• McAlister's Deli

  • EXECUTIVE Q&A

An Interview with McAlister’s Deli President Paul Macaluso

1851: What about McAlister’s Deli makes it unique within its industry?

PM: First of all, we’re passionate about bringing people together with genuine hospitality where people can always experience a warm welcome and that little something extra.  Also, we’re proud to offer real, handcrafted food and delicious sweet tea that’s simple, yet elevated and always made-to-order using the finest and freshest ingredients.  Finally, our neighborhood restaurants offer more than a place to eat, they are community gathering places, each with their own story to tell, where people can linger and enjoy the comfort of great food in great company. 

1851: What have been some of the brand's most important milestones over the past five years? 

PM: We opened our first restaurant in 1989 in Oxford, Mississippi and have had a rich history of important, industry leading accomplishments since that time.  Specifically, over the last 5 years, we have had many, both in terms of our menu and our guest facing technology.  In 2015, we launched our Green Tea platform, leveraging the incredible strength we have in Sweet Tea.  Just last month, we launched our new Lemonade platform, made with pure cane sugar, further extending our leadership in beverages within the fast casual segment.  On the side of technology, we launched an app-based loyalty program across our system in 2013, upgraded our pre-ordering app in 2016, and have plans to add online catering ordering and fully integrate all elements in one app in the summer of 2017.   These are just a few examples of how the brand has grown and continues to have momentum.  We have seen some excellent recognition from our guests, franchisees and industry experts related to the strength of our brand.  In 2014, 2015 and again in 2016, we received certification as a “World-Class Franchise” by the Franchise Research Institute, based on the surveys from our franchisees.  In 2015, we were ranked as the “Top Fast Casual Chain” on America’s Favorite Chains list by Restaurant Business.  I’m also very proud that we were listed as the #23 best deals in Entrepreneur Magazines Top 500 Franchises. 

1851:What plans does the brand have in the coming years? 

PM: As previously hinted, we are currently evolving and revitalizing our brand positioning to ensure our brand stays relevant and differentiated to our guests. We hope to take that refresh and apply it not only through marketing initiatives, but also to our in-restaurant and digital brand experiences. Ensuring we are telling the same story that resonates across all platforms and points of guest engagement will help us have more meaningful guest experiences.  

Along with our refresh, our brand is one that continues to grow at a great pace. This year we are opening our 400th restaurant and are opening in cities we haven’t introduced the brand to yet. It’s an exciting time for both us as a company and also for our franchisees as they help introduce us to new markets and guests.       

1851: What does an ideal franchisee look like?

PM: The core quality of an ideal franchisee is the desire to provide genuine service. Whether that’s genuine service to customers, their community, fellow franchisees, or the brand, it’s a trait you can’t teach but must embody naturally. Meeting a franchisee that “gets” what McAlister’s stands for immediately puts them on the path to success.  Of course having a background in operating restaurants or other hospitality driven businesses is a plus, along with the obvious financial resources, but what we really need are franchisees who understand what our customers need and work hand in hand with us to deliver beyond the guests expectations.

1851: Why is McAlister’s Deli a good investment? 

PM: Behind the scenes, McAlister’s works to ensure every franchisee is set up for success. Excellent unit-level economics, operational efficiency and simplicity, superior products with a broad menu, differentiated guest experience and exceptional customer satisfaction are only some of the ways McAlister’s sets itself apart. After 28 years of operating and franchising experience, 30 plus company-owned units that provide real-time feedback on all operations, menu and marketing initiatives, and a high ratio of support staff to franchisees, McAlister’s is organized in a way that allows franchisees to get the best support and, in turn, provide the highest level of service and products.

MAKE IT TREND
MORE BRAND INFO
  • NAME

    McAlister's Deli

  • NO. OF UNITS CURRENTLY OPEN:

    375+

  • start-up costs

    $762,000 - $1,023,000 (doesnt include real estate)

  • FRANCHISE FEE:

    $35,000

  • ROYALTY:

    5%

  • Net Worth Requirement :

    $1.5mm

  • Liquidity Requirement:

    $750,000

  • Average Net Sales*:

    $1,650,105*

  • More info:

    *Figures reflect 2016 averages for 301 franchised traditional McAlister's Restaurants that were in operation continuously during the period from January 1, 2016 through December 31, 2016 and from whom we received complete and timely financial information for such period, as published in Item 19 of our April 2017 Franchise Disclosure Document. There were an additional (i) 35 franchised traditional McAlister's Restaurants which were not added to the sample because they did operate continuously during the 2016 period, and (ii) 19 franchised express McAlister's Restaurants which were not added to the sample because they are not traditional McAlister's Restaurants. Of the 331 restaurants in the sample, 147 restaurants [or 44%] attained or exceeded the average total net sales. You should review our Franchise Disclosure Document for details about these figures. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. THE FOLLOWING APPLIES TO TRANSACTIONS GOVERNED BY THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA ONLY: These franchises have been registered under the franchise investment law of the State of California. Such registration does not constitute approval, recommendation or endorsement by the commissioner of corporations nor a finding by the commissioner that the information provided herein is true complete and not misleading. This information is not intended as an offer to sell a franchise. We will not offer you a franchise until we have complied with disclosure and registration requirements in your jurisdiction._Contact McAlister’s Franchisor SPV LLC, 5620 Glenridge Drive, NE, Atlanta, GA 30342, to request a copy of our FDD._RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York._Such filing does not constitute approval by the New York Department of Law._ RESIDENTS OF MINNESOTA: MN Franchise Registration Number: F-8196. ©2017 McAlister’s Corporation.

INQUIRE ABOUT SERVICES
  • McAlister's Deli

  • EXECUTIVE Q&A

An Interview with McAlister’s Deli President Paul Macaluso

1851: What about McAlister’s Deli makes it unique within its industry?

PM: First of all, we’re passionate about bringing people together with genuine hospitality where people can always experience a warm welcome and that little something extra.  Also, we’re proud to offer real, handcrafted food and delicious sweet tea that’s simple, yet elevated and always made-to-order using the finest and freshest ingredients.  Finally, our neighborhood restaurants offer more than a place to eat, they are community gathering places, each with their own story to tell, where people can linger and enjoy the comfort of great food in great company. 

1851: What have been some of the brand's most important milestones over the past five years? 

PM: We opened our first restaurant in 1989 in Oxford, Mississippi and have had a rich history of important, industry leading accomplishments since that time.  Specifically, over the last 5 years, we have had many, both in terms of our menu and our guest facing technology.  In 2015, we launched our Green Tea platform, leveraging the incredible strength we have in Sweet Tea.  Just last month, we launched our new Lemonade platform, made with pure cane sugar, further extending our leadership in beverages within the fast casual segment.  On the side of technology, we launched an app-based loyalty program across our system in 2013, upgraded our pre-ordering app in 2016, and have plans to add online catering ordering and fully integrate all elements in one app in the summer of 2017.   These are just a few examples of how the brand has grown and continues to have momentum.  We have seen some excellent recognition from our guests, franchisees and industry experts related to the strength of our brand.  In 2014, 2015 and again in 2016, we received certification as a “World-Class Franchise” by the Franchise Research Institute, based on the surveys from our franchisees.  In 2015, we were ranked as the “Top Fast Casual Chain” on America’s Favorite Chains list by Restaurant Business.  I’m also very proud that we were listed as the #23 best deals in Entrepreneur Magazines Top 500 Franchises. 

1851:What plans does the brand have in the coming years? 

PM: As previously hinted, we are currently evolving and revitalizing our brand positioning to ensure our brand stays relevant and differentiated to our guests. We hope to take that refresh and apply it not only through marketing initiatives, but also to our in-restaurant and digital brand experiences. Ensuring we are telling the same story that resonates across all platforms and points of guest engagement will help us have more meaningful guest experiences.  

Along with our refresh, our brand is one that continues to grow at a great pace. This year we are opening our 400th restaurant and are opening in cities we haven’t introduced the brand to yet. It’s an exciting time for both us as a company and also for our franchisees as they help introduce us to new markets and guests.       

1851: What does an ideal franchisee look like?

PM: The core quality of an ideal franchisee is the desire to provide genuine service. Whether that’s genuine service to customers, their community, fellow franchisees, or the brand, it’s a trait you can’t teach but must embody naturally. Meeting a franchisee that “gets” what McAlister’s stands for immediately puts them on the path to success.  Of course having a background in operating restaurants or other hospitality driven businesses is a plus, along with the obvious financial resources, but what we really need are franchisees who understand what our customers need and work hand in hand with us to deliver beyond the guests expectations.

1851: Why is McAlister’s Deli a good investment? 

PM: Behind the scenes, McAlister’s works to ensure every franchisee is set up for success. Excellent unit-level economics, operational efficiency and simplicity, superior products with a broad menu, differentiated guest experience and exceptional customer satisfaction are only some of the ways McAlister’s sets itself apart. After 28 years of operating and franchising experience, 30 plus company-owned units that provide real-time feedback on all operations, menu and marketing initiatives, and a high ratio of support staff to franchisees, McAlister’s is organized in a way that allows franchisees to get the best support and, in turn, provide the highest level of service and products.

MAKE IT TREND
MORE BRAND INFO
  • NAME

    McAlister's Deli

  • NO. OF UNITS CURRENTLY OPEN:

    375+

  • start-up costs

    $762,000 - $1,023,000 (doesnt include real estate)

  • FRANCHISE FEE:

    $35,000

  • ROYALTY:

    5%

  • Net Worth Requirement :

    $1.5mm

  • Liquidity Requirement:

    $750,000

  • Average Net Sales*:

    $1,650,105*

  • More info:

    *Figures reflect 2016 averages for 301 franchised traditional McAlister's Restaurants that were in operation continuously during the period from January 1, 2016 through December 31, 2016 and from whom we received complete and timely financial information for such period, as published in Item 19 of our April 2017 Franchise Disclosure Document. There were an additional (i) 35 franchised traditional McAlister's Restaurants which were not added to the sample because they did operate continuously during the 2016 period, and (ii) 19 franchised express McAlister's Restaurants which were not added to the sample because they are not traditional McAlister's Restaurants. Of the 331 restaurants in the sample, 147 restaurants [or 44%] attained or exceeded the average total net sales. You should review our Franchise Disclosure Document for details about these figures. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. THE FOLLOWING APPLIES TO TRANSACTIONS GOVERNED BY THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA ONLY: These franchises have been registered under the franchise investment law of the State of California. Such registration does not constitute approval, recommendation or endorsement by the commissioner of corporations nor a finding by the commissioner that the information provided herein is true complete and not misleading. This information is not intended as an offer to sell a franchise. We will not offer you a franchise until we have complied with disclosure and registration requirements in your jurisdiction._Contact McAlister’s Franchisor SPV LLC, 5620 Glenridge Drive, NE, Atlanta, GA 30342, to request a copy of our FDD._RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York._Such filing does not constitute approval by the New York Department of Law._ RESIDENTS OF MINNESOTA: MN Franchise Registration Number: F-8196. ©2017 McAlister’s Corporation.

INQUIRE ABOUT SERVICES
  • McAlister's Deli

  • EXECUTIVE Q&A

An Interview with McAlister’s Deli President Paul Macaluso

1851: What about McAlister’s Deli makes it unique within its industry?

PM: First of all, we’re passionate about bringing people together with genuine hospitality where people can always experience a warm welcome and that little something extra.  Also, we’re proud to offer real, handcrafted food and delicious sweet tea that’s simple, yet elevated and always made-to-order using the finest and freshest ingredients.  Finally, our neighborhood restaurants offer more than a place to eat, they are community gathering places, each with their own story to tell, where people can linger and enjoy the comfort of great food in great company. 

1851: What have been some of the brand's most important milestones over the past five years? 

PM: We opened our first restaurant in 1989 in Oxford, Mississippi and have had a rich history of important, industry leading accomplishments since that time.  Specifically, over the last 5 years, we have had many, both in terms of our menu and our guest facing technology.  In 2015, we launched our Green Tea platform, leveraging the incredible strength we have in Sweet Tea.  Just last month, we launched our new Lemonade platform, made with pure cane sugar, further extending our leadership in beverages within the fast casual segment.  On the side of technology, we launched an app-based loyalty program across our system in 2013, upgraded our pre-ordering app in 2016, and have plans to add online catering ordering and fully integrate all elements in one app in the summer of 2017.   These are just a few examples of how the brand has grown and continues to have momentum.  We have seen some excellent recognition from our guests, franchisees and industry experts related to the strength of our brand.  In 2014, 2015 and again in 2016, we received certification as a “World-Class Franchise” by the Franchise Research Institute, based on the surveys from our franchisees.  In 2015, we were ranked as the “Top Fast Casual Chain” on America’s Favorite Chains list by Restaurant Business.  I’m also very proud that we were listed as the #23 best deals in Entrepreneur Magazines Top 500 Franchises. 

1851:What plans does the brand have in the coming years? 

PM: As previously hinted, we are currently evolving and revitalizing our brand positioning to ensure our brand stays relevant and differentiated to our guests. We hope to take that refresh and apply it not only through marketing initiatives, but also to our in-restaurant and digital brand experiences. Ensuring we are telling the same story that resonates across all platforms and points of guest engagement will help us have more meaningful guest experiences.  

Along with our refresh, our brand is one that continues to grow at a great pace. This year we are opening our 400th restaurant and are opening in cities we haven’t introduced the brand to yet. It’s an exciting time for both us as a company and also for our franchisees as they help introduce us to new markets and guests.       

1851: What does an ideal franchisee look like?

PM: The core quality of an ideal franchisee is the desire to provide genuine service. Whether that’s genuine service to customers, their community, fellow franchisees, or the brand, it’s a trait you can’t teach but must embody naturally. Meeting a franchisee that “gets” what McAlister’s stands for immediately puts them on the path to success.  Of course having a background in operating restaurants or other hospitality driven businesses is a plus, along with the obvious financial resources, but what we really need are franchisees who understand what our customers need and work hand in hand with us to deliver beyond the guests expectations.

1851: Why is McAlister’s Deli a good investment? 

PM: Behind the scenes, McAlister’s works to ensure every franchisee is set up for success. Excellent unit-level economics, operational efficiency and simplicity, superior products with a broad menu, differentiated guest experience and exceptional customer satisfaction are only some of the ways McAlister’s sets itself apart. After 28 years of operating and franchising experience, 30 plus company-owned units that provide real-time feedback on all operations, menu and marketing initiatives, and a high ratio of support staff to franchisees, McAlister’s is organized in a way that allows franchisees to get the best support and, in turn, provide the highest level of service and products.

MAKE IT TREND
MORE BRAND INFO
  • NAME

    McAlister's Deli

  • NO. OF UNITS CURRENTLY OPEN:

    375+

  • start-up costs

    $762,000 - $1,023,000 (doesnt include real estate)

  • FRANCHISE FEE:

    $35,000

  • ROYALTY:

    5%

  • Net Worth Requirement :

    $1.5mm

  • Liquidity Requirement:

    $750,000

  • Average Net Sales*:

    $1,650,105*

  • More info:

    *Figures reflect 2016 averages for 301 franchised traditional McAlister's Restaurants that were in operation continuously during the period from January 1, 2016 through December 31, 2016 and from whom we received complete and timely financial information for such period, as published in Item 19 of our April 2017 Franchise Disclosure Document. There were an additional (i) 35 franchised traditional McAlister's Restaurants which were not added to the sample because they did operate continuously during the 2016 period, and (ii) 19 franchised express McAlister's Restaurants which were not added to the sample because they are not traditional McAlister's Restaurants. Of the 331 restaurants in the sample, 147 restaurants [or 44%] attained or exceeded the average total net sales. You should review our Franchise Disclosure Document for details about these figures. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. THE FOLLOWING APPLIES TO TRANSACTIONS GOVERNED BY THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA ONLY: These franchises have been registered under the franchise investment law of the State of California. Such registration does not constitute approval, recommendation or endorsement by the commissioner of corporations nor a finding by the commissioner that the information provided herein is true complete and not misleading. This information is not intended as an offer to sell a franchise. We will not offer you a franchise until we have complied with disclosure and registration requirements in your jurisdiction._Contact McAlister’s Franchisor SPV LLC, 5620 Glenridge Drive, NE, Atlanta, GA 30342, to request a copy of our FDD._RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York._Such filing does not constitute approval by the New York Department of Law._ RESIDENTS OF MINNESOTA: MN Franchise Registration Number: F-8196. ©2017 McAlister’s Corporation.

INQUIRE ABOUT SERVICES
  • McAlister's Deli

  • EXECUTIVE Q&A

An Interview with McAlister’s Deli President Paul Macaluso

1851: What about McAlister’s Deli makes it unique within its industry?

PM: First of all, we’re passionate about bringing people together with genuine hospitality where people can always experience a warm welcome and that little something extra.  Also, we’re proud to offer real, handcrafted food and delicious sweet tea that’s simple, yet elevated and always made-to-order using the finest and freshest ingredients.  Finally, our neighborhood restaurants offer more than a place to eat, they are community gathering places, each with their own story to tell, where people can linger and enjoy the comfort of great food in great company. 

1851: What have been some of the brand's most important milestones over the past five years? 

PM: We opened our first restaurant in 1989 in Oxford, Mississippi and have had a rich history of important, industry leading accomplishments since that time.  Specifically, over the last 5 years, we have had many, both in terms of our menu and our guest facing technology.  In 2015, we launched our Green Tea platform, leveraging the incredible strength we have in Sweet Tea.  Just last month, we launched our new Lemonade platform, made with pure cane sugar, further extending our leadership in beverages within the fast casual segment.  On the side of technology, we launched an app-based loyalty program across our system in 2013, upgraded our pre-ordering app in 2016, and have plans to add online catering ordering and fully integrate all elements in one app in the summer of 2017.   These are just a few examples of how the brand has grown and continues to have momentum.  We have seen some excellent recognition from our guests, franchisees and industry experts related to the strength of our brand.  In 2014, 2015 and again in 2016, we received certification as a “World-Class Franchise” by the Franchise Research Institute, based on the surveys from our franchisees.  In 2015, we were ranked as the “Top Fast Casual Chain” on America’s Favorite Chains list by Restaurant Business.  I’m also very proud that we were listed as the #23 best deals in Entrepreneur Magazines Top 500 Franchises. 

1851:What plans does the brand have in the coming years? 

PM: As previously hinted, we are currently evolving and revitalizing our brand positioning to ensure our brand stays relevant and differentiated to our guests. We hope to take that refresh and apply it not only through marketing initiatives, but also to our in-restaurant and digital brand experiences. Ensuring we are telling the same story that resonates across all platforms and points of guest engagement will help us have more meaningful guest experiences.  

Along with our refresh, our brand is one that continues to grow at a great pace. This year we are opening our 400th restaurant and are opening in cities we haven’t introduced the brand to yet. It’s an exciting time for both us as a company and also for our franchisees as they help introduce us to new markets and guests.       

1851: What does an ideal franchisee look like?

PM: The core quality of an ideal franchisee is the desire to provide genuine service. Whether that’s genuine service to customers, their community, fellow franchisees, or the brand, it’s a trait you can’t teach but must embody naturally. Meeting a franchisee that “gets” what McAlister’s stands for immediately puts them on the path to success.  Of course having a background in operating restaurants or other hospitality driven businesses is a plus, along with the obvious financial resources, but what we really need are franchisees who understand what our customers need and work hand in hand with us to deliver beyond the guests expectations.

1851: Why is McAlister’s Deli a good investment? 

PM: Behind the scenes, McAlister’s works to ensure every franchisee is set up for success. Excellent unit-level economics, operational efficiency and simplicity, superior products with a broad menu, differentiated guest experience and exceptional customer satisfaction are only some of the ways McAlister’s sets itself apart. After 28 years of operating and franchising experience, 30 plus company-owned units that provide real-time feedback on all operations, menu and marketing initiatives, and a high ratio of support staff to franchisees, McAlister’s is organized in a way that allows franchisees to get the best support and, in turn, provide the highest level of service and products.

MAKE IT TREND
MORE BRAND INFO
  • NAME

    McAlister's Deli

  • NO. OF UNITS CURRENTLY OPEN:

    375+

  • start-up costs

    $762,000 - $1,023,000 (doesnt include real estate)

  • FRANCHISE FEE:

    $35,000

  • ROYALTY:

    5%

  • Net Worth Requirement :

    $1.5mm

  • Liquidity Requirement:

    $750,000

  • Average Net Sales*:

    $1,650,105*

  • More info:

    *Figures reflect 2016 averages for 301 franchised traditional McAlister's Restaurants that were in operation continuously during the period from January 1, 2016 through December 31, 2016 and from whom we received complete and timely financial information for such period, as published in Item 19 of our April 2017 Franchise Disclosure Document. There were an additional (i) 35 franchised traditional McAlister's Restaurants which were not added to the sample because they did operate continuously during the 2016 period, and (ii) 19 franchised express McAlister's Restaurants which were not added to the sample because they are not traditional McAlister's Restaurants. Of the 331 restaurants in the sample, 147 restaurants [or 44%] attained or exceeded the average total net sales. You should review our Franchise Disclosure Document for details about these figures. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. THE FOLLOWING APPLIES TO TRANSACTIONS GOVERNED BY THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA ONLY: These franchises have been registered under the franchise investment law of the State of California. Such registration does not constitute approval, recommendation or endorsement by the commissioner of corporations nor a finding by the commissioner that the information provided herein is true complete and not misleading. This information is not intended as an offer to sell a franchise. We will not offer you a franchise until we have complied with disclosure and registration requirements in your jurisdiction._Contact McAlister’s Franchisor SPV LLC, 5620 Glenridge Drive, NE, Atlanta, GA 30342, to request a copy of our FDD._RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York._Such filing does not constitute approval by the New York Department of Law._ RESIDENTS OF MINNESOTA: MN Franchise Registration Number: F-8196. ©2017 McAlister’s Corporation.

INQUIRE ABOUT SERVICES
  • McAlister's Deli

  • EXECUTIVE Q&A

An Interview with McAlister’s Deli President Paul Macaluso

1851: What about McAlister’s Deli makes it unique within its industry?

PM: First of all, we’re passionate about bringing people together with genuine hospitality where people can always experience a warm welcome and that little something extra.  Also, we’re proud to offer real, handcrafted food and delicious sweet tea that’s simple, yet elevated and always made-to-order using the finest and freshest ingredients.  Finally, our neighborhood restaurants offer more than a place to eat, they are community gathering places, each with their own story to tell, where people can linger and enjoy the comfort of great food in great company. 

1851: What have been some of the brand's most important milestones over the past five years? 

PM: We opened our first restaurant in 1989 in Oxford, Mississippi and have had a rich history of important, industry leading accomplishments since that time.  Specifically, over the last 5 years, we have had many, both in terms of our menu and our guest facing technology.  In 2015, we launched our Green Tea platform, leveraging the incredible strength we have in Sweet Tea.  Just last month, we launched our new Lemonade platform, made with pure cane sugar, further extending our leadership in beverages within the fast casual segment.  On the side of technology, we launched an app-based loyalty program across our system in 2013, upgraded our pre-ordering app in 2016, and have plans to add online catering ordering and fully integrate all elements in one app in the summer of 2017.   These are just a few examples of how the brand has grown and continues to have momentum.  We have seen some excellent recognition from our guests, franchisees and industry experts related to the strength of our brand.  In 2014, 2015 and again in 2016, we received certification as a “World-Class Franchise” by the Franchise Research Institute, based on the surveys from our franchisees.  In 2015, we were ranked as the “Top Fast Casual Chain” on America’s Favorite Chains list by Restaurant Business.  I’m also very proud that we were listed as the #23 best deals in Entrepreneur Magazines Top 500 Franchises. 

1851:What plans does the brand have in the coming years? 

PM: As previously hinted, we are currently evolving and revitalizing our brand positioning to ensure our brand stays relevant and differentiated to our guests. We hope to take that refresh and apply it not only through marketing initiatives, but also to our in-restaurant and digital brand experiences. Ensuring we are telling the same story that resonates across all platforms and points of guest engagement will help us have more meaningful guest experiences.  

Along with our refresh, our brand is one that continues to grow at a great pace. This year we are opening our 400th restaurant and are opening in cities we haven’t introduced the brand to yet. It’s an exciting time for both us as a company and also for our franchisees as they help introduce us to new markets and guests.       

1851: What does an ideal franchisee look like?

PM: The core quality of an ideal franchisee is the desire to provide genuine service. Whether that’s genuine service to customers, their community, fellow franchisees, or the brand, it’s a trait you can’t teach but must embody naturally. Meeting a franchisee that “gets” what McAlister’s stands for immediately puts them on the path to success.  Of course having a background in operating restaurants or other hospitality driven businesses is a plus, along with the obvious financial resources, but what we really need are franchisees who understand what our customers need and work hand in hand with us to deliver beyond the guests expectations.

1851: Why is McAlister’s Deli a good investment? 

PM: Behind the scenes, McAlister’s works to ensure every franchisee is set up for success. Excellent unit-level economics, operational efficiency and simplicity, superior products with a broad menu, differentiated guest experience and exceptional customer satisfaction are only some of the ways McAlister’s sets itself apart. After 28 years of operating and franchising experience, 30 plus company-owned units that provide real-time feedback on all operations, menu and marketing initiatives, and a high ratio of support staff to franchisees, McAlister’s is organized in a way that allows franchisees to get the best support and, in turn, provide the highest level of service and products.

MAKE IT TREND
MORE BRAND INFO
  • NAME

    McAlister's Deli

  • NO. OF UNITS CURRENTLY OPEN:

    375+

  • start-up costs

    $762,000 - $1,023,000 (doesnt include real estate)

  • FRANCHISE FEE:

    $35,000

  • ROYALTY:

    5%

  • Net Worth Requirement :

    $1.5mm

  • Liquidity Requirement:

    $750,000

  • Average Net Sales*:

    $1,650,105*

  • More info:

    *Figures reflect 2016 averages for 301 franchised traditional McAlister's Restaurants that were in operation continuously during the period from January 1, 2016 through December 31, 2016 and from whom we received complete and timely financial information for such period, as published in Item 19 of our April 2017 Franchise Disclosure Document. There were an additional (i) 35 franchised traditional McAlister's Restaurants which were not added to the sample because they did operate continuously during the 2016 period, and (ii) 19 franchised express McAlister's Restaurants which were not added to the sample because they are not traditional McAlister's Restaurants. Of the 331 restaurants in the sample, 147 restaurants [or 44%] attained or exceeded the average total net sales. You should review our Franchise Disclosure Document for details about these figures. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. THE FOLLOWING APPLIES TO TRANSACTIONS GOVERNED BY THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA ONLY: These franchises have been registered under the franchise investment law of the State of California. Such registration does not constitute approval, recommendation or endorsement by the commissioner of corporations nor a finding by the commissioner that the information provided herein is true complete and not misleading. This information is not intended as an offer to sell a franchise. We will not offer you a franchise until we have complied with disclosure and registration requirements in your jurisdiction._Contact McAlister’s Franchisor SPV LLC, 5620 Glenridge Drive, NE, Atlanta, GA 30342, to request a copy of our FDD._RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York._Such filing does not constitute approval by the New York Department of Law._ RESIDENTS OF MINNESOTA: MN Franchise Registration Number: F-8196. ©2017 McAlister’s Corporation.

INQUIRE ABOUT SERVICES
  • McAlister's Deli

  • EXECUTIVE Q&A

An Interview with McAlister’s Deli President Paul Macaluso

1851: What about McAlister’s Deli makes it unique within its industry?

PM: First of all, we’re passionate about bringing people together with genuine hospitality where people can always experience a warm welcome and that little something extra.  Also, we’re proud to offer real, handcrafted food and delicious sweet tea that’s simple, yet elevated and always made-to-order using the finest and freshest ingredients.  Finally, our neighborhood restaurants offer more than a place to eat, they are community gathering places, each with their own story to tell, where people can linger and enjoy the comfort of great food in great company. 

1851: What have been some of the brand's most important milestones over the past five years? 

PM: We opened our first restaurant in 1989 in Oxford, Mississippi and have had a rich history of important, industry leading accomplishments since that time.  Specifically, over the last 5 years, we have had many, both in terms of our menu and our guest facing technology.  In 2015, we launched our Green Tea platform, leveraging the incredible strength we have in Sweet Tea.  Just last month, we launched our new Lemonade platform, made with pure cane sugar, further extending our leadership in beverages within the fast casual segment.  On the side of technology, we launched an app-based loyalty program across our system in 2013, upgraded our pre-ordering app in 2016, and have plans to add online catering ordering and fully integrate all elements in one app in the summer of 2017.   These are just a few examples of how the brand has grown and continues to have momentum.  We have seen some excellent recognition from our guests, franchisees and industry experts related to the strength of our brand.  In 2014, 2015 and again in 2016, we received certification as a “World-Class Franchise” by the Franchise Research Institute, based on the surveys from our franchisees.  In 2015, we were ranked as the “Top Fast Casual Chain” on America’s Favorite Chains list by Restaurant Business.  I’m also very proud that we were listed as the #23 best deals in Entrepreneur Magazines Top 500 Franchises. 

1851:What plans does the brand have in the coming years? 

PM: As previously hinted, we are currently evolving and revitalizing our brand positioning to ensure our brand stays relevant and differentiated to our guests. We hope to take that refresh and apply it not only through marketing initiatives, but also to our in-restaurant and digital brand experiences. Ensuring we are telling the same story that resonates across all platforms and points of guest engagement will help us have more meaningful guest experiences.  

Along with our refresh, our brand is one that continues to grow at a great pace. This year we are opening our 400th restaurant and are opening in cities we haven’t introduced the brand to yet. It’s an exciting time for both us as a company and also for our franchisees as they help introduce us to new markets and guests.       

1851: What does an ideal franchisee look like?

PM: The core quality of an ideal franchisee is the desire to provide genuine service. Whether that’s genuine service to customers, their community, fellow franchisees, or the brand, it’s a trait you can’t teach but must embody naturally. Meeting a franchisee that “gets” what McAlister’s stands for immediately puts them on the path to success.  Of course having a background in operating restaurants or other hospitality driven businesses is a plus, along with the obvious financial resources, but what we really need are franchisees who understand what our customers need and work hand in hand with us to deliver beyond the guests expectations.

1851: Why is McAlister’s Deli a good investment? 

PM: Behind the scenes, McAlister’s works to ensure every franchisee is set up for success. Excellent unit-level economics, operational efficiency and simplicity, superior products with a broad menu, differentiated guest experience and exceptional customer satisfaction are only some of the ways McAlister’s sets itself apart. After 28 years of operating and franchising experience, 30 plus company-owned units that provide real-time feedback on all operations, menu and marketing initiatives, and a high ratio of support staff to franchisees, McAlister’s is organized in a way that allows franchisees to get the best support and, in turn, provide the highest level of service and products.

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MORE BRAND INFO
  • NAME

    McAlister's Deli

  • NO. OF UNITS CURRENTLY OPEN:

    375+

  • start-up costs

    $762,000 - $1,023,000 (doesnt include real estate)

  • FRANCHISE FEE:

    $35,000

  • ROYALTY:

    5%

  • Net Worth Requirement :

    $1.5mm

  • Liquidity Requirement:

    $750,000

  • Average Net Sales*:

    $1,650,105*

  • More info:

    *Figures reflect 2016 averages for 301 franchised traditional McAlister's Restaurants that were in operation continuously during the period from January 1, 2016 through December 31, 2016 and from whom we received complete and timely financial information for such period, as published in Item 19 of our April 2017 Franchise Disclosure Document. There were an additional (i) 35 franchised traditional McAlister's Restaurants which were not added to the sample because they did operate continuously during the 2016 period, and (ii) 19 franchised express McAlister's Restaurants which were not added to the sample because they are not traditional McAlister's Restaurants. Of the 331 restaurants in the sample, 147 restaurants [or 44%] attained or exceeded the average total net sales. You should review our Franchise Disclosure Document for details about these figures. A new franchisee’s results may differ from the represented performance. There is no assurance that you will do as well and you must accept that risk. THE FOLLOWING APPLIES TO TRANSACTIONS GOVERNED BY THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA ONLY: These franchises have been registered under the franchise investment law of the State of California. Such registration does not constitute approval, recommendation or endorsement by the commissioner of corporations nor a finding by the commissioner that the information provided herein is true complete and not misleading. This information is not intended as an offer to sell a franchise. We will not offer you a franchise until we have complied with disclosure and registration requirements in your jurisdiction._Contact McAlister’s Franchisor SPV LLC, 5620 Glenridge Drive, NE, Atlanta, GA 30342, to request a copy of our FDD._RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York._Such filing does not constitute approval by the New York Department of Law._ RESIDENTS OF MINNESOTA: MN Franchise Registration Number: F-8196. ©2017 McAlister’s Corporation.

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