Layne's Chicken Fingers

In this episode of&nbsp;<a href="https://www.youtube.com/watch?v=N26xjcObGao&utm_source=1851franchise.com&utm_medium=article&utm_campaign=laynes-chicken-fingers-ceo-garrett-reed-offers-a-franchise-opportunity-built-on-simplicity-quality-and-real-estate-expertise-2728137" target="_blank" rel="nofollow">“Franchisor Hot Seat,”</a>&nbsp;<a href="https://www.linkedin.com/in/powills?utm_source=1851franchise.com&utm_medium=article&utm_campaign=laynes-chicken-fingers-ceo-garrett-reed-offers-a-franchise-opportunity-built-on-simplicity-quality-and-real-estate-expertise-2728137" target="_blank" rel="nofollow">Nick Powills</a>, founder and publisher of 1851 Franchise, interviewed&nbsp;<a href="https://www.linkedin.com/in/garrett-reed-5a724a152?utm_source=1851franchise.com&utm_medium=article&utm_campaign=laynes-chicken-fingers-ceo-garrett-reed-offers-a-franchise-opportunity-built-on-simplicity-quality-and-real-estate-expertise-2728137" target="_blank" rel="nofollow">Garrett Reed</a>, CEO of&nbsp;<a href="https://layneschickenfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=laynes-chicken-fingers-ceo-garrett-reed-offers-a-franchise-opportunity-built-on-simplicity-quality-and-real-estate-expertise-2728137" target="_blank" rel="nofollow">Layne’s Chicken Fingers</a>. The conversation delved into Layne’s origins, Reed’s unconventional path into franchising and how the brand’s focus on real estate fundamentals and franchisee success is driving its growth.Founded in 1994 in College Station, Texas,&nbsp;<a href="https://1851franchise.com/layneschickenfingers/info">Layne’s Chicken Fingers</a> has become a Texas A&amp;M legend thanks to its small-town charm, iconic chicken fingers and secret sauce. The brand’s leadership spent years perfecting operations in corporate-owned locations before launching its franchise model. Franchise opportunities range from&nbsp;<a href="https://1851franchise.com/franchise-deep-dive-laynes-chicken-fingers-franchise-costs-fees-profit-and-data-2724314">$446,500 to $1,015,000</a>, with flexible buildout options available, and the company is rapidly expanding while prioritizing franchisee success.Reed, a seasoned real estate developer, never planned to lead a franchise brand. His background in site selection, construction and working with restaurant franchisees gave him a deep understanding of what drives location success. Reed shared his vision for Layne’s future, highlighting the importance of sustainable growth over aggressive expansion. By 2030, Layne’s aims to have several hundred locations while maintaining its commitment to quality, simplicity and franchisee support.A transcript of Powills’ interview with&nbsp;Reed has been provided below. It has been edited for clarity, brevity and style.Nick Powills: All right, Garrett. We’ll actually start with you and then talk about Layne’s. As simple as this question may sound, everybody has a unique response. How did you accidentally fall into franchising? What’s your personal background story in franchising?Garrett Reed: Yeah, so my personal background is that I’m actually a real estate developer by trade. I’ve been in that industry for over 20 years. I got into franchising after having the opportunity to work with a lot of franchisees and people on the restaurant side of things over the years. I got to see the process from site selection to construction, equipment ordering and all that kind of stuff. Then, I got to watch those operators thrive and be successful. It always kind of intrigued me.I made a lot of friends in the restaurant and franchising space. We built a lot of shopping centers and over time, I started thinking, “Hey, the grass looks greener over there.” I had a buddy who owned a restaurant concept, and I wanted to be a part of it. Initially, I thought I’d just partner up and help out — contribute however I could. But that evolved into a very different role. It all stemmed from market planning, site selection, construction, development and just watching people thrive. I thought, “Hey, that looks pretty easy. Why can’t I do that?”Powills: There’s a lot to unpack here, but I want to start with real estate. I was walking down a street in Chicago about ten years ago with a powerful multi-unit franchisee. We passed a yogurt brand and a bubble tea brand. He said, “The yogurt brand should be doing $1.5 million, maybe $1.7 million, based on its location and buildout. But the bubble tea concept, one block off the beaten path, won’t make it.” And he was right. The bubble tea concept is long gone, despite being a good brand. It all came down to real estate selection. When you think back to the operators you’ve worked with, does it ever come down to just going cheap on real estate and underestimating the long-term impact?Reed: One hundred percent, Nick. Too many franchisees and franchisors miss that finer point. I’ve spent hours sitting in parking lots, debating things like, “Is it on the going-home side of the street?” — especially if it’s a coffee concept. Ingress, egress, visibility — all these things matter. When I worked with Starbucks in the late ’90s, we always said, “We want to be on the going-to-work side of the street, through the light and on the right.”Why? Because people stop at lights, giving them a chance to look around and notice the location. Being two stores down off the corner makes a huge difference. Real estate choices can affect sales by 10-15%, which could be the difference between success and failure. A store projected to do $1 million might only do $850,000 if you pick the wrong location. That’s why we always look at the optimal spot in a trade area and work backward, assessing visibility, accessibility, and other factors.Powills: It sounds like this is your superpower — real estate. Without this foundational knowledge, franchisees might make bad decisions on both real estate and marketing.Reed: I don’t know if I’d call it a superpower. Maybe I’m the Robin of superheroes, not Batman. But yes, real estate and site selection are areas where I have years of experience. And I think you touched on something important — the psychology of the customer. It’s not just about high traffic or visibility. You need to understand who your customer is and their traffic patterns. For instance, fast food needs to be near daily needs like grocery stores. A high-end lifestyle center might be visible but attract monthly shoppers, not daily customers. It’s not about building a billboard; it’s about serving your customer.Powills: Do franchisees respect this institutional knowledge? What I’m hearing is that Layne’s doesn’t just sell chicken fingers — you’re selling real estate expertise and operational simplicity.Reed: That’s a great question. Above my office, there’s a sign that says, “Protect the brand and protect the franchisee.” That’s our core mission. Everything we do here is about supporting franchisees. We’re not just in the chicken fingers business; we’re in the business of serving our franchisees.For our current franchisees, I think this approach resonates. As for potential franchisees, we’re working hard to communicate it. Last year, we built a strong infrastructure to support franchisees, from marketing to IT to real estate. We’re not just selling a product; we’re building a system to ensure franchisee success.Powills: Let’s talk about the product. How proud are you of Layne’s chicken fingers?Reed: I think we absolutely have the best product on the market. Our chicken fingers are hand-battered and our sauces are made in-house. Everything we do is focused on quality. It’s a craveable product, and that’s key in this industry. People don’t eat chicken fingers every day, but when they think about chicken fingers, we want them to crave Layne’s. Our milkshakes, fries and chicken are second to none, and that’s what keeps customers coming back.Powills: It sounds like you’ve mastered the combination of craveability, real estate selection and operational simplicity. Even if a customer visits just one more time because of your strategic location, that can skyrocket unit economics.Reed: Absolutely. Success isn’t just about one thing; it’s about all the pieces coming together. You need great real estate, exceptional food and flawless execution. We’ve designed Layne’s to be one of the simplest brands to operate, but you still need to focus and execute. Simplicity doesn’t mean foolproof.Powills: Let’s touch on the investment. How much does it cost to get in and how much can a franchisee make?Reed: I’ll be careful here because of franchising regulations. Our Item 19 in the FDD [Franchise Disclosure Document] lays out financial performance data, and costs can vary depending on the real estate. Are you leasing or building from the ground up? What’s the cost of land and utilities in your market? We want franchisees to recoup their investment within three to three and a half years, and we’ve been able to achieve that so far.Powills: Your focus on supporting franchisees — from site selection to ROI — is impressive. It’s clear you’re betting on their success.Reed: Exactly. At the end of the day, our job is to protect the brand and the franchisee. If we do that, success will follow.Powills: What’s your vision for Layne’s over the next year and beyond?Reed: By the end of next year, we aim to have 40-43 units open. By 2030, we’d love to have several hundred units, but more important than growth is unit-level success. If our franchisees are thriving, that’s the real win. Layne’s is a family business with no exit strategy. We’re in it for the long haul.Powills: Garrett, it’s clear you’re building Layne’s the right way. Thanks for sharing your story. I’m looking forward to watching the brand’s growth.Reed: Thanks, Nick. We’re having fun and doing cool things. I appreciate the conversation.Watch the full interview with Reed above or on&nbsp;<a href="https://www.youtube.com/watch?v=N26xjcObGao&utm_source=1851franchise.com&utm_medium=article&utm_campaign=laynes-chicken-fingers-ceo-garrett-reed-offers-a-franchise-opportunity-built-on-simplicity-quality-and-real-estate-expertise-2728137" target="_blank" rel="nofollow">YouTube</a> to learn more about Layne’s Chicken Fingers and why it’s one of the most exciting franchise opportunities in the market today.For more interviews with those influencing the franchise industry, check out these stories on 1851 Franchise:<ul><li><a href="https://1851franchise.com/jeff-brazier-drives-kiddie-academys-growth-with-strategic-leadership-and-franchisee-support-2728033">Jeff Brazier Drives Kiddie Academy’s Growth with Strategic Leadership and Franchisee Support</a></li><li><a href="https://1851franchise.com/childrens-lighthouse/shelly-pair-childrens-lighthouse-franchise-2727877#stories">VP Shelly Pair Shares How Children’s Lighthouse Sets Itself Apart with Hands-On Franchisee Support</a></li><li><a href="https://1851franchise.com/phoenix-franchise-brands-vp-kevin-longe-share-his-journey-from-corporate-america-to-multi-brand-franchisor-2727776">Phoenix Franchise Brands VP Kevin Longe Share His Journey from Corporate America to Multi-Brand Franchisor</a></li><li><a href="https://1851franchise.com/how-the-ceo-of-hot-palette-america-found-his-passion-in-franchising-and-built-a-consulting-empire-2727048">How the CEO of Hot Palette America Found His Passion in Franchising and Built a Consulting Empire</a></li></ul>

 Layne's Chicken Fingers: Franchise Opportunity Rooted in Simplicity, Quality, and Real Estate Expertise

1851 Franchise

https://www.youtube.com/embed/N26xjcObGao

With a proven track record, high-quality product, and franchisee-focused infrastructure, Layne’s Chicken Fingers is poised to become a leader in the fast-casual space.

 Layne’s Chicken Fingers CEO Garrett Reed Offers a Franchise Opportunity Built on Simplicity, Quality, and Real Estate Expertise

This brand page has been paid for by LAYNE'S CHICKEN FINGERS. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Layne’s Chicken Fingers Signs Landmark 44-Restaurant Deal, Shatters Records in Monumental Third Quarter

 Layne’s Chicken Fingers Signs 44-Unit Deal, Reaches Near-Total Market Saturation Across Home State

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<a href="http://layneschickenfranchising.com">Layne’s Chicken Fingers</a>, the rapidly growing chicken finger franchise, built a cult following with its original restaurants in College Station, Texas. For many guests, the draw was the relaxed, welcoming atmosphere within the four walls. For the brand leadership, a key part of&nbsp;<a href="http://1851franchise.com/layneschickenfingers/info">Layne’s</a> growth and success has been recognizing, maintaining and even further developing this culture, and it starts at the top.“The culture of an organization is the lifeblood,” said CEO&nbsp;<a href="https://www.linkedin.com/in/garrett-reed-5a724a152">Garrett Reed</a>. “It determines how a business runs, and whatever culture exists at the top bleeds all the way down to the people working in the drive-thru windows.”Reed’s application of this philosophy starts with how he views the organization.<h2>The ‘One of Everybody’ Mindset</h2>Rather than an authoritative culture that leans on a “What I say goes” mentality, Reed said he views himself as a peer. He’s not superior; he just has different responsibilities.“I’m just one of everybody,” he said. “I truly don’t see myself as any better than anyone. And culture is built in those moments where we’re all a part of ‘everybody.’ Culture is built in the break room, in cubicles, behind the fryers and when you’re taking the trash out to the dumpster. Culture is ‘Here’s what’s going on in my life.’ Culture is listening to people’s ideas.”By breaking the commonly accepted corporate hierarchy, Reed encourages an environment where everyone throughout the Layne’s system contributes to the culture. It’s a culture of the people, not a culture mandated by the C-suite or a mural on the wall.&nbsp;This also keeps lines of communication open, whether it’s between fellow franchisees, between members of the home office and franchisees, or between franchisees and their teams.<h2>Reed’s Open-Door (And Occupied-Couch) Policy</h2>As a part of Layne’s culture of transparency and communication, the leadership team has an “open-door policy.” For Reed, this means his office door is truly open throughout the day, welcoming people from all levels of the organization to visit.“I step out from my office, and when I come back, there will be three people sitting in there,” he said. “I’ve got a couch and two chairs, and they’re just always full. We’re always having conversations.”This laid-back approach and real accessibility removes the friction and fear often associated with C-suite leaders, creating an environment where people feel compelled to contribute.“Our teams love this about Layne’s,” he said. “How many organizations can you walk into the CEO’s office and say ‘Hey, what’s up? Tell me about what’s going on’?”Reed also makes a point to welcome discussions about a range of topics, both in his office and beyond. By providing business direction, but also mentorship, encouragement and even life advice for young team members seeking support, Reed maintains his position as not just a boss, but a true leader, and drives forward Layne’s culture of care.<h2>Culture in Practice</h2>Open-door policies and “like a family” cultures are common selling points. The difference with Layne’s is that it’s real.“We call it GAF — give a f***,” Reed said. “That’s all it is. Do you actually care about the people? You can’t fake that. You’ve got to really love your people at the end of the day. If you don’t love them, they know.”Maintaining this culture requires careful hiring and an ability to gauge whether a candidate will lean into the culture rather than detract from it. Much of the time, this comes down to a gut instinct.“I can teach someone how to do the job,” Reed said. “I’ve got to be able to see it in their eyes that they believe in us and believe in Layne’s. When someone believes in you, they’re going to go to battle for you.”As Reed has built the Layne’s team, he has remained dedicated to protecting the culture that makes Layne’s unique. Now, Layne’s culture and performance are results of a leadership team that’s authentic, accessible and incredibly human. And, while it can be intangible and hard to measure, Reed always returns to one simple fact: “The culture is driven down by just&nbsp;caring.”To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/layneschickenfingers">https://1851franchise.com/layneschickenfingers</a>.&nbsp;

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Layne’s Chicken Fingers CEO Drives Culture of Care and Collaboration From the Top Down

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The fast food chicken market is one of the most lucrative and competitive segments in franchising. While many markets are saturated by major brands,&nbsp;<a href="http://layneschickenfranchising.com">Layne’s Chicken Fingers</a>, the Soon to be FamousTM chicken finger franchise, blends a 30-year legacy with an explosive growth trajectory.For entrepreneurs looking for a ground-level opportunity backed by a team of experts,&nbsp;<a href="https://1851franchise.com/layneschickenfingers/info">Layne’s</a> is a standout solution. Here’s how it stands out from the rest of the flock.<h2>A Real Estate Company First</h2>Layne’s has a team of real estate experts at the helm. In the restaurant space, location is key, and the team understands this.Rather than approving every site that comes their way in an effort to get restaurants open, the development team carefully analyzes the data and provides realistic, forward-thinking feedback to guide franchisees in making one of the most important decisions that can be made for a restaurant.“We treat our relationships with our franchisees as true partnerships,” said&nbsp;<a href="https://www.youtube.com/watch?v=P4qDwJOJoe0">Samir Wattar</a>, chief operating officer. “We know that our success hinges on their success, and our primary focus is to protect both the brand at large and each individual franchisee. Sometimes, that means saying ‘No.’ I like to say, ‘I tell my kids no all the time. It doesn’t mean I don’t love them; I just have their best interests in mind.’”And once the site is selected, Layne’s team of experts focuses on an incredible build-out. With design and construction support available through each step of the process, the team walks hand-in-hand with franchisees as they build out an efficient, but still aesthetically pleasing, restaurant.<h2>A Ground-Level Opportunity in a Booming Industry</h2>Layne’s presents a unique combination of growth potential and brand maturity in the booming chicken space. Positioning themselves as “originators, not imitators,” the Layne’s leadership team draws on over 30 years of experience to inform a rapidly growing brand.“We’re opening a restaurant almost every week,” Wattar said. “With over 30 restaurants open and another 300 sold, we’re quickly growing, but we also have plenty of opportunity in key markets.”In the&nbsp;<a href="https://www.ibisworld.com/united-states/industry/fast-food-chicken-restaurants/4027/">over $63 billion</a> fast food chicken market, many brands have already saturated key markets nationwide. While Layne’s is experiencing rapid growth, which is a testament to the strength of the investment, it still has space to pursue growth with qualified operators.<h2>Hands-On Support From a Team of Experts</h2>Layne’s prides itself on having great food and even better guest service, and this in-restaruant performance is driven by proper onboarding, training and ongoing support for each and every restaurant team.Layne’s proactively builds its support infrastructure to ensure the resources are available before they’re needed.“We have carefully planned our manpower,” Wattar said. “Every time we open two or three restaurants, we have a plan for the resources we’ll add to the mix. We’re always thinking about it ahead of time. So, even though we’re a small company, we support our franchisees like a big company would.”Wattar also highlights the ratio of support staff to franchise owners. With 28 owners in the system, currently representing 30 operating restaurants, Layne’s has a support team of 26<h2>Strategic Operational Model for Efficiency and Financial Benefit</h2>“It’s all about the franchisee,” Wattar said. “Everyone in the home office is not in the restaurant business; we’re in the service business. Our franchisees pay us royalties to provide services.”One of the key services the Layne’s team provides is operational strategy and support. From restaurant design to supply chain negotiations, Layne’s has honed the model to help franchisees make the most of their investments.This manifests in a few key ways.Layne’s newest prototype&nbsp;was designed with the efficient use of space and streamlined daily operations in mind, even considering which kitchen layout would require the fewest number of steps for team members to complete their tasks.Straightforward menu focus&nbsp;keeps Layne’s true to what it’s known and loved for while&nbsp;<a href="https://1851franchise.com/layneschickenfingers/how-laynes-built-a-restaurant-model-that-only-has-125-items-including-toilet-paper-2728484#stories">lightening the inventory load</a> for franchisees. This can reduce food waste, decrease the amount of time spent on inventory and ordering, and help team members focus on the highest quality of a few key offerings.Careful supply chain management, led by a seasoned operations professional, helps franchisees save time and money. Wattar remains in close contact with suppliers on a consistent basis, working to negotiate contracts ahead of time and funnel any resulting perks directly to the franchisees.“I had a call with a vendor earlier this year, and I learned that we would be able to get some rebates,” he said. “The vendor said, ‘Okay, so we will cut you a check at the end of each quarter.’ I told him, ‘No, you’ll cut my franchisees their checks at the end of each quarter.’”<h2>Superior Service and Product That Drives a Cult-Like Following</h2>An investment in Layne’s is an investment in legacy, tradition and a deeply beloved brand.Layne’s prides itself on providing service 15 times better than its food, and given it already has the “best damn chicken fingers,” its service naturally stands out.While the brand began its legacy in College Station, Texas, it has grown to have fans in markets nationwide. People flock to Layne’s when they return to College Station for Texas A&amp;M football games, and fans have even gotten married in Layne’s shirts.This loyalty extends beyond original fans to include those who try and immediately become fond of Layne’s. The brand has even seen sales in newer restaurants spike&nbsp;after a competitor opens nearby.While the chicken industry, as a whole, is booming, investing in Layne’s positions entrepreneurs to differentiate themselves even further.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/layneschickenfingers.">https://1851franchise.com/layneschickenfingers.</a>&nbsp;

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5 Reasons to Invest in a Layne’s Chicken Fingers Franchise for 2026

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After building a successful multi-unit footprint with&nbsp;<a href="https://mooyahfranchise.com/">MOOYAH Burgers, Fries &amp; Shakes</a>, brothers&nbsp;<a href="https://www.linkedin.com/in/josh-bergeson-31013314">Josh</a> and&nbsp;<a href="https://www.linkedin.com/in/lucasbergeson">Luke Bergeson</a> began looking for a new concept that would help them diversify. They wanted a brand that offered operational efficiency without sacrificing quality, and Soon to be FamousTM&nbsp;<a href="http://layneschickenfranchising.com">Layne’s Chicken Fingers</a>, the fast-growing chicken franchise, fit the bill.“We decided that, if we were going to be in such a saturated market, we needed to have the best chicken to be able to say we are as good as or better than everybody else in this space,” Luke said. “We did a lot of side-by-side comparisons with other chicken tender concepts, and nothing stood up to&nbsp;<a href="https://1851franchise.com/layneschickenfingers/info">Layne’s</a>.”<h2>Operational Simplicity: The “Easiest $8,000” in a Day</h2>While Layne’s superior product hooked the Bergesons during the due diligence phase, the operational model is what stands out from a strategic and operational standpoint. Coming from concepts that required managing complex ticket items and diverse menus with many inventory items, Layne’s clear focus on consistent delivery of what it’s great at creating a new level of efficiency for the teams.After what felt like a slow dinner hour during their soft opening in Janesville, Luke checked the sales figures and was stunned to see they were already at $8,000.“I thought, ‘This is the easiest $8,000 I’ve ever seen,’” Luke said. “We’ve done $8,000 a day in other concepts, and I just couldn’t believe it. We said the same thing with 10, 12, 14, 16 and 18 thousand dollars: ‘It shouldn’t be this easy.’ It almost seemed like it was too good to be true, which often is the case, but this is one of those rare instances where it has not proven to be too good to be true.”The brand’s streamlined model is another key contributor here. At the franchisor level, Layne’s is always looking for ways to simplify operations or cut down on unnecessary steps. This, combined with strong teams at the restaurant level, keeps ticket times lower and allows operators to do $10,000-plus days without too much of a challenge.&nbsp;“We focus on operations and look for a system that our team can execute well — whether it’s busy or slow,” Josh said. “Making the food and serving the guests is so streamlined, it’s hard to believe it’s that easy.”<h2>Trust in Leadership</h2>Beyond the four walls of the restaurants, the Bergesons’ choice to scale was largely driven by a deep trust in the Layne’s team and systemwide infrastructure. Having known Layne’s chief operating officer,&nbsp;<a href="https://www.linkedin.com/in/samir-wattar-0a4187a/">Samir Wattar</a>, from prior business ventures, they were excited about the supply chain and operations expertise he brings to the group. They were also excited to see the “founder-led mentality” everyone in the system leans into.By prioritizing franchisee profitability and brand integrity over just selling units, the Layne’s leadership team has developed a healthy system and built deep trust with owners who know there is a shared vision across all levels of the brand. This approach creates a true partnership where the franchisor is actively involved in franchisees’ success, from real estate selection to ongoing operations, and this boosted the Bergesons’ confidence even further.<h2>The “First Mover” Advantage</h2>As the Bergesons have solidified their presence in their community, they’ve seen just how impactful the Layne’s brand and experience has been. In Janesville, the team was expecting a challenge when a major competitor opened directly across the street, but because they had already become a part of the community and proven their speed, quality and level of service, it was a non-issue.“Raising Cane’s opened earlier this year,” Josh said. “We knew they were coming, and we thought we were certainly going to take a hit — it was just a question of how much. But when they opened directly across the street from us, we actually ended up seeing a little bit of an increase in sales.”Months later, the Janesville location maintains steady performance with no dip to recover from.This resilience speaks to the deep loyalty and positive perception they’ve already built with Layne’s, particularly during the initial period of market exclusivity. As they grow, being the “first mover” to bring a new chicken concept to a local market, will continue to be a key driver of success.<h2>Aggressive Expansion Across Wisconsin</h2>With a proven product, a focused leadership team and a model that thrives even in the face of direct competition, the Bergesons are confident in the Layne’s opportunity and continue to move full steam ahead.Following the successful launch of the Janesville restaurant, they opened another location in Appleton, and they’re currently in the process of developing additional locations in Bellevue, Oshkosh and Sun Prairie, Wisconsin. In addition to the unit count increase that comes with this growth, the Bergesons are focused on bringing a trusted product to their communities while creating more opportunities for their teams.“We’ve always said that, whatever we sell, we want to be able to stand behind it,” Luke said. “We have to be best-in-class at whatever we’re doing.”To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/layneschickenfingers.">https://1851franchise.com/layneschickenfingers.</a>&nbsp;

Why These MOOYAH Burgers, Fries & Shakes Franchisees Are Betting Big on Layne's Chicken Fingers

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FRISCO, Texas&nbsp;—&nbsp;<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>, the Texas “born and breaded” chicken finger franchise with 30 open restaurants and another 300 sold, was&nbsp;<a href="https://www.restaurantbusinessonline.com/future-50-2025/laynes-chicken-fingers">ranked No. 6</a> on Restaurant Business’s&nbsp;<a href="https://www.restaurantbusinessonline.com/future-50-2025">2025 Future 50</a> list. A compilation of growing restaurant concepts, the ranking looks at brands that have seen consistent unit count and sales growth. The brands are then ranked based on their 2024 systemwide sales.This year, chicken concepts dominated the list, and&nbsp;<a href="http://1851franchise.com/layneschickenfingers/info">Layne’s</a> rose to the top.“We’re honored to have been ranked highly on the Restaurant Business Future 50 list,” said CEO&nbsp;<a href="https://www.linkedin.com/in/garrett-reed-5a724a152/">Garrett Reed</a>. “We have consistently emphasized the financial strength of our model, focusing on positioning our franchisees for success, but never at the expense of the guest experience or franchisee support.”Restaurant Business reports that, in 2024, Layne’s saw a year-over-year unit increase of 50% and a year-over-year sales increase of 67%. With 2024 systemwide sales sitting at $30 million, it’s clear the affinity for Layne’s is growing, and as its unit growth exposes it to new guests in new markets, franchisees are experiencing exponential financial returns.“As we continue our expansion, we’re working to reach the 45-unit mark by the end of the year and award additional multi-unit franchise agreements,” Reed said. “Throughout this growth, we remain committed to growing the team at our home office, too, to ensure the scaffolding is there before we need it. By staying true to our commitment to protect the brand and protect the franchisee, I’m optimistic about the future of Layne’s and our ability to continue along the remarkable footprint and financial growth trajectory that earned us recognition by Restaurant Business.”Layne’s dedication to finding what it’s good at (chicken fingers) and becoming great at it, careful supply chain management, unwavering franchisee support and guest service “15 times better” than the food itself has created a truly unique franchise opportunity, setting the stage for driven entrepreneurs to grow with an outstanding concept in the high-demand chicken space.&nbsp;With ongoing growth on the horizon, Layne’s is targeting markets in Virginia, Oklahoma, Indiana, Florida and more.ABOUT LAYNE'S CHICKEN FINGERSFounded in 1994 in College Station, the original location became a Texas A&amp;M legend known for its small-town charm, friendly service, iconic chicken fingers and secret sauce. While opening corporate locations across the Dallas-Fort Worth area, the leadership team focused on fine tuning its operations and starting to franchise.&nbsp;&nbsp; Franchise opportunities range from $451,500 to $1,050,000 with different buildout options available. Learn more about franchising&nbsp;<a href="https://layneschickenfranchising.com/">here</a>.

Layne's Chicken Fingers Ranked No. 6 on Restaurant Business Future 50 Ranking

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<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>, the rapidly growing Texas “Born and Breaded” chicken finger franchise, is expanding nationally, offering a unique opportunity for entrepreneurs to break into the chicken space with a model that’s been proven over the span of decades but still offers plenty of runway for meaningful scale. For many franchisees, though, understanding the business model itself is just one of the steps toward ownership. They also need to know how much it costs.According to&nbsp;<a href="https://1851franchise.com/layneschickenfingers/info">Layne’s</a> 2025 Franchise Disclosure Document, the total investment necessary to begin the operation of a Layne’s restaurant ranges from $451,500 to $1,050,000. This total investment is broken down into the following costs, outlined in Item 7 of the FDD:<figure class="table"><table><tbody><tr><td>Type of Expenditure</td><td>Min</td><td>Max</td></tr><tr><td>Initial Franchise Fee</td><td>$45,000</td><td>$45,000</td></tr><tr><td>Lease Deposit &amp; Rent (3 Months)</td><td>$7,500</td><td>$50,000</td></tr><tr><td>Utility Deposits</td><td>$5,000</td><td>$5,000</td></tr><tr><td>Government Licenses &amp; Permits</td><td>$1,500</td><td>$10,000</td></tr><tr><td>Blueprints &amp; Plans</td><td>$10,000</td><td>$50,000</td></tr><tr><td>Leasehold Improvements</td><td>$150,000</td><td>$400,000</td></tr><tr><td>Signage &amp; Graphics</td><td>$7,000</td><td>$70,000</td></tr><tr><td>Furniture &amp; Fixtures</td><td>$10,000</td><td>$30,000</td></tr><tr><td>Point of Sale System</td><td>$8,000</td><td>$15,000</td></tr><tr><td>Computer Hardware &amp; Software</td><td>$3,500</td><td>$7,500</td></tr><tr><td>Kitchen Equipment &amp; Smallwares</td><td>$150,000</td><td>$250,000</td></tr><tr><td>Professional Services</td><td>$5,000</td><td>$7,500</td></tr><tr><td>Initial Inventory</td><td>$7,500</td><td>$15,000</td></tr><tr><td>Smallwares, Uniforms &amp; Initial Suppliers</td><td>$7,000</td><td>$15,000</td></tr><tr><td>Insurance</td><td>$5,000</td><td>$15,000</td></tr><tr><td>Travel and Related Expenses While Training</td><td>$2,000</td><td>$5,000</td></tr><tr><td>Initial Opening Assistance</td><td>$2,500</td><td>$5,000</td></tr><tr><td>Grand Opening Marketing</td><td>$10,000</td><td>$25,000</td></tr><tr><td>Additional Funds (3 Months)</td><td>$15,000</td><td>$30,000</td></tr></tbody></table></figure>On an ongoing basis, Layne’s franchisees should also plan for the following costs, outlined in Item 6:<figure class="table"><table><tbody><tr><td>Type of Fee</td><td>Amount</td></tr><tr><td>Royalty Fee</td><td>5% of gross revenue/week</td></tr><tr><td>Brand Development Fund</td><td>2% of gross revenue/month</td></tr><tr><td>Local Marketing Spend</td><td>1% of gross revenue/quarter</td></tr><tr><td>POS System Maintenance Fee</td><td>$4,800 - $7,200/year</td></tr><tr><td>Technology Fee</td><td>$500/month</td></tr></tbody></table></figure>Of course, understanding the total initial investment is just part of the picture. Layne’s has built an impressive support structure and embraced a super simple operational model, ensuring franchisees get the most payoff for each dollar invested.&nbsp;With the right buildout and a proven playbook, Layne’s owners can get to positive cash flow faster. The brand’s unit volumes back that up, with some top-performing restaurants topping&nbsp; $2.2 million in 2024.Now, with the chicken frenzy continuing, there has never been a better time to invest. Demand for chicken is high, but many legacy brands have already saturated the market. The Soon to be Famous™ concept brings a top-performing model with strong availability to prime markets nationwide, and it does so with an optimized investment structure and proven revenue model.To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/layneschickenfingers">https://1851franchise.com/layneschickenfingers</a>.&nbsp;

How Much Does It Cost to Open a Layne's Chicken Fingers Franchise?

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<a href="https://layneschickenfranchising.com/">Layne’s Chicken Fingers</a>, the Soon to be FamousTM chicken finger franchise, has built a financially sound model by focusing on streamlined operations and a surprisingly simple philosophy: Find what you’re good at and become great at it.&nbsp;<a href="https://1851franchise.com/layneschickenfingers/info">Layne’s</a> has stayed away from broad, complex menus and focused intently on offering great chicken fingers and an even better guest experience. These priorities, combined with the continued support of the corporate team, allow franchisees to scale effectively and reach impressive revenue benchmarks relatively easily.“We’re consistently blown away by the numbers our franchisees are doing in the early days and weeks of operations,” said&nbsp;<a href="https://www.linkedin.com/in/samir-wattar-0a4187a/">Samir Wattar</a>, chief operating officer. “We used to be ecstatic when a franchisee had a six-figure opening, and now, that has become the norm, which is very exciting. And even better, our restaurants don’t see a major drop-off after the excitement of the opening dies down. They’re leveling out at really strong numbers.”<h2>Operational Efficiency Drives Easy Revenue</h2>The primary driver behind Layne’s financial performance is an operational model that’s specifically built for volume. With decades of restaurant experience, Wattar has honed in on the details of daily operations, looking at things like the number of inventory items each Layne’s requires and considering details as fine as which kitchen layout requires the fewest number of steps for each team member as they complete daily tasks.This model clears a path for high daily sales without the hectic atmosphere that some quick-service brands require.<a href="https://www.linkedin.com/in/lucasbergeson">Lucas Bergeson</a>, a multi-unit franchisee in Wisconsin, experienced this firsthand during a soft opening. After what felt like a slow start to the day, he checked sales numbers and was surprised to see the location had already hit $8,000 by the end of the dinner hour.“I thought, ‘This is the easiest $8,000 I’ve ever seen,’” he said. “We’ve done $8,000 a day in other concepts, and I just couldn’t believe it. We’ve said the same thing with 10, 12, 14, 16 and 18 thousand dollars: ‘It shouldn’t be this easy.’ It almost seemed like it was too good to be true, but this is one of those rare instances where it has not proven to be too good to be true.”<h2>High-Volume Openings Continue To Validate Layne’s Financials</h2>Bergeson’s experience with an “easy $8,000” during his soft opening is not an anomaly. Franchisees across various markets consistently see this level of performance in their early days.In Warrenton, Virginia,&nbsp;<a href="https://www.linkedin.com/in/khurram-burney-5545761b6/">Khurram Burney</a> saw incredible results within his first week of operations.&nbsp;“The community’s response to the new restaurant was so strong that there were cars backed up onto the highway,” he said. “There were cars flowing out of the parking lot, and the dining room was packed.”<a href="https://www.linkedin.com/in/taylor-thomas-0875b780">Taylor Thomas</a>, a multi-unit Texas franchisee, shared a similar story from his recent opening in Nacogdoches.&nbsp;“We spoke with the Layne’s corporate team to try to get an idea of what to expect,” Thomas said. “They told us what we might see in the first week, and we beat that on day three.”Strong operations and clear validation from the communities Layne’s enters have consistently driven early success for franchisees, but it’s important to note that this volume and financial stability extend well beyond the excitement of the early days to create high-performing restaurants year-round.<h2>How Much Can I Make With a Layne’s Franchise?</h2>Layne’s 2025 Franchise Disclosure Document backs these anecdotes up with annual numbers from six traditional standalone restaurants and four non-traditional restaurants in 2024.<figure class="table"><table><tbody><tr><td>&nbsp;</td><td>Average</td><td>Low</td><td>Median</td><td>High</td></tr><tr><td>Traditional Restaurant Total Gross Revenue</td><td>$1,983,256</td><td>$1,614,592</td><td>$1,987,510</td><td>$2,257,743</td></tr><tr><td>Non-Traditional Restaurant Total Gross Revenue</td><td>$1,604,953</td><td>$773,267</td><td>$1,642,639</td><td>$2,372,824</td></tr></tbody></table></figure>In 2024, Layne’s 10 franchised restaurants saw the following average cost of goods sold:<ul><li>Food Cost:&nbsp;29.5%</li><li>Paper Cost:&nbsp;3%</li><li>Labor Cost:&nbsp;24.2%</li></ul>The FDD offers a clear view of the brand’s financials, including strong top-line revenue and healthy margins, all backed up by a value-engineered model. This positions franchisees to create high volume and drive much of that cash flow back to their bottom line.“We know we’re great at chicken fingers, and our goal is to continue being great. We’re not going to overcomplicate it or chase a trend,” Wattar said. “Keeping the business lean allows us to further hone our model and processes and create an even more productive, enjoyable experience for high-volume teams and operators.”To find out more information on costs to buy this franchise, please visit&nbsp;<a href="https://1851franchise.com/layneschickenfingers">https://1851franchise.com/layneschickenfingers</a>.&nbsp;

How Much Can You Make as a Layne's Chicken Fingers Franchisee?

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FRISCO, Texas&nbsp;—&nbsp;<a href="http://layneschickenfranchising.com">Layne’s Chicken Fingers</a>, the rapidly growing chicken finger franchise, closed out 2025 with historic growth, doubling its restaurant count and achieving record financial performance. Entering 2026 with 40 restaurants open and 10 new franchise owners in the system,&nbsp;<a href="http://1851franchise.com/layneschickenfingers/info">Layne’s</a> is prepared for another landmark year as it works toward the longer-term vision of 300 units by 2030.Layne’s momentum has been reinforced by significant industry recognition. The brand was ranked&nbsp;<a href="https://www.restaurantbusinessonline.com/future-50-2025/laynes-chicken-fingers">No. 6 on Restaurant Business’s 2025 Future 50 list</a>, which recognizes emerging restaurant concepts demonstrating strong unit growth and systemwide sales performance. According to Restaurant Business, Layne’s posted a 50% year-over-year unit increase and a 67% increase in systemwide sales, with 2024 systemwide revenue reaching $30 million, placing the brand among the fastest-growing concepts in the country.Layne’s has also been named to&nbsp;<a href="https://www.entrepreneur.com/franchise500">Entrepreneur’s 2026 Franchise 500® list</a>, ranking No. 366, further highlighting the brand’s rapid expansion, increasing franchise demand and emergence as a force within the competitive chicken category.&nbsp;“We opened 21 restaurants last year, which is 110% growth over the prior year,” said CEO&nbsp;<a href="https://www.linkedin.com/in/garrett-reed-5a724a152/">Garrett Reed</a>. “We increased average unit volume across the system, and we brought on 10 new franchisees for a total of 40 restaurants awarded. We also developed the organization further to provide better support to our franchisees.”Layne’s impressive growth included a monumental 44-unit agreement, a 15-unit expansion by Wisconsin franchise owners and agreements signed by franchisees of other major brands like Wendy’s and Arby’s.In line with the unit growth, Layne’s also welcomed&nbsp;<a href="https://www.linkedin.com/in/nataliehurley/">Natalie Hurley</a> as vice president of brand marketing and&nbsp;<a href="https://www.linkedin.com/in/cuyler-e-51047a2a/">Cuyler Esposito</a> as vice president of culture and operations and promoted&nbsp;<a href="https://www.linkedin.com/in/alex-camp-b7549387">Alex Camp</a> to vice president of operations services.“From day one, our goal wasn’t to sell franchises; our goal was to build an organization that provides services to the franchisees, and we’ve done that every year,” said&nbsp;<a href="https://www.linkedin.com/in/samir-wattar-0a4187a/">Samir Wattar</a>, chief operating officer. “If you look at our manpower growth compared to our restaurant growth, that’s clear. We now have 40 restaurants open, and we have 28 employees in the home office. We’re building a support organization for a brand that we’re really passionate about.”As Layne’s looks toward 2026, the team is looking forward to an additional 40 restaurant openings, continued revenue growth and thoughtful footprint expansion. With a powerful support team and strong logistical framework, Layne’s maintains its focus on strategic national growth, emphasizing franchisee alignment and cultural fits on the path to 300 units.ABOUT LAYNE'S CHICKEN FINGERSFounded in 1994 in College Station, the original location became a Texas A&amp;M legend known for its small-town charm, friendly service, iconic chicken fingers and secret sauce. While opening corporate locations across the Dallas-Fort Worth area, the leadership team focused on fine-tuning its operations and starting to franchise.&nbsp;&nbsp;Franchise opportunities range from $451,500 to $1,050,000 with different buildout options available. Learn more about franchising&nbsp;<a href="http://layneschickenfranchising.com">here</a>.

Close-up photo of person holding Layne's tender sandwich, wearing Layne's shirt

Layne’s Chicken Fingers CEO Garrett Reed Offers a Franchise Opportunity Built on Simplicity, Quality, and Real Estate Expertise

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