Franchisor Stories
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MaidPro Named Top Franchise for Veterans by Entrepreneur
The home cleaning franchise is celebrated as a great fit for many interest groups, including those seeking a new opportunity after military service.

Franchisor Stories
SPONSORED
The home cleaning franchise is celebrated as a great fit for many interest groups, including those seeking a new opportunity after military service.

MaidPro, the nearly 300-unit home cleaning franchise backed by parent franchisor Threshold Brands, offers decades of experience, strong brand awareness and a supportive platform for entrepreneurs looking for their next step. This year, MaidPro was ranked on the Entrepreneur Franchise 500 alongside placements on the Top Global Franchises; Top Franchises for Diversity, Equity, & Inclusion; Top Franchises for Less Than $100,000; Top Brands for Multi-Unit Owners; and Top Franchises For Veterans lists.
“We are excited to be celebrated for our model and recognized for what a great opportunity MaidPro is for a wide range of entrepreneurs,” said Stephanie Toettcher, Marketing Director for MaidPro. “Being ranked on Entrepreneur’s Top Franchises For Veterans list is especially meaningful because of the hard work we have done to ensure the platform is structured in a way that will properly support those who have served and the shining success stories we have already seen with veterans internally.”
This year, MaidPro secured the No. 50 spot on the Top Franchises For Veterans ranking. To establish the list, Entrepreneur considered a few key factors:
While countless franchises offer veteran incentives in an effort to bring veterans into the system, Entrepreneur worked to determine which brands could both attract and retain satisfied veteran franchise owners.
MaidPro welcomes a diverse set of franchise owners to the system, encouraging entrepreneurs with a range of backgrounds to join the system. Because the franchise has a robust support system and proven business model, a franchise owner’s passion for their business, and in the case of MaidPro, passion for those they serve, are paramount.
“We appreciate the experience and perspective veterans bring to our system,” added Toettcher. “While veterans make meaningful contributions to the system, we also want to be diligent about reciprocating that support and contributing to their individual success. If a veteran trusts us to provide a platform for their next step after service, we want to be as thorough and supportive as possible.”
With an extensive training program and robust ongoing support, including continuing education, business coaching, marketing help and collaboration between franchise owners, MaidPro positions veterans well with the tools they need to succeed in their next steps.
Preston Knight, an Air Force veteran who began his journey with MaidPro during his first year of law school, is a prime example of how the MaidPro model and support create an opportunity that can work with veterans in nearly any stage of life.
After achieving the rank of Staff Sergeant and completing his enlistment commitment, Knight was ready to take on his next adventure — law school. However, when he moved from Utah to Phoenix, he found the availability of local home service businesses lacking, and began researching entrepreneurship opportunities.
When Knight and his wife discovered MaidPro, they knew the brand would bring a needed service to the community while allowing them to build something of their own without sacrificing flexibility on nights, weekends and holidays.
As he has grown the business, Knight has relied on the skills he developed during his service and a willingness to continue serving in whatever capacity the business needed.
“Don’t be afraid to let your people see you get in there and do the work. Yes, I’m the owner, I’m a veteran, I’m a law school graduate, I passed the bar — all of these things,” he said. “But I’ve also been face to face with someone else’s toilet because it needed to be cleaned, and that’s important, too.”
Throughout his entire journey with MaidPro, Knight has focused on the culture fit. He already had the basic skills necessary to run a business, he said, so having a strong connection to other franchise owners and the support of a skilled team of experts offered the camaraderie and collaboration so many veterans are accustomed to.
Looking to the future, Knight said he continues to be fulfilled by the work he does, knowing he is now serving in another capacity. As the business grows, he aims to find more flexibility and freedom in his personal life, but until then, the MaidPro model provides a meaningful pathway to support his own community with the encouragement of a passionate, dedicated team standing behind him.
“On the personal side, we obviously want to grow our business and get to that level of freedom that all business owners aspire to,” Knight said. “But the most important thing is to keep your purpose in your mind. It’s easy for little things to grind you down… ‘This person locked us out,’ ‘That person canceled a cleaning.’ But we’re really making people’s lives better. We have elderly clients that literally cannot do the cleaning, and we’re making their quality of life better. We’re cleaning for busy families so that they can spend what little time they do have at home focusing on what’s important instead of cleaning. Keeping that front and center in your mind, I think, is the most important thing.”
As MaidPro continues to expand, targeting Cleveland, Ohio; Columbus, Ohio; Oklahoma City, Oklahoma; Dallas/Fort Worth, Texas; Atlanta, Georgia; and Winston-Salem/Greensboro, North Carolina, the team encourages veterans looking for their next step to reach out and explore how the platform can support their dreams.
To find out more information on costs to buy this franchise, please visit 1851franchise.com/maidpro/info.
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