1851

When French expatriate Rosalie Guillem and her daughter Audrey Guillem-Saba realized that the American marketplace had little knowledge of the sweetly delightful French pastry known as the macaron, the mother-daughter duo realized an exciting opportunity. Guillem-Saba—who at the time was living in France while her mother lived in Florida—came to the U.S. and together, the two opened the first <a href="https://lemacaronfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=le-macaron-french-pastries-seeks-franchisees-to-bring-its-elegant-european-treats-to-the-carolinas-2710674" target="_blank" rel="nofollow">Le Macaron French Pastries</a> location in 2009. Consumers loved the petite treats and chic atmosphere and in 2012, Guillem and Guillem-Saba began franchising their hit concept.Recognizing the historically high cost of rent for retail spaces in malls across the U.S., the founders decided to offer franchisees their choice of two different Le Macaron models: a café concept or a mobile kiosk. The low overhead associated with the kiosk model, as well as minimal operational costs—as Le Macaron franchisees do no cooking on-site, but rather, receive their ready-to-serve macarons from the brand’s Sarasota location—have contributed to franchisee success across the system.Now, with 52 locations open in 11 states and 24 locations in development, Le Macaron has laid the groundwork for continued expansion nationwide.&nbsp;So what’s the next target market for the confectionary concept? North and South Carolina.“Le Macaron was founded in and grown from Florida and we believe that nearby South Carolina offers an amazing opportunity to continue our explosive growth throughout North America,” said Gregory Guillem, Le Macaron’s franchise business consultant. “By being close to our headquarters in Florida, we can ensure that all new franchisees receive industry-leading support and guidance from our Support Team.”In addition, Guillem pointed out that “the Carolinas have robust and growing economies thanks to their technology, commerce and education sectors.” Those strong economies thus offers the brand competitive real estate, which “suits both of our franchise models, provides us access to demographics with higher disposable incomes and a younger population willing to try and indulge in a macaron.”Angel Santiago, Marketing Director for Le Macaron, emphasized that Le Macaron’s titular offering is a far cry from that of imitators.“Our macarons are expertly hand-crafted from flavorful almonds and the finest non-gluten ingredients. These sweet treats stay crisp on the outside and are filled with rich centers ranging from chocolate ganache to rich cream to from-scratch marmalades,” said Santiago. “Le Macaron is setting the industry standard because we are the leader and purveyor of this elegant French delicacy in the marketplace.”Guillem echoed Santiago’s point.“We are the original macaron franchise in America, with an industry-leading franchise model and support system that has been proven as we have over 50 franchise locations open, with another 20 in development,” said Guillem.&nbsp;Another boon for qualified franchise candidates in the Carolinas? The two states can hold “up to 50 territories collectively, according to Guillem.Plus, across all 50 states, Le Macaron’s niche offering offers very limited competition. Not only are macarons largely new to the American marketplace, but those of Le Macaron French Pastries are made with only the highest-quality French ingredients.&nbsp;“Going to Le Macaron feels like a vacation to France; that’s the feeling our customers get,” said Santiago. “We offer preservative-free little luxuries that make people smile and transport our guests. No other pastry shop offers the same quality, convenience and ambience.”&nbsp;Equipped with an unparalleled offering evocative of a Parisian getaway to the City of Light, new franchisees therefore have the opportunity to corner the market and drive explosive growth.&nbsp;A luxe offering with streamlined operations, minimal cost and dual associated models? When it comes to its franchise opportunity, Le Macaron couldn’t be sweeter.The investment range associated with opening a Le Macaron French Pastries pâtisserie or kiosk is $84,350 to $361,500 with a $45,000 franchise fee. For more information about franchising opportunities with Le Macaron, please visit <a href="https://lemacaronfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=le-macaron-french-pastries-seeks-franchisees-to-bring-its-elegant-european-treats-to-the-carolinas-2710674" target="_blank" rel="nofollow">https://lemacaronfranchise.com/</a>.&nbsp;

Le Macaron French Pastries Seeks Franchisees To Bring Its Elegant European Treats to the Carolinas

1851 Franchise

Le Macaron’s ‘little luxuries’ are translating into impressive franchise growth across the US.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

le-macaron-french-pastries-seeks-franchisees-to-bring-its-elegant-european-treats-to-the-carolinas

HomeTeam Inspection Service

Hometown News: Like Father, Like Son — Family-Run Inspection Business Blends Generations of Expertise and a Keen Eye for Detail

father-son-home-inspection-franchise-florida

KLA Schools

KLA Schools of Beachwalk Hosts Admissions Kick-Off Celebration

kla-schools-of-beachwalk-hosts-admissions-kick-off-celebration

Good Day Columbus: Home Insurance Expert Reveals Why Central Ohio Premiums Are Rising and How to Combat Costs

rising-home-insurance-costs-ohio

CapitalSpring

Primetime Fitness Expands Crunch Portfolio With CapitalSpring’s Backing

primetime-fitness-expands-crunch-portfolio-with-capitalsprings-backing

Children's Lighthouse

How Children’s Lighthouse Franchisees Scale to Multiple Locations

how-childrens-lighthouse-franchisees-scale-to-multiple-locations

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Potbelly to be Acquired by RaceTrac in $566 Million Deal 

racetrac-acquires-potbelly-in-566-million-deal

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities - 1851 Franchise Agg

Health Care Hiring Slowdown Highlights In-Home Care Franchise Opportunities 

health-care-hiring-slowdown-in-home-care-franchise-opportunities

Caribou Coffee Names Scott Kennedy CEO, Eyes Continued Growth

caribou-coffee-names-scott-kennedy-ceo-eyes-continued-growth

McDonald’s Launches New Extra Value Meals as Consumer Demand for Value Continues to Climb

mcdonalds-launches-extra-value-meals

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

1851 Franchise Deep Dive graphic with Sparkle Squad logo

Sparkle Squad Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-sparkle-squad-franchise-costs-fees-profit-and-data

Jollibee -Launch-Story-Brand-Page-Deep-Dive-2025

Jollibee Franchise Costs, Fees, Profit and Data for 2025

jollibee-franchise-costs-fees-profit-and-data-for-2025

How Network In Action Is Redefining the Franchise Model With Community, Connection and Fast ROI

network-in-action-franchise-scott-talley-interview

Design with image of employee holding card reader and customer paying

How Smart Retail Franchises Are Winning Against Online Competition

retail-franchise-opportunities

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

DevHub - Meet the Supplier - 1851 Franchise

DevHub: Scalable Digital Marketing for Franchises and Multi-Location Brands

devhub-meet-the-supplier

Franchisee spotlight graphic with photo of Ricki Oberoi and Layne's Chicken Fingers logo

Multi-Unit Wendy’s Operator Signs 12-Unit Deal With Layne’s Chicken Fingers

ricki-oberoi-laynes-chicken-fingers-growth

Design with school-aged child standing on pencil with text "Education Franchises" and "<$500K"

Top Education Franchises Under $500K To Explore in 2025

top-education-franchises-under-500k

Le Macaron French Pastries Seeks Franchisees To Bring Its Elegant European Treats to the Carolinas

MORE STORIES LIKE THIS