From Corporate to Owner: How Jeff Butcher Brings a 360° Perspective to Growing with Merry Maids
Luca Piacentini
1851 Managing Editor

Merry Maids provides a practical path to business ownership with training and support at every step. Explore available territories for Merry Maids single and multi-unit locations.

Demand for residential cleaning continues to rise as households juggle increasingly busy schedules and Merry Maids is positioned to meet that demand with a model that has been refined over more than 45 years.
For more than 45 years, Merry Maids has helped homeowners take one big thing off their plates: cleaning. Founded in 1979 in Omaha, Nebraska, the brand was built on a straightforward belief that people should spend more time on what matters to them and less time worrying about their homes.
Today, Merry Maids has over 400 locations across North America and provides flexible cleaning programs built around each customer’s needs and budget. The brand offers everything from weekly, every two weeks, and monthly cleanings to move-in and move-out services, holiday cleanings, apartment cleaning, rental property cleaning, and specialty or one-time jobs. Every visit is handled by trained, background-checked professionals and backed by a 5-star promise.
As part of ServiceMaster Brands, Merry Maids pairs its people-first philosophy with decades of operational experience, national brand recognition, and proven systems that support both customers and franchise owners.
| Merry Maids Investment Range | $126,880 to $170,110 |
| No. of Units Currently Open | 802 |
| Royalty | 7% |
| Franchise Fee | $55,000 |
| Veteran Discount: | 20% off for honorably discharged veterans of the United States Armed Forces. |
| Minority Discount: | 10% off for a business that will be 51% owned by a minority |
| Women-Owned Discount: | 10% off for a business that will be 51% owned by women |
Luca Piacentini
1851 Managing Editor
Luca Piacentini
1851 Managing Editor
Victoria Campisi
Staff Writer