Layne's Chicken Fingers

If you were building a franchise fantasy league C-suite lineup, you could hardly draft a better team than the one at <a href="https://www.layneschickenfingers.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-laynes-chicken-fingers-executive-team-is-one-of-its-biggest-assets-2716749" target="_blank" rel="nofollow">Layne’s Chicken Fingers</a>, an up-and-coming franchise with plans to open 100 units by 2025.Meet CEO <a href="https://www.linkedin.com/in/garrett-reed-5a724a152/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-laynes-chicken-fingers-executive-team-is-one-of-its-biggest-assets-2716749" target="_blank" rel="nofollow">Garrett Reed</a>, business partner Matt O’Reilly and COO <a href="https://www.linkedin.com/in/samir-wattar-0a4187a/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-laynes-chicken-fingers-executive-team-is-one-of-its-biggest-assets-2716749" target="_blank" rel="nofollow">Samir Wattar</a>. These three power players are positioning <a href="https://1851franchise.com/layneschickenfingers">Layne’s Chicken Fingers</a> as the next big thing in the world of franchising.&nbsp;“We each bring something different to the party,” said Reed. “I know restaurant real estate development better than anyone. Matt is a genius when it comes to making the numbers work. Samir’s track record of improving franchise operations is the kind of business background most franchises would kill to have in their corner.”The one unifying thing they share: a laser-like focus on their franchisee’s success. “That is our number one priority, and our job is to make franchisees as successful and profitable as possible,” Reed said.&nbsp;Reed knows about successful franchises. After starting with Radio Shack, he moved to Starbucks’ in-house real estate department. In the early 2000s, as the coffee brand became increasingly ubiquitous, Reed helped the company analyze real estate opportunities, negotiated leases and helped set stores up for success. After a stint working with Corner Bakery, Reed opened his own restaurant development firm. He has helped open 200 to 250 units across 18 states. In total, his company has been responsible for approximately $400 million in restaurant developments.&nbsp;It’s no wonder he wanted to start his own brand. But Layne’s isn’t just his business; it’s a passion. Layne’s is a staple in College Station, Texas near the Texas A&amp;M campus and where Reed grew up. A childhood friend had purchased the business, turning a hometown favorite into a household name.&nbsp;&nbsp;With a simple menu where the hand-cut tenders, crinkle-cut fries, Texas toast and potato salad are the stars, Reed knew this mom-and-pop chicken shack would gain fans outside of the sleepy college town. He purchased the brand in 2017 and began professionalizing the business, preparing it to grow.&nbsp;To do that, he needed the perfect partners. Enter Matt O’Reilly, the numbers guy. O’Reilly knew that Garrett knew Layne’s and he knew how the concept could scale with the right approach.“To me, we’re not in the business of selling franchises,’ said O’Reilly. “We’re in the business of opening successful restaurants and helping franchise owners to achieve that success.”Together they opened their first two corporate stores in the Dallas area to prove the concept, before recruiting Wattar, who had helped two other chains, Fuzzy’s Tacos and MOOYAH Burgers, Fries &amp; Shakes, figure out their franchise operations. Wattar would make sure that the restaurants stayed the course, managing all aspects of operations and supply chain.&nbsp;“I’m a strong believer in the power of franchising, and Layne’s is the type of brand that you can scale very quickly,” said Wattar. “But we’re not interested in seeing how many restaurants we can open. We’re interested in opening successful restaurants and helping people’s dream of entrepreneurship become a reality.”With eight units open and more on the way, Reed, O’Reilly and Wattar may just be the dream team this plucky brand needs.&nbsp;&nbsp;Total franchise investments range from $737,000 to $1,217,500. Learn more about franchising here: <a href="https://www.layneschickenfingers.com/franchising/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-laynes-chicken-fingers-executive-team-is-one-of-its-biggest-assets-2716749" target="_blank" rel="nofollow">https://www.layneschickenfingers.com/franchising/</a>

Why Layne's Chicken Fingers’ Executive Team Is One of Its Biggest Assets

1851 Franchise

Garrett Reed, Matt O'Reilly and Samir Wattar offer their franchisees the combined wisdom of decades of experience and expertise in franchise real estate, operations and finance. 

This brand page has been paid for by LAYNE'S CHICKEN FINGERS. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

why-laynes-chicken-fingers-executive-team-is-one-of-its-biggest-assets

FRANCHISE INFORMATION

Own a Layne's Chicken Fingers

Layne’s Chicken Fingers Growth

Franchisee Highlight

Why Layne's Chicken Fingers

Superior Training & Support

Learn

Visit Website

LAYNE'S CHICKEN FINGERS

Facebook

LinkedIn

Instagram

YouTube

SOCIAL MEDIA

Former Landscaping Entrepreneur Finds New Passion in Growing With Layne's Chicken Fingers Franchise

Layne’s Chicken Fingers Announces New San Marcos, Texas Location Opening in February

The Easiest $10,000 Made in a Day: How Layne’s Built Operations for Volume

LAYNE'S CHICKEN FINGERS MOST READ STORIES

1851 LOGIN

GROWTH CLUB LOGIN

ABOUT LAYNE'S CHICKEN FINGERS

CONTACT LAYNE'S CHICKEN FINGERS

facebook

instagram

twitter

linkedin

youtube

First Name

Last Name

Email

Phone

City Of Interest

Why are you interested in owning?

When do you envision becoming a franchise owner?

Do you have $300,000 without the bank to invest?

READY TO OWN A LAYNE'S CHICKEN FINGERS?

Layne’s Chicken Fingers Kicks off Q2 With 35 New Franchises Awarded, Strong Momentum

laynes-chicken-fingers-april-2025-expansion

Layne’s Chicken Fingers Quadruples Growth in Q1, Targets 45-Unit Mark for 2025

laynes-chicken-fingers-q1-2025-expansion

Photo of exterior of Layne's Chicken Fingers restaurant

Layne’s Franchisees Capitalize on First-To-Market Advantage in Chicken Finger Frenzy

laynes-franchise-first-mover-advantage

Bloomberg: Layne’s Chicken Fingers Stands Strong Amid Tariff Shock

Bloomberg: Layne’s Chicken Fingers Stands Strong Amid Tariff Shock, Hopes to Support American Manufacturing

laynes-chicken-fingers-tariff-impact-us-manufacturing

Wisconsin Layne’s Franchisees Secures Real Estate, Set To Open in July

wisconsin-laynes-franchisees-secures-real-estate-set-to-open-in-july

Texas Layne’s Franchisee Secures Real Estate in Austin, Set To Open Early Next Year

texas-laynes-franchisee-secures-real-estate-in-austin-set-to-open-early-next-year

Layne's Chicken Fingers-50 Unit-Wendy's-Franchisee-June-2025

Why This 50 Unit Wendy’s Franchisee Is Betting on Layne’s for His Next Big Move

wendys-franchisee-expands-with-laynes-chicken-fingers-texas

From Failing Restaurant to Fast Success: Converting to Layne’s Chicken Fingers

laynes-chicken-fingers-restaurant-conversion-program

Layne’s Chicken Fingers Announces New Mission Bend, Texas, Location Opening in May

laynes-chicken-fingers-announces-new-mission-bend-texas-location-opening-in-may

Texas Layne’s Franchisee Secures Real Estate in Nacogdoches, Set To Open in 2025

texas-laynes-franchisee-secures-real-estate-in-nacogdoches-set-to-open-in-2025

Why Layne's Chicken Fingers’ Executive Team Is One of Its Biggest Assets

MORE STORIES LIKE THIS