans for 30+ additional openings in 2026, Layne’s continues to expand strategically nationwide through strong franchise partnerships and disciplined growth.Let’s just say, Kingsland is about to get hit with warm hospitality and hot chicken.&nbsp;ABOUT LAYNE’S CHICKEN FINGERSFounded in 1994 in College Station, Texas, Layne’s Chicken Fingers built its reputation on hand-breaded crispy tenders, iconic secret sauce and genuine hospitality. What started as a local favorite near Texas A&amp;M University has grown into one of the fastest-rising chicken finger brands in the country, known for its crave-worthy menu, playful personality and loyal fanbase. With more than 40 locations open and rapid expansion underway, Layne’s is bringing its signature chicken finger experience to communities nationwide.For more information, visit<a href="http://www.layneschickenfingers.com"> www.layneschickenfingers.com</a>.

Photo of Layne's Chicken Fingers tenders, fries, toast and sauce

Dutch McNeal opens Layne’s Chicken Fingers in Kingsland as part of the brand’s continued expansion in Southeast Georgia and Northeast Florida.

Layne’s Chicken Fingers Brings the Crunch to Kingsland with May 30th Grand Opening and Free Layne’s for a Year

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Little Rock, AR —&nbsp;<a href="https://www.layneschickenfingers.com/">Layne’s Chicken Fingers</a>, the fast-growing, 45+ location chicken finger franchise known for its hand-breaded crispy tenders, crave-worthy sauces and Texas toast–stacked sandwiches, is bringing the crunch to the Chenal area of West Little Rock with a grand opening celebration on May 16th at 19524 Cantrell Rd, Little Rock, AR 72223.To celebrate, Layne’s will surprise and delight the first 50 dine-in guests with free Layne’s for a year, giving early visitors a very delicious reason to line up.The new restaurant marks&nbsp;<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>’ fourth location in Arkansas, expanding its footprint in the community as the brand continues to build a loyal following and fuel rapid growth across the U.S. (Fair warning: these tenders may ruin other tenders for you.)The opening marks the fourth Arkansas location operated by C5 Restaurants, the multi-brand QSR platform led by Eli Cohen, joining three existing Layne's locations C5 operates across the state. C5 is the largest developer in the Layne's system, with a 55-unit development pipeline across Texas and Arkansas, the biggest commitment in the brand's history. C5 also owns and operates six Fazoli's locations in West Texas, where the company holds the #1 average unit volume ranking in the entire Fazoli's system."What we've built at C5 is an operating platform, disciplined real estate, strong unit-level economics, and a team that knows how to run restaurants," said Eli Cohen, Owner and Managing Member of C5 Restaurants. "Being the top AUV operator in Fazoli's taught us what great execution looks like at the store level. We're bringing that same operating standard to every Layne's we open. Little Rock and the Chenal community are going to feel the difference the moment they walk in."C5's operating approach centers on three things: density over scattered expansion, deep investment in store-level teams, and disciplined site selection backed by institutional real estate partnerships. That same playbook is now being applied across the Arkansas market, where C5 is layering new builds and conversions on top of its existing footprint.The West Little Rock, Chenal location will serve Layne’s full menu of chicken finger meals, sandwiches and sides, including its signature chicken finger baskets, Texas toast–stacked sandwiches and fan-favorite chicken club topped with beef bacon and American cheese. Guests can pair their meal with Layne’s lineup of dipping sauces, from the brand’s signature Layne’s sauce to jalapeño ranch, ranch, honey mustard, BBQ and gravy.The Little Rock opening is the latest milestone in Layne’s continued growth across the U.S., following recent openings in Palestine, TX, Rockwall, TX and Waycross, GA, with additional development planned in Lubbock, TX and Kingsland, GA."Eli and the C5 team are exactly the kind of operating partner every emerging brand wants, proven, numbers-driven, and obsessed with execution," said Garrett Reed, Chief Executive Officer of Layne's Chicken Fingers. "They've already shown what they can do in Fazoli's with the top AUVs in that system, and they're bringing that same operating discipline to Layne's as our largest developer. Watching them build density in Arkansas and Texas is a huge vote of confidence in the brand and in the unit economics we've built."With plans for 35 additional openings in 2026, Layne’s continues to expand strategically nationwide through strong franchise partnerships and disciplined growth.Let’s just say, Little Rock is about to get a whole lot crispier.ABOUT C5 RESTAURANTS&nbsp;C5 Restaurants is a Texas-based multi-brand QSR operator and developer led by Eli Cohen. C5 is the largest developer in the Layne's Chicken Fingers system, with a 55-unit pipeline across Texas and Arkansas, and operates six Fazoli's locations in West Texas, where it holds the #1 average unit volume ranking in the Fazoli's system. C5 combines institutional real estate discipline with an operator-first, people-first culture to build durable restaurant platforms in the markets it serves.ABOUT LAYNE’S CHICKEN FINGERSFounded in 1994 in College Station, Texas, Layne’s Chicken Fingers built its reputation on hand-breaded crispy tenders, iconic secret sauce and genuine hospitality. What started as a local favorite near Texas A&amp;M University has grown into one of the fastest-rising chicken finger brands in the country, known for its crave-worthy menu, playful personality and loyal fanbase. With more than 44 locations open and rapid expansion underway, Layne’s is bringing its signature chicken finger experience to communities nationwide.For more information, visit<a href="http://www.layneschickenfingers.com"> www.layneschickenfingers.com</a>.

C5 Restaurants, the largest developer in the Layne’s system, opens Layne’s Chicken Fingers in Little Rock, the brand’s fourth in Arkansas.

Layne’s Chicken Fingers Brings the Crunch to Little Rock with May 16th Grand Opening and Free Layne’s for a Year

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Houston, TX —&nbsp;<a href="https://www.layneschickenfingers.com/">Layne’s Chicken Fingers</a>, the fast-growing, 40+ location chicken finger franchise known for its hand-breaded crispy tenders, crave-worthy sauces and Texas toast–stacked sandwiches, is bringing the crunch to Downtown Houston with a grand opening celebration on Monday, May 11th at 609 Main St. Suite 175, Houston, TX 77002.To celebrate, Layne’s will surprise and delight the first 50 dine-in guests with free Layne’s for a year, giving early visitors a very delicious reason to line up.The new restaurant marks&nbsp;<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>’ 11th location in the Houston area and introduces the community to the chicken finger brand that has built a loyal following and fueled rapid expansion across the U.S. (Fair warning: these tenders may ruin other tenders for you.)The new Houston location is led by Layne’s FIRST franchisee, seasoned multi-unit operator, Masroor Fatany. A Texas A&amp;M alumnus with a deep connection to the brand’s College Station roots, Fatany brings over 15 years of franchising expertise to the expansion, having successfully scaled both Sears Garage Doors and The Halal Guys throughout the Houston metro area. Known for his "all-in" operational philosophy and commitment to the guest experience, Fatany is a key driver in Layne’s mission to become a household name across Texas.“Houstonians know good food, and they appreciate a brand that keeps things simple and does it right. We started with our first store in Katy in 2021 and I’m excited to continue to develop the brand in the Houston-area,” said Fatany.The Downtown Houston location will serve Layne’s full menu of chicken finger meals, sandwiches and sides, including its signature chicken finger baskets, Texas toast–stacked sandwiches and fan-favorite chicken club topped with beef bacon and American cheese. Guests can pair their meal with Layne’s lineup of dipping sauces, from the brand’s signature Layne’s sauce to ranch, jalapeño ranch, honey mustard, BBQ and gravy.The Downtown Houston opening is the latest milestone in Layne’s continued growth across Texas, following recent openings in Palestine, TX&nbsp; and Rockwall, TX&nbsp; and additional planned development this summer in East and West Texas.“Masroor embodies the 'all-in' culture we look for in our partners, and his deep roots in the brand as an Aggie and the first franchisee for the brand make this opening even more special. We’ve been strategic about our growth to ensure that as we step on the accelerator, every guest gets the same iconic experience that started in College Station back in '94. This Downtown location is a major milestone in our mission to make Layne's a staple across the entire Houston metro,” said Garrett Reed, Chief Executive Officer of Layne’s Chicken Fingers.With plans for 35 additional openings in 2026, Layne’s continues to expand strategically nationwide through strong franchise partnerships and disciplined growth.Let’s just say, downtown Houston is about to get a whole lot crispier.ABOUT LAYNE’S CHICKEN FINGERSFounded in 1994 in College Station, Texas, Layne’s Chicken Fingers built its reputation on hand-breaded crispy tenders, iconic secret sauce and genuine hospitality. What started as a local favorite near Texas A&amp;M University has grown into one of the fastest-rising chicken finger brands in the country, known for its crave-worthy menu, playful personality and loyal fanbase. With more than 44 locations open and rapid expansion underway, Layne’s is bringing its signature chicken finger experience to communities nationwide.For more information, visit<a href="http://www.layneschickenfingers.com"> www.layneschickenfingers.com</a>.

Layne’s Chicken Fingers Brings the Crunch to Downtown Houston with May 11th Grand Opening

Masroor Fatany opens next Layne’s Chicken Fingers restaurant in Houston as part of the brand’s continued expansion in Texas.

Layne’s Chicken Fingers Brings the Crunch to Downtown Houston with May 11th Grand Opening and Free Layne’s for a Year

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FRISCO, Texas&nbsp;—&nbsp;<a href="http://layneschickenfranchising.com">Layne’s Chicken Fingers</a>, the Texas “Born and Breaded” chicken finger franchise, has seen rapid growth in recent years, and demand only continues to rise. Kicking off 2026, the brand awarded more than 50 new restaurants to new franchise partners across Victoria, Texas; Sacramento and Fresno, California; northeastern Pennsylvania; and Charlotte, North Carolina (a 27-unit agreement).&nbsp;<a href="https://1851franchise.com/layneschickenfingers/info">Layne’s</a> also continued expansion with existing owners, including expansion deals signed for Oklahoma, San Antonio and the entire state of Arkansas. As the development pipeline grows, the brand’s footprint does, too; four new restaurants opened across Georgia and Texas in the early months of 2026.“The excitement about Layne’s only continues to grow,” said CEO&nbsp;<a href="https://www.linkedin.com/in/garrett-reed-5a724a152">Garrett Reed</a>. “The start of this year has been very busy as we’ve signed agreements with new and existing franchisees, opened new restaurants, and executed 16 leases for future development. Throughout all of this growth, we’ve maintained our focus on partnering with the right people in the right markets and ensuring the Layne’s experience our guests know and love remains intact.”The opening of Layne’s in Waycross, Georgia, was the brand’s second restaurant in the state and marked its entry into a new market. Still, the brand received an incredibly warm welcome. Layne’s also continued expanding across its home state of Texas with a unique endcap drive-thru location in Leander, a new restaurant in Rosenberg that maintained strong momentum without a post-grand-opening sales dip, a well-received opening in Rockwall, and a standout debut in Palestine that delivered a record-breaking opening week, further reinforcing the brand’s strong performance across both established and emerging Texas markets.In addition to its growth, as measured by sheer numbers, Layne’s earned its inaugural placement on the highly competitive&nbsp;<a href="https://www.entrepreneur.com/franchise500">Franchise 500</a> list, where it ranked No. 366. Recognized for its growth, support and strength as a model, it’s clear Layne’s position in the larger chicken restaurant space is growing, too.“I feel very strongly that the best validation we could ask for is a franchisee making the choice to invest their funds, time and energy in our brand,” said&nbsp;<a href="https://www.linkedin.com/in/samir-wattar-0a4187a/">Samir Wattar</a>, Chief Operating Officer. “Signing agreements with both new owners and current owners who are pleased with how they’re doing with Layne’s speaks to what we’re doing. And earning a placement on one of the most competitive franchise rankings in the industry, based on real data from our system, on one of the most competitive franchise rankings in the industry only makes Layne’s shine even more.”While footprint growth continues to be a point of focus, the leadership team has also dedicated resources to structural growth, developing the tools and people necessary to support franchisees and maintain the high-performance culture as it prepares for upcoming openings and continues to add new owners to the equation.After kicking off 2026 with a bang, Layne’s is looking forward to the launch of a new loyalty app, continued structural development and targeted growth in strategic markets to drive its success through the end of the year.ABOUT LAYNE'S CHICKEN FINGERS:Founded in 1994 in College Station, Texas, Layne’s Chicken Fingers built its reputation on hand-breaded crispy tenders, iconic secret sauce and genuine hospitality. What started as a local favorite near Texas A&amp;M University has grown into one of the fastest-rising chicken finger brands in the country, known for its crave-worthy menu, playful personality and loyal fanbase. With more than 40 locations open and rapid expansion underway, Layne’s is bringing its signature chicken finger experience to communities nationwide.For more information, visit&nbsp;<a href="http://www.layneschickenfingers.com">www.layneschickenfingers.com</a>.&nbsp;

Photo of person holding Layne's Chicken Fingers wrap, pouring sauce

The Soon to be Famous™ chicken finger franchise awarded deals across multiple states, opened four new restaurants and signed leases for 16, setting the stage for a productive second quarter.

Layne’s Chicken Fingers Accelerates Growth in Q1 2026 With 50+ Restaurants Awarded and Expansion Across Key Markets

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WAYCROSS, GA —&nbsp;<a href="https://www.layneschickenfingers.com/">Layne’s Chicken Fingers</a>, the fast-growing, 40+ location chicken finger franchise known for its hand-breaded crispy tenders, crave-worthy sauces and Texas toast–stacked sandwiches, is bringing the crunch to Waycross with a Grand Opening celebration on April 11 at 2104 Memorial Drive.To celebrate, the first 50 dine-in guests will receive free Layne’s for a year, giving early visitors a very delicious reason to line up.The new restaurant marks&nbsp;<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>’ first location in Waycross and introduces the community to the chicken finger brand that has built a loyal following and fueled rapid expansion across the U.S. (Fair warning: these tenders may ruin other tenders for you.)After a successful 12-year run as an independent insurance agency owner and a brief stint in the corporate world, Dutch McNeal transitioned into restaurant ownership with five Huddle House locations. Ready for his next venture, and after one very convincing taste test, McNeal chose Layne’s, signing a five-unit deal to bring the brand to Southwest Georgia and Northeast Florida.“I’m excited to bring Layne’s out East,” said McNeal. “It’s an honor to help expand the brand and introduce this product to chicken finger lovers across Georgia and Florida.”The Waycross location will serve Layne’s full menu of chicken finger meals, sandwiches and sides, including its signature chicken finger baskets, Texas toast–stacked sandwiches and fan-favorite chicken club topped with brisket bacon and American cheese. Guests can pair their meal with Layne’s lineup of dipping sauces, from the brand’s signature house sauce to jalapeño ranch, honey mustard, BBQ and gravy.The Waycross opening is the latest milestone in Layne’s continued Southeast growth. The brand recently opened in Roswell, and McNeal is slated to open an additional location in Kingsland in Q2 2026.“We’re thrilled to see Dutch continue expanding Layne’s across Georgia and Northeast Florida,” said&nbsp;<a href="https://www.linkedin.com/in/garrett-reed-5a724a152/">Garrett Reed</a>, Chief Executive Officer of Layne’s Chicken Fingers. “He’s a fantastic operator, and we know the Waycross community is going to love what he and his team bring to the table.”With plans for 40 additional openings in 2026, Layne’s continues to expand strategically nationwide through strong franchise partnerships and disciplined growth.Let’s just say, Waycross is about to get a whole lot crispier.ABOUT LAYNE’S CHICKEN FINGERSFounded in 1994 in College Station, Texas, Layne’s Chicken Fingers built its reputation on hand-breaded crispy tenders, iconic secret sauce and genuine hospitality. What started as a local favorite near Texas A&amp;M University has grown into one of the fastest-rising chicken finger brands in the country, known for its crave-worthy menu, playful personality and loyal fanbase. With more than 40 locations open and rapid expansion underway, Layne’s is bringing its signature chicken finger experience to communities nationwide.For more information, visit&nbsp;<a href="http://www.layneschickenfingers.com">www.layneschickenfingers.com</a>.

Dutch McNeal opens the fast-growing chicken finger brand’s first Waycross location as part of multi-unit Southeast expansion.